‘A Revamp of the Old & New Retro’- Ituen Basi at 2010 Africa Fashion Week
Posted on Thursday, July 1st, 2010 at 11:43 AMBy Ijeoma Ndekwu
True to form, Ituen Basi gives us eye popping contrasting bright colours and an alluring mix of fabrics with the collection she presented on Day1 of Africa Fashion Week.
It is feminine sophistication with full skirts, cinched waists, cropped jackets and collared tops, all designed to give the woman an enhanced feel of her body and there’s that little bit of skin with thigh-high slits and plunging necklines. She also keeps the collection light, fun and casual with flirty summer dresses, shorts and separates which we can easily embed in our wardrobes as we would like, this guarantees the pieces in this collections a lot of wear.
In this collection, she keeps the tassels alive which we see in her previous collection. We get tassels on skirts, tops and floor length dresses.
Although she manages to keep the Ankara fabric in a constant evolution, which we see with the addition of the Ankara infused accessories, the collection is very much what you would expect from Ituen Basi, however, I was hoping for more of an element of surprise here and there; from more varied fabric choices to unexplored cuts and styles.
One of the striking and statement pieces in this collection is the traditional Yoruba iro and buba which she re-creates to give it a transitional playful and retro feel, by opting for a shorter lengths. It is my favourite piece in this collection; I love that she keeps the volume with the sleeves and presents the conventional long sleeve, but adds a more contemporary sleeve with a three-quarter length.
The kids aren’t left behind, as she presents adorable pieces for them too!
Scroll down for the full collection:
DESIGNER: ITUEN BASI
LINE SHOW PRODUCER: KIU
EXECUTIVE PRODUCERS – AFRICA FASHION WEEK 2010 & AFRICA FASHION AWARDS 2010: ROCKSTAR 4000 & VERTICAL LIMIT PRODUCTIONS
COPYRIGHT, OWNERS & MANAGEMENT: AFRICAN FASHION INTERNATIONAL. ALL RIGHTS RESERVED.
Tags: Africa Fashion Week, Ituen Basi



































Cool!!!
These are gorgeous! That first look is so fab! The model is hot, too!
wow! omg i love her designs!
I love Ituen Basi, her collection is beautiful. I love the 4th, 7th and 13th outfit the most.
Well done!
this is SICK.totally love.
cute stuff by Ituen B
Am firsttttttttttttt, this is cute, i blind the african prints and the creativity, nice one
I like most of the pieces. wearable.
i meant ” i like”
this is lovely…wer are all dos first to comment people wat happened…did u all go on break hehehe love d high waist pants but der isnt any thing really original about this collection aside the accessories….but ituen basi can do no wrong 4 me cheers
Absolutely Stunning Ituen. You did a great job. Your my inspiration & am coming right behind you. Keep representing Africa.
Stunning….i am always happy to see hardworking ladies. To all of una, i dedicate NeYo’s Miss Independent to you. Ituen God bless you for repping hard
I mus ave died and gone to ankara heaven! dz r jus awesome…..totally love d fact dt dre are no blindin’ embellishments a la JBL…wans t too thrilled bout her last collection and d raggedy masquerady kinda looks but she hit it rite outta d park with dz!! way 2go!
I WANT THEM ALL……………I CAN SEE MYSELF IN ALL THE OUTFITS…CHAI
simply fabulous…my style!
… Deola Sagoe and Ituen B. collections never fail to leave a mark…
Great collection overall– cute individual pieces; love the vibrancy of colors
shoes were overkill but the collection is definitely chic. A new twist with african
fabric–great work!
one word…when is the London crowd going to be able to get some of these items
to buy? Its a totally wearable collection…which is refreshing as sometimes her stuff
can come out as being more artistic than fashion..but this…mwah! Bravo!
PS: affordable prices pls…will be on d look out on myasho.com!
Love it! Love it!! Love it!!!!
I wonder how much these pieces cost…
These designs are absolutely gorgeous!
awww the kids are so cute!
i like the designs, but something about the material wasn’t doing it for me.
OH NO! i feared this would happen.
is Ankara now becoming bland to my eye? was it just another trend that has faded out?
or will it stay and continue to be interchangeable like denim?
very impressed!!!!! Go Ituen!!! This is really fresh and I SO lov the 3rd one….a modern Iro & boba
I also loved the new jewellery and how she infused the rings into some of the outfits..
Well done!!!
wow!!! Ituen Basi never fails to leave an impression. wonderful!!!
There are pretty good pieces here and there like the 1 shoulder dress and the fringed pces but most of it is pretty generic
Im not going to lie, my first impression of IB’s designs last year were that they were a bit color-riot. But i love this collection. I will admit that the shoes were the ones that got me the most, and that high waisted number….too cool sista…just too cool. And its good to see that all her stuff isnt just a juble of ankara. She has done something remarkable in a marketing sense though, you know an ituen basi design when you see one. Nobody does it like her. Keep up the good work sista. Although there isnt distinct creativity in all the outfits, she does make her stuff wearable and accessible to the retro African woman and is doing us proud…now where can i get those shoes in a size 11.5?
Boring..i have to say
Looks like a design school project, really boring…
lovely fabric, though i can’t say that about the designs