The recognition comes on the back of their ‘Best in Class Work’ put together by the agency to delight its clients. They did this with a strong performance-led framework of INSIGHT, IDEAS, RESULTS. This was enabled with thorough understanding of the consumer, with digital as an integral element – a key tool in today’s digital and attention starved economy.
This work not only retains their existing clients but also attracts new business wins; the latest one being Heinz.
Innovation and Thought Leadership has been the core with a platform like IdeaXchange, a weekly global webinar for its employees across the region to bring talent across markets at par in full throttle on various platforms like Social, Content, etc.
OMD was the Most Awarded Global Media Network Cannes Lions 2011-2013. This has been confirmed by the Gunn Report, which we have topped 8 years in a row, which proves our consistency is the number of awards we win across the regions for Creativity, Innovation & Effectiveness.
With Global Footprint having presence in 86 countries across the 5 continents, hiring over 8350+ employees, with priority objective being to have the most strategic, analytical, innovative, energetic and genuine talent.
“In Nigeria mediaReach OMD is the leading Media Agency with a market share of 32.1%, growing at 13% yoy, as per the latest report published by RECMA in June 2014. mediaReach OMD remains the only media agency to represent Nigeria at the Cannes Young Media Lions since 2008, 2009, 2010, 2011, 2012, 2014.
mediaReach OMD has been instrumental in publishing Media Facts Book annually, for over a decade with an objective to organize the information in the West & Central Africa region and make is easily accessible and useful to all. mediaReach OMD continues to be a thought leader to pioneer various initiatives at an industry level, both syndicated and proprietary researches, the latest being Nigeria Media Index, an upscale survey to get a thorough understanding of consumers and various product categories in Nigeria.