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BN Collection to Closet: Chidinma in Chidinma Obairi



Hey BellaNaijarians! It’s time for another edition of BN Collection to Closet!

This is a special feature where we show appreciation for the African fashion industry, by shining a light on those who #BuyAfrican.

So who have we got today? One of Nigeria’s sweethearts – Ms. Kedike herself, Chidinma Ekile in Nigerian womenswear label, Chidinma Obairi


Chidinma in Chidinma Obairi - BellaNaija - September 2015003

Chidinma Obairi’s eponymous fashion label first kicked off in 2012. With the drive to create extravagant pieces unique to each of its customers, the brand decided to unveil its first collection lookbook in 2013.

After recording some success with the brand’s growing popularity, they unveiled a 2nd collection lookbook for 2015 which featured stunning dresses for every occasion. See the lookbook here if you missed it. Since then, the Chidinma Obairi brand has gone on to create unique pieces for Omotola Jalade-Ekeinde, Vimbai Mutinhiri, Osas Ighodaro, Zina Anumudu and more.

To attend a recent event, the talented and pretty singer, Chidinma, joined the fashion brand’s client list in a beautiful piece. The gold layered lace dress, purchased from Ezinne Chinkata‘s Zinkata store looked lovey on Chidinma. Styled by Ngozi Zed-Eye, the dress was paired with nude shoes and statement accessories from LeReve Pieces.

Chidinma in Chidinma Obairi - BellaNaija - September 2015002 Chidinma in Chidinma Obairi - BellaNaija - September 2015001

To find out more on the Chidinma Obairi brand, visit their website: | Follow them on Instagram: @ChidinmaObairi

Photo Credit: @Zed_Eye (Instagram)

Jennifer is the Beauty Editor & Style Representative of Get in touch - Send an email to: beauty(at) or style(at) | Follow us on Instagram: @bellanaijabeauty OR @bellanaijastyle | Follow us on Twitter: @bellanaijastyle


  1. Nech

    September 18, 2015 at 12:39 pm

    Chidinma is such a shapeless girl.

    • mz Titilitious

      September 18, 2015 at 2:03 pm

      LMAO! u are mean

    • Damilola

      September 18, 2015 at 2:09 pm

      Shapeless or not, she still looks beautiful. It fits her very well. With a lovely smile.

    • Surely

      September 18, 2015 at 8:31 pm

      Crass cow.
      How is she shapeless? She’s a tiny girl in a poor-fitting dress!
      Meanwhile, Chidinma needs to work on her confidence.

  2. Bey

    September 18, 2015 at 12:56 pm

    The dress is fine but not fine on chidinma…suits the model

  3. oluchi

    September 18, 2015 at 1:07 pm

    She looks lovely joor, from the dress to the adorable accessories and of course the ever charming smile…stunning!!!!

  4. silentobserver

    September 18, 2015 at 1:31 pm

    Are you God @Nech …Chidinma fine omalicha


    September 18, 2015 at 1:38 pm

    OMG! What in the world!!! Asides the fact that the outfit is not one to bring out curves, your comment is just mean! Please, what you cant take from people dont dish cause you are typing on a keyboard.

  6. shsyor

    September 18, 2015 at 1:38 pm

    @Nech, bad belle is allowed. Show us ur own pix to see ur chimpanzee figure

  7. Feyi

    September 18, 2015 at 2:05 pm

    The dress is well ‘sitted’ on the model

  8. yellow sisi

    September 18, 2015 at 2:29 pm

    The gown look like’Mary amaka’ on Chidimma,her face is just different from her body.

  9. Kay

    September 18, 2015 at 2:48 pm

    Nech, Nech, Nech… i feel your pain, i know it hurts that your not a celeb, people cant talk about u as much as u want, ego adiro to purchase such outfit but biko take heart, D Lord has heard ur cry and will answer u soonest. BTW, stop been a hater, shapeless or not, chidinma is bae, no dey drink panadol ontop person headache!

  10. zee

    September 18, 2015 at 3:12 pm

    Nice dress but it looks better on a tall woman!! Pretty chidimma tho

  11. debbie

    September 18, 2015 at 3:47 pm

    isnt it obvious that the dress is not her size….the ‘tailor’ did small amendment with pin or whatever and made chidinma use her hand to cover that part…

    the length is also off..not sure if its meant to be ankle length of 3/4 on her

  12. Tunmi

    September 18, 2015 at 6:09 pm

    I think it looks good on her. From the short haircut to the necklace to the dress and the shoes and the toned arm. Yep, looking good darling

  13. Pat

    September 18, 2015 at 9:57 pm

    She’s cute

  14. tboiemirate

    September 19, 2015 at 4:24 pm


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