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#MusicallyWithMichael: From Artist to Video Director – Curbing the Moral Decadence in our Music Industry

Michael Olorunsola

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#MusicallyWithMichael: From artist to video director: Curbing the moral decadence in our music industry

How did we get here? Questions were raised about Olamide‘s latest single, Science Student and its plausible promotion of drug abuse recently. Although he has come out to explain the idea behind the lyrics, it is not that hard to see why people might have other views.

Can we for once have a song where our artists are not hailing all the internet fraudsters (yahoo boys) across the 7 continents? Can we for once not have videos where scantily clad girls are all up in our faces but not with their faces? I know you’re about to list examples of songs that don’t do any of the above. Yes we have those but the ratio is not looking so good at the moment. We are not paying as much attention to the ones with good lyrics and videos with a good storyline. Of course it’s part of our culture to dance and make merry but that doesn’t necessarily mean we should lose ourselves and succumb to passing out the wrong message.

First of all, artists need to be held accountable by the society. We need to make sure we speak up when an unsavory message is being passed by an artist. Not just the fans as well, the music body PMAN needs to make sure artists understand the influence the message being passed by their music has on the society.

Another part of the decay is our video directors. Don’t get me wrong, Nigerian music videos are quite great in quality recently and are of world class standard. However, most video directors just seem to find it easier to employ the services of scantily clad ladies to come and throw their “wares” in front of the camera. Most videos these days have little or no storyline and most of them just recycle storylines. It’s honestly becoming tiring.

A lot of people justify these trends by saying “but it’s just a song“. It’s never just a song. Music influences the society in ways bigger than we can imagine. Look at most of the artists trying to make it onto the big scene and study the ways they employ. You’ll notice they model their songs and videos after their favorite artist’s style. Look at the kids on the street, notice how they try to imitate the latest dance steps they see in music videos and tell me they will not try to exhibit what their eyes have seen. It’s a no brainer. Let’s do better for ourselves and for our society. Thank you.

Yours Musically,

Michael

Music is life. Music is love. Music is everything. I live, breathe and eat music. Also, I'm the fun music-loving guy on the BellaNaija Music Team.Want to send us anything? Email [email protected] @bellanaijaonline on Instagram @bellanaijamusic on TwitterPersonal Twitter & IG is @_kvngmichael

9 Comments

  1. Mummy yoma

    February 4, 2018 at 12:55 pm

    Its the way of the world. SEX sells. Men love to look at yansh thats why they are doing it and guess what they are smiling to the bank. If u dont want indecent videos turn of the tv when they come up. Its what i do when wande coals turkey nla or nickis anaconda and other igbo smoking videos come up.

    • Aare farmland

      February 4, 2018 at 7:49 pm

      Oh humans, why are we such tools. look at what this one wrote “Music influences the society in ways bigger than we can imagine”, no our imaginations influences our society in ways artists and directors can imagine. If we make our dominant thought to be improving society, health, family instead of relegating these thoughts behind sex and pleasure maybe art can focus on those. I dislike those videos by my thesis on life says we like to jerk off more than anything so we need to buy guns, bombs and build skyscrapers,

  2. Silent majority

    February 4, 2018 at 2:44 pm

    The problem with “moral standards” has always been who”s?
    Today you say PMAN but tomorrow what if its a religious body?
    Society evolves and creates its own filters. You simply cannot supply that which for there is no demand.
    This is where visual art is now. You may disagree with it as is your right but remember that censure never quite stops at the exact line you want it to

    As for indecency ; we have entire tribes in Africa that went naked for years. However you cut it censure almost always leads to repression.

    • Amaa

      February 4, 2018 at 4:17 pm

      If I understand you argument right . Adam and Eve where born naked lived naked until they sinned and covered them selfs . Does that justify my going about the streets without clothes if I choose to do that either I stay in my house or go to a nudist village and live away from the world .
      I strongly agree that the music videos are slowly degenerating into who has the most naked video vixen. It used be well choreographed dance videos with new dance moves being introduced with every hit song.

      Now I can not even swallow what I see on the tv. It’s everywhere,salon ,fast food joint ment to be a gathering place for families and you look at the TV and you are shocked to see that it’s not even censored .

      PMAN and the censorship council should do more to educate this musicians . They have the power to change the narrative about this country . Fight corruption there are so many cases of corruption out there you can sing about . Challenge the society with music. Bollywood used to be known as juju ritual laden scripts. Today they have evolved and the message is different. Our society is laden with inspirational stories this musicians can use but they are lazy to be creative. I strongly disagree SEX DOES NOT SELL

      That’s how Americans started witH good music that educated fought racism and injustice to the black American race has a crises where the ration of aspiring rappers and musician is higher than the ratio of thoes aspiring to go to university or even graduate high school.

  3. Kkay

    February 4, 2018 at 4:08 pm

    @ Mommy Yoma and Silent majority, not to worry. Soon children would start dressing naked to school. No excuse is good enough for moral decadence.

  4. Anonymous

    February 4, 2018 at 4:21 pm

    FINALLY!!!! Someone SPEAKS OUT!!!!

  5. Smh

    February 4, 2018 at 4:40 pm

    In my opinion, Don Jazzy and Dbanj played a key role in bringing nudity into the Nigerian music industry.

    • olorire

      February 4, 2018 at 10:36 pm

      dont forget Clarence Peters I was shocked when I saw a babe with just plaster pasties on her nipples in fall’ video

  6. zzzzzzzzzzz

    February 5, 2018 at 11:48 am

    Michael Jackson video were always a marvel to watch, even affter his death his videos still garner millions of views. When asked why he does creative videos he said he dosen’t want to be the same item on the shelf. One thing was that he never always used scantily clad women (except for some).

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