Duro Olowu’s Groundbreaking Collaboration with JC Penney | See the 2013 Ad Campaign featuring Oluchi
Posted on Monday, February 18th, 2013 at 8:26 AMBy BellaNaija.com
In 2012, designer Duro Olowu‘s collaboration with US Retailer JC Penney hit the fashion news wire. Months later, we got our first viewing of the lookbook for the debut collection and now we get to see the ad campaign.
Nigerian supermodel Oluchi headlines the campaign for the collection which will be released in March 2013.
You will be seeing more Duro Olowu on BN Style this week and he unveiled his new main line collection at the London Fashion Week just a few hours ago.
Tags: Duro Olowu, JC Penney, oluchi
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Big moves! Love it. The designs are fun too.
Love Duro Olowu.
Luv oluchi!
cool
good collection….i hope its a homerun and it helps JCP bc they hv been struggling for a while n if it shud succeed, then he just mined himself gold…….
vikkyscreed.blogspot.com
this is a truly beautiful collection from a great designer….creativity,nice finishing!!!not dem vonne and ugonna nd co dat will b calling demselves “fashion designer” …..originality in dis!calling my aunt in yankee 2 get me dat bag once it hits d stores!!!yippee
I can wait…duro clothes are usually so expensive. At least with this collab I can own something from him. Oluchi looks amazing. The video is hot
even look great on the white girl. na wa o! well done duro. This is nice
I shall shop shop shop till i drop. Love me some Duro. Oluchukwu u do dey age! U look sooooo good. keep it up.
Naija is gradually getting there fashion wise…
bella naija that pic of oluchi on ur front page made me smile. It is what BN stand for. Every little detail is just too much. Its global, local, fresh, modern, ours. just too much.
Great video. I see a lot of vlisco in the style of video though. So proud of Duro. He’s making a name for Nigeria through his aesthetics.
Simply amazing. Love it! x
First lady Michelle Obama brought him to prominence since she she wore one of his designs. More grease to your elbows.
correct!!!! as I be faithful JCP shopper before….nothing dey pa!, anything wey pa na winch
where have i been, why am I just seeing this.. very nice.
This makes me so happy! More power to your elbow Mr. Olowu.