Lagos State Signage & Advertisement Agency (LASAA) is getting set to host one of Africa’s most anticipated signage & outdoor conference and exhibition in Lagos.
Thus year, the initiative is tagged “Sign and Outdoor Conference & Exhibition Africa” for Lagos 2014. In addition to 4000 guests expected for the event, about 300 exhibitors and conference participants from 30 countries from Europe, Asia, America, Africa (and within Nigeria) will be participating. Some of the exhibitors include Rotapanel (Holland) Primedia (South Africa) Agfa (Belgium) Saga Group (Dubai) and Invent Media (Nigeria).
The aim of this maiden edition is to create a convergence of stakeholder within and outside the advertising industry. The conference participants will include advertising agencies, outdoor practitioners, media owners, signage fabricators, printers, advertisers, regulators, government officials, event companies, outdoor protection services, retailers, franchisees and marketing professionals.
Speaking on this new initiative, the Managing Director of LASAA, George Noah, who is steering this development said: ”The objective is to provide a veritable platform for the growth and development of signage and outdoor advertising in Lagos State, Nigeria and Africa. The event is expected to attract from within and outside the country, industry regulators, consultants, designers, researchers, brand managers, media buying agencies, event companies, suppliers, manufacturers, exhibitors in the signage, digital signage, retail signage solutions, outdoor media as well as screen and digital printing industries”.
Date: Sunday 22nd – Friday 27th June 2013
Venue: The Eko Hotel Convention Centre, Victoria Island, Lagos