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Tiwa Savage Kinda Just Pulled a Beyonce with ‘RED’ Album Announcement

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We didn’t see that coming!

If you follow Tiwa Savage on Instagram, you will have noticed that for the past 4 days, she has been dropping some cryptic messages and pictures with tagline #IamRED. E.g:

IAMRED1

#IamRED

IAMRED2

We are Red #IamRED

Celia Savage

Seasons Greetings from Mama Savage because she is Red #IamRED @celiasavage

What could this be? We wondered. A new endorsement? A new clothing line? A film? Well it turns out its a new album:

red

Without you all I would not be able to testify to my success story. #OnceUponATime I had this passion burning inside and God has been faithful to me, the fire keeps burning bigger and brigther. Tomorrow night join me as we paint the town #RED with my exclusive album listening at Industry night hosted by my darling @fadeogunro It would mean so much to me to see your beautiful faces tomorrow, friends, supporters, media partners, colleagues and well wishers. God bless you all ❤️ #IamRED #AlbumLoading #SavageSoldiers #RedNation

What an unexpected announcement. She definitely took us by surprise Beyonce-style (Remember when Bey dropped that Beyonce album overnight right?)

We can’t wait to hear the new sound!

 

Moremi Elekwachi is a Brand Communications expert with over 13 years of experience both locally and internationally. She is the CEO of Euphorique PR, a full-service Public Relations & Marketing Communications agency that helps clients achieve maximum visibility and impact through innovative strategies that cut through the noise. She holds a Bachelor’s Degree in Journalism from the University of Georgia, and a Master’s Degree in Marketing Communications from the University of Southern California, in addition to a certification in Integrated Brand Experience from Orange Academy. Prior to establishing Euphorique PR, she worked at prestigious media companies including Wondros (Los Angeles, CA), Wildflower PR, and BellaNaija, where she served as Assistant Editor and Business Development Manager.

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