Nigerian fashion website Style Me Africa recently launched their all new website and to celebrate they released a debut campaign editorial inspired by their love for Nigerian fashion titled – “Love Colour“.
With pieces from some of our favourite Nigerian designers like Lanre Da Silva Ajayi, Alter Ego, Virgos Lounge, Adey Soile, Grey and more, the campaign is a collection of fabulousity.
According to the Style Me Africa team, “Our culture is full of life and colour. Nigerian and African designers alike are known for the use of colourful and bold prints, rich ankara and lace fabrics (among others) and we decided to celebrate them with this campaign. Nigerian Fashion has grown immensely over the years. Thousands of new designers join the industry every year and the design process has completely evolved from just basic Ankara styles to include very chic and wearable fashion that caters to every woman! Our website was created to celebrate Fashion and design inspired by Africa and we hope to educate the world on just how talented our continent really is. We hope you love our debut campaign photos as much as we do.”
Check out the editorial and behind-the-scenes video below.
Watch the behind-the-scenes footage
Photography: Chyder 5
Videography: Senpai TV
Styling: The SMA team
Makeup: Shade of Beauty by Queen
Models: Nneoma and Freda of Beth Model Management