In line with its commitment to deepen online retail experience in Nigeria by facilitating access to information on coupons and discounts across the growing online retail platforms in Nigeria, Kosava Deals – www.kosavadeals.com, Nigerian Number 1 coupon website and the recent winner of Wharton African Business competition, in partnership with Silverbird Group, organized the Snap-a-way- Giveaway event for shoppers and revelers who thronged Ikeja City Mall to celebrate the Yuletide
The Snap-a-way- Giveaway event which took place on the 27th of December 2015, was designed as a sensitization event to awaken the consciousness of online shoppers on the potential values that will enhance their online shopping experience.
The event, which attracted hundreds of young people was an opportunity for a number of give-aways as the organizers enabled them take what it described as “crazy selfies” that qualified them for the give-away prizes.
Speaking on why the event took place, Managing Director of Kosava Deals, Oyohoma Saleh said the event was solely designed to enhance the value of online retail experience in Nigeria.
“Before we started Kosava Deals just about a year ago, we noticed that there was no reliable and easy way for Nigerian consumers to find out if retailers have a coupon or discount to help save them money while shopping. This is due to retailers distributing these promotions using a variety of channels in an attempt to gain mass exposure but instead create a more complex discovery process for consumers. With Kosava we are bridging this gap by creating one reliable destination for consumers to find these offers. KosavaDeals.com is therefore an online platform that connects shoppers to information on these promotions from top retailers in Nigeria. Our goal is to help Nigerian consumers save money by improving the ease and convenience in finding digital offers,” Oyihoma said.
He said with Kosava Deals, shoppers will in the future have a one-stop platform that aggregates discount and coupon offerings of retail shops. This he said, will enable shoppers easy access while also ensuring that retailers get great value in terms of access to the market and consumer traffic.
“We have created Kosava to sit in that critical middle between retailers and shoppers and will enable value for both ends of the transaction chain.”
At the event, excited shoppers were made to take a crazy selfie on The Kosava stand at Ikeja City Mall and were called for their give-aways.
“We want to deepen online shopping experience in Nigeria. We have millions of young people who shop online almost by the minute and our mission is to ensure they have the platform that connects them to the best deals every time they are available,” He said.
Established in 2014, Kosava Deals aims to connect retailers and shoppers by creating the largest marketplace for digital offers in Nigeria. Its website, Kosavadeals.com, seeks to be a leading destination for shoppers looking to discover great retail offers. Kosava Deals aggregates a wide variety of digital offers spanning across all types of industries such as clothing, travel, beauty, food etc. and make them accessible to shoppers via the multiple channels of website, social media, email and mobile. This increases the visibility of many businesses and helps drive sales.