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Illuminate, Be Gold! House of Tara launches Limited Edition Dual Powder – The Gold Collection

BellaNaija.com

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Africa’s leading makeup brand, House of Tara over the weekend unveiled its limited edition range of the bestselling TARA Dual Powder – The Gold Collection. The Gold Collection comes in a fancy metallic gold casing and will be available for a very limited period in select stores.

Curated for the stylish woman who celebrates her individuality, this luxurious collector’s item retails at N5,500.

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As well as the premium aesthetic of the gold packaging, the mineralized Dual powders have the added benefit of being gentle on the skin as they are fortified with sunscreen and Aloe Vera. The powders are also talc, paraffin and fragrance free, thus reducing the risk of any skin irritation, breakouts or other adverse effects.

The Gold Collection was first unveiled in Abuja by Tara Fela-Durotoye, the CEO and Creative Director of House of Tara, Bose Fashina; the first Tara bride and Mwamvita Makamba a special supporter of the brand from Tanzania.

L – R Bose Fashina (1st Tara Bride), Tara Fela Durotoye and Mwamvita Makamba @ Abuja Launch

L – R Bose Fashina (1st Tara Bride), Tara Fela Durotoye and Mwamvita Makamba at the Abuja Launch

In Lagos, the Gold Collection was unveiled by Tara Fela-Durotoye, Osayi Alile; a member of the Board of Directors of House of Tara and Iro Obuoforibo of Hairven Haircare.

L – R Osayi Allie, Tara Fela Durotoye and Iro Obuoforibo

L – R Osayi Allie, Tara Fela Durotoye and Iro Obuoforibo

‘Gold packaging is an interesting concept in this current economy. The idea is to give our customers a piece of luxury without them having to break the bank”, Said Bukola Akinmboni, Marketing Manager for House of Tara.

The Gold Collection is now available for purchase at all House of Tara retail stores nationwide and exclusive partner stores: Casa Bella, Medplus Pharmacy and Hubmart Stores.

See some photos from the Lagos and Abuja Launch:

L – R Tokunbo Oguchi, Tara Fela-Durotoye and Gbemi Aluko at the Abuja Launch

L – R Tokunbo Oguchi, Tara Fela-Durotoye and Gbemi Aluko at the Abuja Launch

House of Tara Makeup Artistes

House of Tara Makeup Artistes

L – R Veronica Odeka, Tara Fela-Durotoye and Ada Iwugo

L – R Veronica Odeka, Tara Fela-Durotoye and Ada Iwugo

L – R Rimini Makama, Bukola Akinmboni (Marketing Manager, House of Tara), Temitope Ayeni

L – R Rimini Makama, Bukola Akinmboni (Marketing Manager, House of Tara), Temitope Ayeni

Bola Balogun

Bola Balogun

Bowale Agboade

Bowale Agboade

Raliat Abe (House of Tara Regional Makeup Artiste and Jide of St Ola at Abuja Launch

Raliat Abe (House of Tara Regional Makeup Artiste and Jide of St Ola at Abuja Launch

L – R Tara Fela-Durotoye (CEO House of Tara), Tundun Aderibigbe (Operations Director, House of Tara), Ada Iwugo (Commercial Director, House of Tara)

L – R Tara Fela-Durotoye (CEO House of Tara), Tundun Aderibigbe (Operations Director, House of Tara), Ada Iwugo (Commercial Director, House of Tara)

Lauretta Odusolu

Lauretta Odusolu

L – R Omillola Oshikoya, Tara Fela-Durotoye

L – R Omillola Oshikoya, Tara Fela-Durotoye

L – R Tara Fela Durotoye and Ronke Oyenuga at the Abuja Launch

L – R Tara Fela-Durotoye and Ronke Oyenuga at the Abuja Launch

L – R Osayi Allie, Tara Fela-Durotoye and Bunmi Aboderin

L – R Osayi Allie, Tara Fela-Durotoye and Bunmi Aboderin

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L – R Abiodun Anifowoshe (Regional Makeup Artist, SW), Yetunde Fatai (Executive Assistant to the CEO), Bukola Akinmboni (Marketing Manager), Ada Iwugo (Commercial Director), Felicia Okpala (Retail Operations Manager)

L – R Abiodun Anifowoshe (Regional Makeup Artist, SW), Yetunde Fatai (Executive Assistant to the CEO), Bukola Akinmboni (Marketing Manager), Ada Iwugo (Commercial Director), Felicia Okpala (Retail Operations Manager)

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Adekunmbi Fashakin

Adekunmbi Fashakin

L – R Bukola Akinmboni, Jola Adewunmi, Bimpe Oyedeji, Toyin Adewunmi, Bisi Junai

L – R Bukola Akinmboni, Jola Adewunmi, Bimpe Oyedeji, Toyin Adewunmi, Bisi Junai

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L – R Bukola Akinmboni, Tara Fela-Durotoye

L – R Bukola Akinmboni, Tara Fela-Durotoye

L – R Glory Edozien, Anurika Azubuike

L – R Glory Edozien, Anurika Azubuike

L – R Emuobo Oghenekaro, Wando Ihyembe Hassan, Chiamaka Ezenwajiaku

L – R Emuobo Oghenekaro, Wando Ihyembe Hassan, Chiamaka Ezenwajiaku

L – R Stephanie Obi, House of Tara Makeup Artist, Tundun Aderibigbe

L – R Stephanie Obi, House of Tara Makeup Artist, Tundun Aderibigbe

L – R Tara Fela-Durotoye and Mwamvita Makamba @ Abuja Launch

L – R Atinuke Jose, Lateefah Adesanya

L – R Atinuke Jose, Lateefah Adesanya

L – R Toju Briggs, Tara Fela Durotoye and Bola Adefila @ Abuja Launch

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5 Comments

  1. Shalewa

    July 28, 2016 at 6:11 pm

    I looooove Tara compact powder. It makes my face pop! Also I love the spirit of the CEO; liberating and empowering others by building her skills into willing others. “Teaching to fish rather than giving fish” However, is it the quality of the pictures or is it that none of these faces were professionally made up? They did not do justice to my beloved Tara brand.

  2. abi

    July 28, 2016 at 6:26 pm

    awon eleyi ti saaan,loju

  3. 'Diddie

    July 29, 2016 at 12:13 pm

    Thumbs up to house of Tara. Nice packaging but can the price be reduced…..

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