“Positioning is not what you do to a product, positioning is what you do in the minds of the consumer”. Brand positioning is essential to any...
In her new vlog, Peace Itimi interviewed American author and marketing guru Seth Godin and he took us through in-depth teaching on some important factors of...
Stories (not ideas, not features, not benefits) are what spread from person to person. Stories are a universal language that everyone can understand; they stimulate imagination...
Last week, Ghana lifted its lockdown; Nigeria is reopening its economy next week, some U.S. states and European countries are gradually moving to ease quarantine restrictions....
The world is going through a phase that is completely new to many and it might be quite difficult to adapt to the new post coronavirus...
Ever wanted a clearly defined creative process, but never figured out how to make one? Creative process means the process of generating new ideas, making a...
Either you are waiting on that job, promotion, contract, or the love of your life, waiting can be very hard. What should you do in your...
What is Growth Hacking? Why is it essential in Product and Digital Marketing? How can become a growth marketer or develop a growth mindset to improve...
Digital marketing vlogger Peace Itim says just like goal setting, vision boarding is a very powerful exercise, but even much more because a vision board helps you...
Digital marketing vlogger Peace Itimi says she is probably one of those people who have the most intense form of impostor syndrome, and in her new vlog,...
Starting over is never easy, whether it’s a relationship, career, relocating to a new place, or business. When life hits us with a severe or unexpected...
For our #BellaNaijaWCW feature this week, we celebrate Peace Itimi, a digital marketing expert, who has devoted her time to growing people and businesses. Peace began...
Every entrepreneur faces the challenge of validating their ideas. We all have ideas, but not all ideas translate into a great business opportunity, thus not all...
It is not a cliche or an exaggeration, when people say that branding is very important for a business. No matter how small or how big...
If you are a business owner, no matter how small your business is, one of the dilemmas you’d continuously be faced with is, how to get...
Using social media is one of the most efficient and cost effective ways of getting your name and brand extensive visibility and awareness. Just think of...
Starting a business with little or nothing is never an all-rosy experience, it isn’t exactly an easy route. You’re going to have to face down huge...
Recent Comments