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Read Charles Novia’s view on #AMVCA2016 – “AMVCA 2016: The Bleh & the Boom”



AMVCA 2016 Yemi AladeThis article was originally published on; visit the site for more great content.


A motley crowd of influential Nollywood practitioners gathered in small groups, down at the Pool Bar at the Eko Hotels and Suites just a few minutes after the 2016 Africa Magic Viewers Choice Awards ended before 10 pm C.A.T. And as I mingled from one huddle to the other, what one could pick out was a linear shock at some of the twists the awards had thrown up earlier in the evening.

‘Ol’Boy, this award nor too pure this year’ said a top Nollywood Director to me pointedly as if he was a civil servant making a minority report. I shrugged, deciding to be silent just to hear opinions.

‘How on earth could a cooking show win in a category where there were drama series? What the hell was that? ‘asked another Nollywood Producer in anger to even the winner of that category who seemed undecided on what to say.

‘How can ‘small small’ kids in acting, the up and comers be winning the big prizes in acting every year at the AMVCAs consistently? Look am na! E nor pure! These guys just nominate the big names alongside the new ones and then disgrace the old and established actors by giving the awards to people we don’t even know!’ said another established Producer, shaking his head in disbelief.

‘But it is a viewers choice awards’ proferred one of the recognised Jurors in this year’s award. ‘The winners are chosen based on the number of votes they receive from the viewers. That’s how it works. If the old acts go to sleep and expect that their pedigree would win them the awards, then they have no one to blame but themselves when those who worked hard to get votes come out tops’

‘Like I said before, this award nor pure this year’ repeated the top Nollywood Director.

Whilst many established practitioners in Nollywood and other sectors present that night had their own reservations about the fairness of the awards in some categories, in other gatherings, those who won in their various categories were all smiles and busy getting hugs and handshakes as well wishers (or those with daggers in their hearts too, who knows?) and friends celebrated with them. There were beaming smiles and polite laughter all over the grounds and as is wont in awards, everyone, no matter their differences identifies with a winner.

Let’s rewind a bit to the beginning of the show so we can have an idea of how the sighs and songs came about.

It’s become an annual tradition for me to review the AMVCAs and this fourth edition held much promise for the clear and undisputable fact that in just four years, with a gradual sense of purpose and media might as well as huge injection of funds, the AMVCAs is now arguably the biggest movie awards event in the continent. And with that perception comes much expectations.

There was the pre-show red carpet event as usual which had many of the guests and celebrities dressed by interesting fashion designers. From my mental calculation at the event, it is likely that nothing less than thirty million Naira worth of clothes and accessories must have been made as income for the fashion and make up industry just for this event. Knowing that the scrutiny of the red carpet would be done by the nebulous fashion police we have locally, I always skip the red carpet as much as I can and head straight to the hall for the show every year.

With nominees, guests and celebrities seated in the hall, the show kicked off on the dot by 7.00pm Nigerian time with a performance by The Star Act Dance Company, a troupe which had dancers costumed in an impressive combination of white and gold sashes. The dancers put up a well choreographed piece which was quite good. I would say this was the best opening sequence so far in all the editions of the AMVCAs. Splendidly done.

IK Osakioduwa and Minnie Dlamini then came onstage as the hosts for the night. Minnie’s attempt to show that she has an understanding of Nigerians through the influence and impact of Nollywood movies got her some applause when she greeted with ‘Igbo Kwenu’.

The Presentation of the awards began with Chris Attoh presenting the Best Art Director award to Frank Rajah who seemed better prepared this year for his speech than his famous ‘Yvonne Nelson, I give you the glory’ stutter of the year before. Frank won it for ‘Refugees’.

After a couple of award presentation by Ireti Doyle and Gideon Okeke, then Ozzy Agu and and Stella Obinwa, there was a musical performance by a Tanzanian singer, Alikiba. He gave a good performance which many in the hall seemed to love as I saw pockets of dancing going on by some guests, possibly those from the Eastern part of Africa.

In introducing Osas and Gbenro Ajibade as the next set of presenters , Minnie called them ‘The Newly Weds’. I did wonder then if Minnie was reading a prepared script or just gushed out her own personal introduction because it’s been months since the couple got married. That wouldn’t qualify for being Newly Weds, if it comes to that.

And that brings me to something I noticed all through. I should think that in a bid to avoid wasting of time and off-scripted monologues, the AMVCAs this year jettisoned the script prompters or any form of scripted cues for the Awards Presenters. Almost all the Presenters came on and went straight to the job at hand. Not a bad idea.

In between the commercial breaks, one which the viewers at home would have been watching the Sponsors messages, a couple of stand up comedians were brought in to thrill the audience before the show went back to the post-commercial segments. Seeing that I always have commented that this should be done in my past reviews, one must commend the organisers for this. The stand up acts kept the audience all smiling and ready when the cameras came back to the show.

And talking about comedians, there were two onscreen stand up comedians for the night, one Thomas Gumede and the other Ugandan called Salvador. Gemede was boring to me and out of place with his jokes. The audience gave him some polite reactions but most times he seemed quite forward with his jokes and was just average. But his Ugandan counterpart, Salvador? Now, that is a funny guy! Without sounding condescending, I actually thought he was going to be as tepid as Gemede when he was introduced but the dude is a natural! He was so on point and had the audience in stitches. He was one of the major highlights of the night.

When Director Stanlee Ohikhuare came up onstage to pick up his award for Best Lighting Designer and was giving a speech, he was rudely cut off by the sound guys. I use the term ‘rudely cut off’ because it seemed to be in bad taste at that point, especially as none of the nominees were told by the Producers of the show to keep their acceptance speech short and within a time frame. I stand to be corrected if they were. It’s not so much that he was cut off that was my problem but the abrupt cease of sound on his microphone to the audience in the hall ( and perhaps to the viewers at home) which seemed impolite. What happened to the music cues?

Everything seemed to be going on relatively well from there and sitting near the irrepressible ChiGul, the comedienne who was having me in stitches with her funny interjections and off-beat lampoon of the goings-on onstage, was quite an experience. Of course, when she went up onstage with John ‘Mr Ibu’ Okafor to present the Best Actor in a comedy Award, she and Okafor were very much in their elements with their banter. Folarin Falana, popularly known as Falz, won that award. Being that he has had a good couple of years so far with his near-nasalized mode of talking which has earned him fame and fans, his getting the award is not in dispute.

Sam Nzeribe won the award for ‘Best Supporting Actor’ and he gave a moving speech about how his career was enhanced by the Catholic Church which sponsored his study of the Creative Arts. The audience warmed up to that.

Yemi Alade came up and performed two songs. Her performance was complemented by back up dancers which gave it an aesthetic slant but I couldn’t help thinking that Yemi would need to work on a new hit very soon. It’s inevitable that she would.

There was a glaring omission in the Roll of Honor list which scrolled pictures and names of the artistic departed in the past year. One of the veterans in the television industry in Nigeria and basically among the first five pioneers of the film industry in the seventies as a Producer as well, Jab Adu, was poignantly missing in the list. That is unforgivable, if you ask me. The popular Bassey Okon of ‘Village Headmaster’ way back and Mr Adio in ‘Adio’s Family’ passed on a few days ago and the best the research team could have done was to add him to the roll call. He died a day or two after Mike Odiachi, who was in the list mercifully. May his soul rest in peace, as with the others.

The Trailblazer Award went to Kemi Lala Akindoju, a hardworking young lady who has so much to give, after giving so much too, to the industry. She won a car with the prize and gave a good speech which recognised all she was grateful to, including the Directors she has worked with, except one who took a chance too on her years ago, in my opinion. In any case, she deserves the award. No doubt.

The most moving part of the show was the Industry Merit Award presented to Veteran Actress and a sterling ‘Elder Stateswoman’ of the industry, Bukky Zainab Ajayi who was wheeled on to the stage to a standing ovation. She was obviously overwhelmed and gave a tear-jerking speech. There were a many moved people in the hall that night and most eyes were moist when she wept and asked for forgiveness if she has offended anyone in the course of her career. She was so real and natural, wondering if the whole hall was actually standing for her! It was such a beautiful aspect of the night and one which will be unforgettable for a long time.

The surprises of the night were in the Best Actor and Best Actress diadems. A shocked and teary Adesua Etomi won the Best Actress award, flooring the other heavyweights in that category. That set the hall in murmurs and behind the smiles and claps, there was wonder and incomprehensibility. Personally, I have no qualms with Adesua winning that award. I think she is one of the most focused actresses in her generation at present and gives unbelievable attention to her roles. And being a trained thespian, she has range and depth. So, she deserves the award.

The other surprise too was in Daniel K Daniel winning the Best Actor Award, also flooring other heavyweights in that category. I think Daniel is a good actor and that is where I will leave it because I am yet to watch the movie which earned him a nomination and a win. However, there were many in the audience who did not agree with the result. I will come to these aspects in a bit.

Flavour performed and gingered the audience with his two songs. And after that Akin Omotoso won the Best Director award for the movie ‘Tell me Sweet something’

The last award of the night was won by Stephanie Linus; the Best Overall movie for ‘Dry’, her movie on VVF. Stephanie won an SUV too with the award and gave a good speech about the Girl Child and even chipped in the Ese Oruru angle in highlighting the problems bedevilling the Girl Child. I think ‘Dry’ is a good movie and Stephanie deserves the award. Any of the movies in that category deserved it though.

The show ended and as the guests moved out of the hall, the little post mortems by a few practitioners began in lobbies and open spaces before the after party.

Here is what I really think.

In areas of organisation, event planning and stage management for this year’s AMVCA, the organisers score an A minus, which is a marked improvement from other editions. However, there is a lot to be desired.

It is about time, in my honest opinion, that AMVCA transmutes from being a Viewers Choice Awards to a REAL juror or Academy driven awards which should enhance the credibility of the voting process. It is all well and good to give the power of choice to the audience which votes for the winners but public voting is populist and not popular in awards such as this. Come on! This is art we are talking about. Elevated art and artistry. A jury of excellent professionals and perhaps other past winners would suffice here to assess the future categories and pass their judgement without fear or favour. When such happens, even if some may not agree with most of the winners, there would be no groundswell of discontent when the areas of scoring are used. Viewers Choice categories can be retained in a couple of categories though but not the whole gamut of a growing prestigious event like the AMVCA.

It is possible that if the awards become a jury determined award, a rebranding of the name would be inevitable. It is better to start the process now when the award is growing on people than to let it ride for awhile. There’s nothing strange or wrong in rebranding. Hip Hop Awards in Nigeria was rebranded to The Headies and a few other awards too. It is a process of garnering more credibility and sidestepping the collective ‘Bleh’ exclamations now usual in the awards but making sure that the ‘Boom’ of appreciation resonates.

A lot of work and planning obviously went into AMVCA 2016 and congratulations to to everyone. Everyone.

Because the film industry won in the end.


  1. nene

    March 6, 2016 at 10:51 pm

    um, mrs charles, why should AMVCA have jurors? they never said they were the academy awards, that’s what AMAA claims to be and thats what AMAA is there for. AMVCA is like the MTV awards, based on voting, and i like it this way. if u want to win, then lobby for votes, it makes it more competitive and interesting. i was happy with all the winners of the night, adesua is an excellent actress. some categories were fishy, but in all everyone who won deserved to win. bulky ajayi’s speech gave me goosebumps, my eyes were full. such a beautiful and amazing actress and a beautiful speech.

    • TRUTH

      March 7, 2016 at 11:00 am


  2. Bimbo

    March 6, 2016 at 10:57 pm

    It’s better voting is done by the viewers, it ensures transparency – we don’t want man know man to spoil the show as evidenced by the side talk of how the old guard was sidelined by new faces. Asides that, it seems the audience seems to know more about quality than the people within the industry! Experiencing the artistry involved in Hollywood has made for more discerning viewers.

  3. Jasmine

    March 6, 2016 at 11:01 pm

    He didn’t ‘yab’ any1? Why nau?

    • Frank teacher

      March 7, 2016 at 6:59 am

      Charles was nominated this year for something…, i think an igbo movie
      I have no idea if he was nominated in the previous years
      Also, maybe they’ve gotten to him. To tone it down, since he has a good following, to help the award brand.
      D director lala 4got to mention, na Charles?
      Anyway to be fair, the organization of the award this year is the best they’ve done.

  4. teezy lake

    March 6, 2016 at 11:03 pm

    I’ve been waiting for this. I agree with Uncle Charles on a 100. Sure some categories need jurors. Anyway, it was a good show and well planned. The highlight of the night to me was Mama Bukky Ajayi’s acceptance speech. “You people are standing for me?!” Chai ! That got to me!

  5. zeal

    March 6, 2016 at 11:05 pm

    “It is about time, in my honest opinion, that AMVCA transmutes from being a Viewers Choice Awards to a REAL juror or Academy driven awards which should enhance the credibility of the voting process”. The exact thoughts of someone I know and who just shared it with me today. Nice write up.

  6. keechi

    March 6, 2016 at 11:11 pm

    First time I’m completely agreeing with everything he has said! So for the 1st time, great review Charles!

  7. Nwanma

    March 6, 2016 at 11:37 pm

    Hahaha! Welcome Mr Novia. We were expecting since yesterday.
    This year’s edition lacked that energy and vibrancy usually associated with the AMVCAs.
    Anyway,i agree with you that Amvca should transmute into a more credible award event where actors are picked and awarded based by seasoned academy members in the industry.
    I have seen people ignorantly use this event as a yardstick for measuring the Best actors and actresses in nollywood. Come on people! This is for viewers and padi padis that obviously pick whoever they like. Instead of allowing people decide the fate of these actors,i would like to see this award event celebrate true craftsmanship.
    AMVCA has a way of sidelining grounded actors. Actors like Segun Arinze and RMD irrespective of their brillance and skills no longer appeal to people that vote in this event.

    • nene

      March 6, 2016 at 11:55 pm

      the best actor and actress who won are really good actors, so they deserve it. adesua is better than genevieve, and daniel is better than mike ezuruonye

    • Abk

      March 7, 2016 at 1:43 am

      Adesua is without a doubt better than Genevieve. DKD is better than Mike; didn’t expect Mike to win in all honesty. But Majid is damn good; even as a Nigerian I’ll admit he’s exceptional. I prefer him to DKD but that’s my opinion.
      And the award was created to honor the viewer’s, so no Charles I disagree with you; it shouldn’t be changed.

    • MessageToGenny

      March 7, 2016 at 4:04 am

      Genny are you reading all these comments
      I hope you are cos lately i have seen such comments in several forums and blogs.

      Because maybe your fans (not you) may think you are IRREPLACEABLE but slowly and sure after years of not anyone seeing much of you or updating your fans of much – it surprises me to see when folks are now comparing you to Adesua and the likes of Ivie – and now some are even saying they are better than you in acting (which i dont agree 100%) but, and my dear its not far from truth, because for over 8 yrs now, we dont see much,, and we cant still go by your old acting, we want to see more new (cos out of site – out of mind) –

      This 2016 try and do more stuff. I do understand nollywood cant challenge you enough and thus you like Bimbo Akintola (another excellent actress) have had to turn down 9 out of 10 scripts, but my dear do something about it. You have started with Road to Yesterday and we hope to see more of you .

      ps: I want to see you play different characters than what we have seen you in , Corporate lady , rich elite lady etc (i am so bored and so tired of it). I want to see you play in diverse roles as you did back in the day (ie BLood Sisters)

    • Susie

      March 7, 2016 at 11:01 am

      MessageToGenny, Bimbo Akintola who you’ve called great and who has turned down lots of scripts for lack of creativity, yes, you’re right. But the thing is, Bimbo Akintola is A BETTER actress than Genny. Her command of English, her expression; she makes any part/role look real. Genny, most directors do not call her cause she charges way too much and there are alternatives who can do a better job. Bimbo Akintola, Ego Boyo, Ekepyong = Fantastic! That Genny has been in Nollywood for decades doesn’t mean she is superlative. She sure can act but that’s where it ends, she’s not exceptional. No matter how long you’ve been in a field, there’s still room for improvement. And yes, she can be compared with Adesua. Although this is viewer’s choice; Adesua is just as good as she is.

  8. Nwanma

    March 6, 2016 at 11:46 pm

    But Usekwu igbo means Kitchen in Igbo,in other words an igbo cookery programme.
    How did Chetanna by Chigozie Atuanya miss this award and how on earth did a cookery show win the Best Igbo movie award? Na wa o!
    AMVCA needs to be restructued,revamped and rebranded. Enough of this voting platform by people who don’t know what and who deserves to win!

    • nene

      March 6, 2016 at 11:56 pm

      africa magic igbo is outdated and a disappointment, and i’m igbo.

  9. Nwanma

    March 7, 2016 at 12:16 am

    @Nene This is about recent igbo movie that were nominated not about Africa magic igbo!
    No! Africa Magic is not outdated. It was only created last year for your information. They only need time to gather fresh materials for new igbo movies. These things take time to nurture. Blossom has already acted his first igbo movie,soon Rita and Genevieve will follow suit.
    It’s a matter of time.

  10. Nwanma

    March 7, 2016 at 12:28 am

    Nene, these people you are hyping ahead of Mike ezu wouldn’t even say they are better than them. A lot of these new ones still owe a lot of gratitude to the old actors for setting the pace for them.
    DkD and Adesuwa are not in Mike/Gen league,they are new comers who only deserve some spotlight just like Lupita had hers at the Oscar last year.
    It’s preposterous to say that Lupita is better that Julia Roberts and Jenny Lawrence. Her talent was celebrated and that’s all.
    Mike and co have entertained us through the years. AMVCA is not the final judge of worth and skill.

    • Abk

      March 7, 2016 at 1:48 am

      The fact that you mentioned DKD being a new-comer shows you know nothing about Nollywood. He has been acting for years. Excuse me, did you expect Mike to win? The guy CANNOT act. There are people who’ve been in Nollywood for years and still can’t act to save their lives. Although I didn’t expect DKD to win (I expected Majid or Van); I did NOT think Mike was going to win. DKD is a better actor than Mike. Sorry, judging from your other comments in related posts, I think you’re still pissed Genevieve didn’t win. You’ll be alright.

    • tracy

      March 7, 2016 at 4:06 am

      i stop reading your silly comment when you mentioned I expected VAN

      are you freaking kidding me

      The award is not beauty or handsome contest. Its who can act. I agree Majid but please dont mention Majid and Van in same sentence. Seriously?

    • Susie

      March 7, 2016 at 11:03 am

      Tracy, the award is not a beauty/handsome contest, but Majid and Van are great actors; that’s the fact. You stopped reading? You should’ve thrown your phone/iPad/laptop away.

  11. aikay

    March 7, 2016 at 12:34 am

    @nene like seriously Adesuwa and daniel that just started yesterday are now better than the veterans who they actually learned their craft from. You know the truth and even adesuwa and daniel knows it too so stop killing urself ehn…

  12. Kimberly

    March 7, 2016 at 3:40 am

    All I can say is that, the show lacked the vigor and enthusiasm of the previous editions. A RedCarpet without Denrele is no doubt, the drab-Est thing ever. If the new directors of Mnet were smart, they’l make Denrele headline the RedCarpet every year and not assault us with the basic mindset of kindergarten RedCarpet hosting by the usual suspects.

  13. Tobby

    March 7, 2016 at 4:06 am

    Adesuwa is never better than Genevieve
    She only played her role and perfected the script in the movie “falling” which earned her the nomination
    Wey she con win eventually. But she’s no way better than Genevieve.

    Thank you mr Charles for this review. I concur ?%

  14. NdidiAmaka

    March 7, 2016 at 4:15 am

    mike is good in SOME roles (just a few) esp and one yoruba role on iroko he played)
    other than that i am not a great fan of his movies – just like i am not of desmond elliot. Different strokes for different folks to each his own, You scream or shout to emphasize your point in your acting, i tune you out and i tune you out for good.

    is dkd better than mike in acting. No. that i dont agree.
    Is Blossom better than Mike and DKD combined – Hell Yes – matter of fact blossom is better than overrated OC. in my opinion. If i wrote a script out of the comfort zone of both men lets say play a serial killer, i am convinced Blossom will nail it better than anybody (except Majid)

    like i said Different strokes for different folks to each his own,

  15. Awesome

    March 7, 2016 at 5:46 am

    But wait oooo.
    How can Adesuwa win Genevieve in a viewers choice category…. Where voting is required from all parts of Africa i.e that Adesuwa has more fans than Genevieve….?
    AMVCA abeg this joke is too expensive to believe, make una show us the voting list/scores or something….!!!

    • Nma

      March 7, 2016 at 11:07 am

      The reason why Adesua won Genny is just that; because it’s Viewer’s Choice. Truth is, Genny has groupies but she’s not loved; she allegedly has a nasty attitude. She lost the 1st AMVCA in 2013 to Jackie Appiah. That’s just the truth,

    • chichi

      March 7, 2016 at 1:46 pm

      I think the point you’e making @awesome goes to show that popular is what wins. Personally Adesua has so many opportunities and because she is a focused actor taking risks she is just going to keep shining. There are probably better actors no doubt, but we haven’t seen them work as much as her so in the end she is the most popular, doing a good job. I like her personally but I appreciate that she continues to be used a lot for the new role leads so doesn’t have huge competition.. If not these awards then yes another awards should be available so only jurors will vote. The industry needs to continue to get credibility and we have to start to trust the people voting. Even the Oscars have surprises that the general public can’t understand but doesn’t mean its wrong and that’s the point.

  16. Tosin

    March 7, 2016 at 6:10 am

    Just wanted to give my respect to the critic. He cares and caring makes a difference.

    • Tosin

      March 7, 2016 at 8:18 am

      We must befriend Lala and do washing and setting for the moto o!
      Again, thanks for the write-up.

  17. Nwanma

    March 7, 2016 at 6:25 am

    Abk, No,i didn’t mention Genevieve here. Why does every argument have to be about her? She is not the only one who failed to win an AMVCA award. So why draw inferences.
    My point is that i have a right to make inputs based on Novia’s review. I’ve always had reservations about this award event where people vote the ”next” pretty face/talent instead of craftsmanship.
    E.g, Last year, Femi jacobs was awarded the best male actor in a comedy instead of Frank Donga. We all know Donga was exceptional,but how voters like him enough to vote for him. Femi had his padis and groupies that’s why he won the award.
    That DKD and Adesuwa won doesn’t mean they are any better than the other nominees.
    Only folks like you will use a ”viewers award” as a criteria for judging good and poor actors.

    • Nma

      March 7, 2016 at 11:10 am

      Although you didn’t mention Genevieve here, I have read all posts about AMVCA on Bella Naija, and all your comments show you’re pained she didn’t win; some you even took too far. Although, you didn’t mention her here, your argument is clearly about her; judging from your other comments so I agree with Abk. I think you should let it go, the awards have been long concluded.

  18. Nwa

    March 7, 2016 at 9:05 am

    Let me just drop a concluding comment on this review for those of you hyping new comers above actors that have made a mark in nollywood.
    There are different types of actors and different delivery methods which are all valid and accepted.
    Oc Ukeje is more like an emotional oriented actor. A classical actor that uses powerful emotion to bring a character to life. He doesn’t need to flex muscle to play a serial killer.
    Majid,Blossom and Mike are more action oriented and they immerse themselves in a character throughout the duration of that movie. Eventhough i agree that Majid is more realistic.
    RMD and Ramsey are inbetween.
    That being said,these actors have unique ways of delivering their role,therefore it’s absurd to watch one AMVCA nominated movie and conclude that a newbie is totally better than others.
    A True actor is one who has mastered his craft and has a Unique delivery method who’s absence in a movie would be felt….
    Which one of these new comers would be absent in a movie and we will all feel their absence. None of them apart from Oc and Blossom and a few others!
    AMVCA is only for the ‘next rated talent’,i have seen better actors in nollywood.

  19. Nwa

    March 7, 2016 at 9:17 am

    So many times,we say ‘ah, Clarion Chukwuora or Liz Benson would have killed this role or RMD or Justice Esiri would have killed that role. These people are irreplacable.
    But can we say same for the new comers? They will get there someday…stop over hyping people that are yet to fill a shoe.
    Cheers and have a good day you all.

  20. George

    March 7, 2016 at 10:15 am

    U are talking about genevieve nnaji here! Arguably Africa’s biggest movie actress ( and I’m saying arguably just Bcs of OMOTOLA). She needs to prove nothing to u, so stop comparing here to an up comer …. Secondly u guys are missing the point here which I believe is clear . Charles is saying this should be changed not just Bcs it’s viewers but Bcs even d voting categories are disputed ( I’m saying it again neither Adesuwa who nor the DKD guy got more votes than the rest. ITS A BIG LIE DSTS WHY I SAID ITS NOT PURELY VOTING THUS THEY SHOULD COMPLETELYY MAKE IT A JURY AWARD!!!

    • Susie

      March 7, 2016 at 11:01 am

      Give it a rest.

  21. Lola Famakinwa

    March 7, 2016 at 10:51 am

    A blog revewed the 10 most memorable moments of this year’s AMVCA and the top on the list was the RUDE muting of the producer/director Stanley Ohikuar. I found it disgusting because the young man had only spoken for about 30 seconds before he was muted.
    I mean, why try to enforce something that you can not spread across board? Many people said a lot of uninspiring, irrelevant and somewhat annoying things on stage. Some people even spoke for close to 10 minutes. meanwhile, some others were cut off in seconds.
    My advice to the film maker is simple. Don’t be fooled by the many people who pretend to love you because someone planned and actualized the cutting off of your sound. My guess is simple. There must be people who are not happy that you have become a regular name in this big award but I follow your work and I can see that you deserve what you are getting.
    Thank you for not gratifying their desires by being embarrased. You should read that post on ynaija!
    Looking forward to another AMVCA to see you nominated again.
    I am one of the over 900 students you trained free of charge during the CREATOR FACTOR training seminar in Yabatech three years ago.
    I love the AMVCA but I totally hate these flaws.

  22. TRUTH

    March 7, 2016 at 11:05 am


  23. timmyblast

    March 7, 2016 at 11:47 am

    Some comment are longer than the article. You guys should learn how to summarize. Thank you

  24. AK

    March 7, 2016 at 11:48 am

    Is the AMVCAs an African or Nigerian awards show? The first sentence of this article seems to point to a certain acceptance that this is a mainly Nigerian thing.
    Do the organisers study the responses of other parts of the continent to this show? Before anyone comes at me with the regional awards categories argument, I will have them know that I know what being patronised means.
    This awards show could be way bigger than it is now but it seems people have “left it” for you guys.
    The KORAs, before its collapse was African in outlook and representation. And it was a big deal to win a KORA. Maybe the AMVCAs needs to be opened up a bit more…

    I will be a bit more understanding the next time I read about an emerging African filmmaker who doesn’t want to have anything to do with Africa Magic and their partners and affiliates.

    • Olanma

      March 8, 2016 at 7:10 pm

      What a stupid comment. The first ever AMVCA, Sara Blecher a South African took home majority of the awards. The second one, Shirley Frimpong-Manso, a Ghanaian took home majority of the awards, The 3rd one, Kunle Afolayan, a Nigerian took home majority of the awards. All these producers produced exceptional movies; world-class. The recently concluded AMVCA of this year, it was mixed with Nigerians, Ghanaians, Kenyans. Malwaians. Tanzanians, etc, so what is your point? Even the entertainers and hosts were a diverse team from across Africa. You need to stop being an undercover hater. Sit down, please. I wouldn’t blame you though, if I wasn’t Nigerian I’ll be envious pf Nigeria. What’s there not to hate?
      Some comments are just ridiculous.

  25. @Nma

    March 7, 2016 at 11:48 am

    @Nma It’s obvious you are not a fan of certain actors but don’t shut down people for forming an opinion about AMVCA.
    If you don’t like Genny’s attitude then don’t bash others for appreciating her,it’s in poor taste and you should stop stalking my comments bcos i will air my view whether you like it or not!
    For goodness sake, Adesuwa and Dkd are not better than anyone,they were nominated for their performance in a movie which many viewers are yet to watch. A single performance in a movie doesn’t and will never discredit the works and talents of their fellow nominees.
    AMVCA is not the African Oscar. The ignorance is out of order!

  26. @Susie

    March 7, 2016 at 12:04 pm

    Susie, how can you say Van Vicker is a great actor? Chai!
    Van vicker with his poor acting skills and Lackadasical screen presence? Ewoo!
    I will pick Dumelo and Majid as great actors before Van. This shows most AMVCA viewers vote based on Sentiments and fine face!

  27. prince

    March 7, 2016 at 1:28 pm

    I think Mr. Charles is right on the Jury thing. AMVCA is becoming a very big award and arguably the biggest on the continent.
    Lets take The Headies for example, not all categories are voting category and that for me is how AMVCA should be.
    I personally didn’t watch the show.

  28. Still @Nma

    March 7, 2016 at 1:58 pm

    Nma or whatever,when you say Genevieve has a bad attitude,who are your sources of information?
    These rumours are only subjective and are personal encounters gone wrong. You don’t expect to meet celebrites and have them shine teeth and lick your a** because you want to be impressed. They are also humans with problems, they don’t need to be sweet to you to win an award. I hear the same negative rumour about Omotola,Ini,Chioma Chukwuka,Oge Okoye,Nadia Buari etc;but i refuse to use a Single story to judge celebrites. Have you had any encounter with Gen or any of these women? So Nse Etim lost bcos she also has a bad attitude?
    Have you ever thought of the possibility that voters want the new ones to shine cos they are used to the old actors who shouldn’t die over an Amvca award?
    Your analogy is childish!

    • Olanma

      March 8, 2016 at 7:14 pm

      Oh, please. Nse lost this year, but won last year. Genevieve lost in 2013, and she’s losing again. People don’t necessarily lose because of having a bad attitude, but Genevieve has every reason to win, but for her attitude. And this isn’t based from ‘what people say” – wonder where you got that piece of information from. I know you’re a groupie so I’ll let you rant on. Even her colleagues were making fun of her for losing twice in a row. Whether Nse won or lost this AMVCA, it meant nothing; last year she won best actress. That’s good enough. don’t even bring her to this.

  29. ody

    March 7, 2016 at 2:03 pm

    Anybody can win a category provided the person kills his or her roles…the last OSCAR award the lady who won best supporting actress is NEW. I want to watch the ‘Falling’ to see what the Adesua acted to see what made her win. The thing about voting is if you have alot of friends and u persuade them to vote for you, irrespective of if you are good or bad, u may likely win.

  30. Awesome

    March 7, 2016 at 3:13 pm

    @Chichi; my point is…
    Was the Best Actor/Actress category decided solely on the viewers vote or did other factors come to play….?
    I have watched Adesuwa’s movies she is good but her acting is not better than the girls that act in my Church drama… I can’t even rate her her close to Genny by any means whatsoever…. She is a good actress no doubt but Genny is one actress that takes acting out of the business, brings live into a role and make it effortless and so real that you even forget that you are watching a movie…
    For crying out loud we have seen Great Actors like Mercy Johnson & even Majid confessing that Genny teaches them how to act on set …
    So, l find it insulting that some folks come out here and compare her acting skills with that of her mentees who just joined the craft….!
    As for voting, l dare AMVCA to make the voting scores public and show us that Adesuwa won Genny…. If truly Adesuwa got more votes than Genny…. I will change my Name !!!

    • Shandi

      March 8, 2016 at 7:18 pm

      If they made it public, Adesua would’ve won, I don’t doubt that. Mind you, I am not a fan of Adesua and I wasn’t supporting either her or Genevieve, but Nse. In 2013, I expected Genevieve to win, but Jackie Appiah won. Initially, I was shocked, later I wasn’t. People would rather vote for Jackie as opposed to Genevieve. Even Nigerians voted for Jackie. Please, she lost, she lost. Deal with it with a matured mind.

  31. For Awesome

    March 7, 2016 at 5:25 pm

    @Awesome Let me attempt your question. I doubt Amvca will oblige you but there are factors and sentiments that come into play during voting, that’s the more reason why viewer’s franchise should be restricted:
    1. Fresh face and talent. Even before Oc and Blossom came,people were tired of seeing old faces. So Oc and co were a breath of fresh air and they generally appeal to voters more than over sampled Rmd and Mike.
    When RMD was in his elements, who born dkd?
    2. Personality: a lot of people are prejudiced against certain established actors and their Diva attitude. So they wouldn’t vote for them!
    3. People vote the next big talent(Adesuwa vs Nse and Gen).
    We are already familiar with the old actors and their capabilities. Even if you put Bimbo Akintola in a role,people wouldn’t vote. They will rather look for a new promising talent irrespective of the fact that Adesuwa is not better than Bimbo,Gen and Nse.
    4. The new actors are more in touch and connected to the fans across the board. They are still upcoming,humble and respond and interact with people across the social media. How many times do you see the Big Divas respond and relate with the masses? That is enough to discourage voters.
    AMVCA is more about exposing and rewarding new and unique talents,it’s really insulting to spite talented icons because they lost an award.
    Finally, acting is not about speaking good English like falling and the rest. I will take Oct 1 and Dry as authentic Nigerian stories than the crap they produce in the name of new nollywood.

  32. LikeiSaid

    March 7, 2016 at 5:38 pm

    Only a blind full with extremely bad taste for what is defined as great acting will consider van vicker in same sentence as Majid or consider him a good actor let alone great those are those stans such as this Susie somebody who is blinded by his good looks. Like seriously, stop embarrassing yourself on here talking about van is a good actor . These are the viewers messing up voting for foolishness. Van is not a good nor great actor, so look beyond his good looks and talk a bit smart and not like a star struck teenager. I challenge u to name one movie he did good let alone great and you dare not come on here to mention Beyonce. Again I say don’t ever mention or compare Majid acting to that of van and his atrocious acting. Apples to oranges. . Mention one movie. ??????how can anyone even have a serious conversation with a person whose definition of good acting is van. Abeg take several seats. In an empty stadium

    • NANA

      March 9, 2016 at 1:55 am

      LikeiSaid, you are really a pathetic human being, for real. So uncultured, people are now fools because you don’t agree with them? Go back to school please. I wouldn’t be surprised if you’re Nwanna commenting as LikeiSaid. What a hopeless sore loser. Please, get a life and get over it! It’s not more than AMVCA.

  33. LikeiSaid

    March 7, 2016 at 5:39 pm


  34. John

    March 7, 2016 at 5:53 pm

    From all these comments sef,its glaring that when u leave a decision for viewers to make,then anything can happen.

  35. Awesome

    March 7, 2016 at 8:04 pm

    My point still remains that; whatever the reason is…. Adesuwa did not get more votes than Genny….!!! You can take me to the Highest Court l will still maintain my stance….
    Is it not the same Genny’s #Road to Yesterday that flawed Stephanie Linus’s dry in a voting category….
    Was it not the same fans that voted or didn’t Genny merit that one too…. Then AMVCA have questions to answer !
    Am so sure about this cause l know the amount of Energy l put into campaigning in all platforms for Genny in that category… Not just campaigning I watched and ensured that lots of my friends/her fans too voted for her, so I find it absurd for Adesuwa who is only known in the Nigerian Cinema movies to win in this category….
    Assuming NSE won, maybe it would have made a bit sense to me but this one…. I NO GO GREE…..!!!

    • ceejay

      March 8, 2016 at 7:25 am

      I wldnt agree any less, u r so spot on. Adesua wld by no means get more votes than any of nominees in that category. I am frm Zimbabwe and this Adesua name so unpopular in the movie industry. so if the award is based on viewers choice, then how does someone who is unknown get more fans than big names such as Nigerian Genny, Nse and South African Fulu Muguvhani????

  36. bafe

    March 7, 2016 at 11:18 pm

    In my opinion, there were no outstanding movies in this year’s event. I look forward to next year when movies like Kunle Afolayan’s The CEO, Izu Ojukwu’s 76 and Queen Amina and may be Biyi Bandele’s Fifty would slug it out.

  37. ceejay

    March 8, 2016 at 7:30 am

    I am frm Zim and I wonder who this Adesua actress is frm..How can she can get more fans and perhaps more votes when she isnt even known. then again we have talented actreses like South African Fulu Muguvhani whose movies might nt have been viewed by so many. they lost on votes yet they r talented. I agree with Charles the AMVCA shld have a proper jury.

  38. Anacha J.

    March 8, 2016 at 3:29 pm

    Excellent review uncle Charles, tho I would want to state categorically here that there is a factor that keeps the AMVCA exciting and fresh, and its naturality……. yes there is room for improvement no doubt but its originality should be its basic element cos that what keeps views faithful to the annual event.
    finally some people talk about the Big Names, and Regular faces been ripped off big awards, my response to that is take a clue from the Oscars and the Golden Globes…… its important that in this continent of ours, we appreciate the young ones coming up and besides they put a lot of hard work as their legendary colleagues too. so generally I enjoyed this year’s edition and I look forward to yet another AMVCA, with better performance, kudos to the Host too I think they brought the A-game on.

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