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Beyonce Inks Deal with Topshop Athletic to Launch Activewear



Beyonce in Topshop - Bellanaija - October 2014002

Great news Beygency! Beyonce is set to launch an active wear label with Topshop that will include clothing, footwear and accessories across dance, fitness and sports categories.

The label is yet to be named but is in partnership with British retailer Parkwood Topshop Athletic Ltd.

Speaking on the new partnership today, Beyonce said; “I could not think of a better partner as I continue to grow the Parkwood business. I have always loved Topshop for its fashion credentials and forward thinking“. “Working with its development team to create and produce a technical and fashion-led collection is exciting and I’m looking forward to participating in all aspects of this partnership.”

Philip Green of Arcadia (Operators of Topshop) has stated that this is more than his other conventional collaborations – it is a partnership.

We can’t wait to break a sweat in them!

Photo Credit: @Beyonce (Instagram)

Jennifer is the Beauty Editor & Style Representative of Get in touch - Send an email to: beauty(at) or style(at) | Follow us on Instagram: @bellanaijabeauty OR @bellanaijastyle | Follow us on Twitter: @bellanaijastyle


  1. TeamQueenBey

    October 27, 2014 at 3:36 pm

    Beyonce’s beauty is priceless

    • Blossom

      October 27, 2014 at 7:54 pm

      It has a price, my dear. Ask the surgeons for their price list. Thanks.

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