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This Abidjan Based Brand Is The Definition of Glamorous

BellaNaija Style

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New designers pop up everyday and quite a few of them are undoubtedly talented. We’ve had our eyes on quite a few up and coming brands and we will be highlighting some of the major on-the rise- brands you need to know in the Discover series.

Renown Ivorian designer Elie Kuame who has dressed stars such as Yemi Alade, model Atasia Malick Diaand model Jemima Gbato caught up with BellaNaija Style‘s Editor At Large Isoken Ogiemwonyi for our Discover series, where we go back to the basics with the designers and try to understand their roots and core beliefs. Check on it!

BNS: When did you start your line ? 

In 2006

BNS:  How would you describe your label? 

 For every women are queens. ELIE KUAME Couture is a fashion brand for every women, for every queens. With his Ivorian and Lebanese heritage and his European professional experiences, Elie Kuame founded his fashion brand in 2006 in Paris to empower women of the world with beauty, glamour and authenticity of their unique feminity. As a designer actively involved for the development of the fashion industry in Africa, ELIE KUAME COUTURE is based in Abidjan since 2017, Cote d’Ivoire where his new boutique will be open in the fall 2019.Today, ELIE KUAME Couture is considered as one of the african luxury brands with an eyewear collection and women handbags in addition to the prêt-à-couture collection. 

BNS: What do you believe should be the foundation of every woman’s wardrobe?

All women are queens. Having the attitude of being queen should a foundation of every woman’s wardrobe.

BNS: Who is the Elie Kuame woman?

 The Elie Kuame woman is a queen.

BNS: Where do you get style inspiration? 

I get my style inspiration from God, women around me and the African continent inspire me.

BNS: Where can we purchase pieces from the brand? 

Via my social media inbox ( for personal orders), our boutique in Abidjan and very soon through our new website (soon to be announced)

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