Bolaji Kekere-Ekun, was selected by Sean John – a clothing line owned by Sean “Diddy” Combs – to feature in the brand’s Fall 2013 campaign, “I am Sean John”.
The founder and CEO of Nigerian media production company 37thSTATE, was one of the 4 men whom Diddy searched internationally for.
Diddy wanted young men who embody the brand’s entrepreneurial spirit, men who not only turned their passion into a successful business but are also making a positive difference in the world through their professional, charitable and personal endeavours.
Bolaji saw his participation in the campaign as an opportunity to give back to the Nigerian society and has donated his entire model fee to Lagos-based charity, Bake for Change. The organization primarily focuses on giving back to society through activities that positively impact the lives of less privileged youth and older adults in Lagos, Nigeria.
On the campaign, Bolaji said “I am honored to be a part of the I am Sean John Fall/Winter campaign. This just shows that there are people outside Nigeria who appreciate our work and with this, I hope to empower the Nigerian youth to follow their passion and pursue excellence in whatever they do”.
Congrats to Bolaji on the campaign.
Watch the Sean John Fall 2013 Campaign video
Photo Credit: Hautefashionafrica