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An Exclusive Look at Abuja Lady Entrepreneurs at the Fusion Lifestyle Store…Find Out What’s on their Shopping Lists



On a typical Sunday afternoon in Abuja, a group of lady entrepreneurs from different fields came together to act as models for a day at The Fusion Lifestyle Store. Dressed up by in house brands, they had a fun, relaxed afternoon catching up, shopping and posing for photographs.

The store owner Samiah Oyekan-Ahmed decided to feature real clients of the store and showcase the store in all its glory. Keeping to this theme, the photographs were shot around shoppers in the store and everything remained as it usually is. Samiah says “The shoot was a fun, relaxed event featuring no stylist and no professional models, just real women having a good old time!”

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After seven years of successfully hosting premium trade events in Abuja and Lagos, Fusion Lifestyle Limited opened the doors to its first lifestyle hub early this year. The multi brand hub houses over 45 brands retailing fashion for ladies and men, body and beauty products, accessories, kids wear and accessories, home accents, books, fabric and lots more.

Situated at The Capital Hub, the store offers the convenience of shopping for most lifestyle needs in one warm and comfortable location. Its stockists include brands from Abuja, Lagos, Port Harcourt and growing.


Your exclusive look at the Editorial, here on BellaNaija Style.

Hauwa AlfaAlfa Showers

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Christine Ogbeh – The Wedding Guru & The Wedding Mall

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Funke AwobokunCocktails In and Out & Grills In and Out

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Aisha AttaMaie Designs

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Lara AkinwolereJudy’s Preparatory & Croft Photography

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Ameera AbrahamThe Nail Bar

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Emem Opashi All About Kids & School Resource CenterThe Fusion Lifestyle Store bellanaija june 2016PC13_ The Fusion Lifestyle Store bellanaija june 2016PC14_

Nike Oguntayo Classic Golden Pot

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Photo Credits
Photography: The Cannon | @thecannon5
Makeup (on some): Ryam Blushes | @ryambeautyshop

Fashion: A la mode designs, MyQ, E4MA design, Tribal and deephouse, Vintage Collette, Diana La Vid, The Muse Factory, Keem Harun, Maie, Tal,Valentina Anne, Literati clothings
Accessories: Madame Coquette, Butterfly Jewellery, Timeless Jewellery, Flaunt and Flair, Tal scarves
Kids wear: Emerald Mo, ZLuxxe
Shoes: Heels district, Idong Harrie
Fabric: Simply Xara, Flow Fabrics
Body products: Ilham organics, Aweni organics, Ummita’s ,Tuesday in love
Gifts and greeting cards: The Gift Source, Not Just Pulp, Paraply services, Ethan and Harriet
Books: Chapters books, Funny Africa
Party supplies: Jwjose parties
Phone accessories: Casevogie
Home accents: Berries collection, MFactory

Store Details
Suite 302A, The Capital Hub, Mabushi, Abuja
[email protected]
Instagram: @fusionstoreabuja


  1. @edDREAMZ

    June 22, 2016 at 6:09 pm

    Rich people business…. Everything will definately be expensive no doubt….

  2. Sochima

    June 23, 2016 at 3:43 pm

    Great post. Talking about shoes, take a quick look at my fashion blog: Please read the posts, like and share on your social media platforms. Thanks!

  3. Pham

    June 23, 2016 at 5:19 pm

    I see you Aunty Em and Simsi

  4. Pham

    June 23, 2016 at 5:20 pm


  5. chiomah

    August 18, 2016 at 10:25 pm

    Love the concept! Was there to look around last week beautiful store, varied stock and thoughtfully laid out.

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