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Is it Black & Blue or White & Gold? This Dress has Got EVERYONE Talking on Social Media!



B-1oAMjXAAAQ8TnWhen social media gets on a trend it goes hard.

Over the past few hours everyone on Twitter, Instagram, Tumblr, Facebook and more social media sites have been talking non-stop about the colour of this dress.

People are debating about whether its is black and blue or if it is white and gold.

This debate has gotten so heated that celebrities have gotten involved, with Kanye West, Kim Kardashian, Taylor Swift, Julianne Moore, Kat Dennings, Justin Bieber, Sarah Hyland and more weighing in.

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Major news sources like CNN, Fox, Dailymail have also joined in the debate.

BNers – for us we see a white and gold dress, but blue and black as well.

Here’s a trick … if you’re on your desktop and you see white and gold, gradually tilt your screen backward and you’ll see black and blue.

…what do you see?

Photo Credit: Twitter


  1. Juwon

    February 27, 2015 at 10:01 am

    That demon dress is blue and black. I don’t care if anybody says otherwise. FOH with that ish, got me questioning my sanity.

    • wagamama

      February 27, 2015 at 10:19 am

      LMAO! Seriously! This thing don tire me ooo. I saw blue and black earlier, now I’m seeing white and gold. others are still seeing blue and black………….. I’m out man………. boss alert!

    • wagamama

      February 27, 2015 at 10:22 am

      F***! F***! F***! This demon dress just changed colour right before my eyes! NOW I SEE BLACK AND GOLD AGAIN! AM I GOING INSANE????????

    • Ginika

      February 27, 2015 at 5:21 pm

      LMAO…. I kept rolling my eyes at this silly question… In my mind I am like obvs, its a white dress with lilac undertone and a mustardy gold. I mean, look at the top of the dress. Then this demon dress all of a sudan, yes all of a sudan turned blue and black on BN!!!!!!?

    • Bobby Charlton

      February 28, 2015 at 10:38 am

      this is what drives me crazy – sometimes I see black and blue, next time I see white and gold!! take a screenshot of part of the bottom of the dress – it’s blue and black! then do the same with the top of the dress – back to gold and white!!

    • Ginika

      February 28, 2015 at 6:48 pm

      Well… I am done trying but I am at peace with seeing white and gold cause thats all I see. Infact, the white got sharper and the gold got clearer #PeaceBestill

  2. bruno

    February 27, 2015 at 10:02 am

    this is a blue and black dress even stevie Wonder will tell u so.

  3. Wagamama

    February 27, 2015 at 10:04 am

    I can swear when i saw this picture on @lindaikeji’s blog it looked like a BLACK AND BLUE dress. I didn’t bother opening the post tho cos i didn’t get what the fuss was about. Why is it now looking like a white and gold dress on bellanija? could they be two different dresses? Only logical explanation i can think of.

    • Blessmyheart

      February 27, 2015 at 2:23 pm

      I’ve only seen white and gold on all the pictures I’ve seen. It’s really interesting

  4. Amyyy

    February 27, 2015 at 10:06 am

    As for this dress you have here, its white and gold. I saw blue and black other places. Wtf is this mind game about? People gon be acting insane you know!

  5. Amyyy

    February 27, 2015 at 10:08 am

    Oh no! I just went back to the picture and it has turned blue and black! Christ is coming!!

  6. Nahum

    February 27, 2015 at 10:11 am

    This dress is WHITE and GOLD. Where is the black???

  7. Babymoo

    February 27, 2015 at 10:15 am

    Lol i thought i was going mad when everyone was saying white and gold. When i woke up in the morning all i saw was blue and black. When i came back later it changed to white and gold. I was freaked out so i had to do research on google lol

    It turns out this is an experiment that proves that we see colours depending on our moods. If ur feeling a little down or worried about something u will see black and blue. If u r in a happier state of mind u will see white and gold. How fascinating.

    • Ebony

      February 27, 2015 at 10:52 am

      Liessss. Pls stop!!

    • Gbemi

      February 27, 2015 at 10:59 am

      But I have been smiling and laughing at this dress since .. It has not changed to white and gold I can only see blue and black

    • SOM

      February 27, 2015 at 12:34 pm

      gbemii oooo. lmao..they did not say laugh at the dresss, they said you have to be emotionally happy, its innate..lmao..your comment killed me o

    • C'est moi

      February 27, 2015 at 3:17 pm

      Try looking at it in direct sunlight

    • Magz

      February 27, 2015 at 3:52 pm

      LMAOOOOOOOO!!!!! I am done! you have been smiling & laughing at the dress? Looooooooool

    • Dee Nina

      February 27, 2015 at 10:26 pm

      ROTFLMAO!!!!! Chai, laughter don kill me finish.

    • Paypay

      February 27, 2015 at 11:38 am

      Na lie jor. I’m happy, laughing sef yet I’m seeing blue and black.

    • Iris

      February 27, 2015 at 2:43 pm

      LOL that’s a lie. I heard that theory too and it isn’t true. Happy people have also seen black and blue. I have been happy and annoyed in the last 24 hours and the colour did not change from blue and black. It’s more scientific – something about they way your eyes filter out colour apparently. This dress has got people losing their damned minds, calling on Jesus, taking the phone into the dark and coming out into the light. The internet memes are hilarious but it’s creepy. My friend sat right next to me, looked at the picture on my phone and opened her mouth to tell me “white and gold”

  8. Lady T

    February 27, 2015 at 10:18 am

    Oh How I wish it was about something crucial to our existence! Someone tell me why this needs/deserves the attention its getting???!

    • Nahum

      February 27, 2015 at 10:38 am

      DONT COMMENT THEN!!! If you think this is a waste of time, just move along. Why do you have to be a party pooper???

    • VeryAngryNigerian

      February 27, 2015 at 4:02 pm

      LadyT…..ahhhhhhhhhhhhhhhhh it is very very crucial to our existence oooo…….this is the reason why wars get started, why marriages don’t work, why businesses kapoot…because people see things differently. Heck this could mean our whole lives have been a lie.
      Some are even doing herd mentality sef, they heard it more than enough times that it’s blue-black and their mind convinced their brain to see that way. This could mean a scientific breakthrough…..
      I mean come on….someone just said it means you are happy if you see white and gold, I’m gonna go find someone to piss me off , so I can see blue-black. Team #BlueBlack, na sky blue , baby blue, Super blue omo , royal blue or ewedu blue una dey see? I don’t care what it looks like in real life, we are talking about the picture ooo. …….

    • Mo Anon

      February 27, 2015 at 8:28 pm

      My point exactly. We are talking about the colour of the dress in this picture and not the ‘actual’ colour of the ‘real’ dress. Somehow I have programmed my mind to believe that those saying blue and black are just trying to be different/controversial or because they have seen another picture of a blue and black dress which they believe to be the picture of the actual dress, then it makes it okay to argue that a dress that is clearly white and gold is blue and black. It’s simple, what picture are you looking at and what is the colour of the dress in your picture? As for the dress on this post, it is white and gold or at best some ‘bluish’ white and gold, but black? I don’t see it o, not in this picture sha.

  9. Scared Homosapien

    February 27, 2015 at 10:20 am

    I’m seeing black and blue, then white and gold.
    Be gone from me o ye spirit of confusion!

  10. Mee

    February 27, 2015 at 10:23 am

    It has appeared white and gold in all the Instagram pics I have been seeing but on blogs (including here) it looks blue and black. This must be some kind of optical illusion

    • Layo

      February 27, 2015 at 3:52 pm


  11. Miss_Flygerian

    February 27, 2015 at 10:23 am

    Blue and black noni! Are people now color blind too?

    • Miss_Flygerian

      February 27, 2015 at 10:26 am

      Let me take that back, it’s blue and tawny gold. I’m very sure now.

      Or not!

  12. deedee

    February 27, 2015 at 10:25 am

    The dress is white n gold I swear. If ur seeing blue n black ur a crack head lmao. Just joking o.

  13. Neo

    February 27, 2015 at 10:29 am

    Burn this accursed dress already! its looks like a white dress that was washed with Blu powder (who remembers that thing? lol) Now all i see is blue and gold oh! Burn it please, at least the ashes will be black! Or wait is it grey now? Aaaaaargh!

  14. Taiwo

    February 27, 2015 at 10:31 am

    I see Red !

    • SOM

      February 27, 2015 at 12:36 pm

      taiwoooooo lmao..please see an eye doctor quick quick. lololol

    • Magz

      February 27, 2015 at 3:54 pm

      Your own na red? Loooooooool! Lobatan

    • Omolola

      February 27, 2015 at 10:48 pm

      I had to just reply Taiwo. One of my colleagues saw red too and insisted it was red. We told him he is crazy or smfin….u r not alone.
      I have seen white n gold and later blue and black

  15. you know

    February 27, 2015 at 10:33 am

    it is a lilac and bronzy gold dress SO WHAT THE FUSS ABOUT?

  16. lu-lu

    February 27, 2015 at 10:41 am

    this caused a heated argument in my house last night. how is it possible that we see different things? I mean gold and black are no where close.. Dress straight from the pit of hell! anyway i see white and gold. Where black enter from abeg??? explain before I run mad

  17. Solar

    February 27, 2015 at 10:42 am

    Okay, this dress just changed color right in front of my eyes

    • Josie

      February 27, 2015 at 12:35 pm

      Yep just happened to me about 10 mins ago

  18. Ebony

    February 27, 2015 at 10:48 am

    Lol @ white and gold. That’s part of the joke. I think saying white and gold makes you seem smart, lol. Just saw it on FB, looked closely, read the comments, hissed and closed the page. Seriously all I see is Blue and black

  19. Debee!

    February 27, 2015 at 10:49 am

    OK, I see a blue and gold dress, and that’s the same colour I saw on LindaIkeji,. Please o, stop making me feel like there’s something wrong with me.

  20. Ebony

    February 27, 2015 at 10:50 am

    I see blue and black!!!
    I’ve tilted every direction and still see blue and black, pls stop

  21. Adeosun Rachael

    February 27, 2015 at 10:50 am

    It’s neither white n Gold nor blue n black,I see lilac n Gold…

  22. onyichick

    February 27, 2015 at 10:59 am

    wen I opened dis page I saw white n gold,went back up after reading d comments n its now black n blue.wat d hell is happening.dis is really crazy.

  23. tomi

    February 27, 2015 at 11:02 am

    Oh sugar! I saw white and gold a minute ago, now I’m seeing blue & black. My word!

    • TAMA

      February 27, 2015 at 11:17 am

      i swear i thot i was the only one ooo WAT THE HECKKKK

  24. AAA Events and Design

    February 27, 2015 at 11:03 am

    Blue and black looks good

  25. Yamaha

    February 27, 2015 at 11:08 am

    Oh Yamaha saw white and gold, she’s still seeing white and gold and will continue to see white and gold. Yamaha insists that people seeing blue and black have some underlining undiagnosed psych issues caused maybe by extensive trauma to the eyes. Yamaha recommends check up. But Yamaha also thinks this might be a trick and there may be two dresses of exactly the same size and design but different colours or rather when the dress is viewed from a certain angle, you see something and when you view it from another angle you see something else! Although Yamaha has checked out all possible angles. Conclusion: white and gold! Yamaha is going back to read, she has a test!

    • molarah

      February 27, 2015 at 4:29 pm

      Yamaha needs to scroll back up, she’ll see blue and black then. That’s what I thought, and that’s what happened to me.

  26. Foundtheanswer

    February 27, 2015 at 11:12 am

    Thank me later ppl. I found this on daily mail. Therr is a logical explanation.


    There’s science behind the reason why some people see black on blue while others are just as certain that they see gold on white.

    The simple answer is that the picture is an optical illusion.

    Objects reflect light at certain wavelengths, or colors, and the human brain determines the color of an object by taking in its reflected light. But this perception can be thrown off balance by the color of nearby objects.

    With the photo of the dress, the surrounding colors are so muddled that the brain isn’t sure what to make of the dress itself.

    As points out, a digital analysis of the dress photo shows that one of the spots of black trim is actually orange in the photo.

    Thus, people who perceive the surrounding area as dark are likely to see the blue in the dress as white and the black colors as gold. It all just depends on the manner that the brain perceives and processes color.

    Jay Neitz, a University of of Washington neuroscience tells Wired: ‘I’ve studied individual differences in color vision for 30 years, and this is one of the biggest individual differences I’ve ever seen.’

    He sees gold on white.

  27. stella

    February 27, 2015 at 11:19 am

    Its blue and black

  28. Solar

    February 27, 2015 at 11:19 am

    Thing is I can see both blue and black & gold and white, depending on the direction i scroll. one of my colleagues can only see blue and black while another can see white and gold, no matter d direction. optical illusion at its best.

  29. mimi

    February 27, 2015 at 11:20 am

    all i see is YELLOW! lol

  30. bruno

    February 27, 2015 at 11:24 am

    I have look at this dress from all angles under different lighting. i even washed my eyes with water,

    this is a blue dress with black lace.

    I don’t understand why u people are seeing white and gold.

    • Deyronke

      February 27, 2015 at 3:56 pm


  31. bruno

    February 27, 2015 at 11:24 am

    I have looked at this dress from all angles under different lighting. i even washed my eyes with water,

    this is a blue dress with black lace.

    I don’t understand why u people are seeing white and gold.

    • Truth Teller

      February 27, 2015 at 1:34 pm

      I have used an iPad, iPhone and laptop to view this picture. I’ve tilted the laptop in every angle possible, I’ve viewed it from different websites, I have stayed under bright light, natural sunlight, artificial light, flash light and the dress still remains black and blue! biko, how’re people seeing white and gold???

    • Blessmyheart

      February 27, 2015 at 2:29 pm

      I’ve done the same and I’m still seeing white and gold. Hehehe

  32. Kunboi

    February 27, 2015 at 11:28 am

    Yoruba will say “Ee ma ya mi ni were” meaning don’t turn me to a mad person. I have turned my head into different angle and dimensions and all i see if blue and black. I even tried smiling at my system when someone said you will see white and gold if you are happy, i still see blue and black….

    • stephy

      February 27, 2015 at 1:09 pm

      Best comment yet,u smiled at ur system? Lmao…I still see blue and black tho or Golf,not sure..

  33. MIA

    February 27, 2015 at 11:29 am

    Okay I need to understand this thing. I am seeing blue and black then sometimes same pix is white and gold.

  34. Doris Iloegbu

    February 27, 2015 at 11:31 am

    Is pink and green, you all can stop talking abt it now. Huh

  35. thatikwerrebabe

    February 27, 2015 at 11:44 am

    All I see is a blue and gold dress

  36. Wale

    February 27, 2015 at 11:47 am

    What I see is a transparent see through dress…but again, the sun is not up yet.

    • SOM

      February 27, 2015 at 12:38 pm

      transparent ke…hahahahaha..please see a doctor ooo fast. these comments are hilarious

  37. Bobosteke & Lara Bian

    February 27, 2015 at 11:48 am

    Question, where did this originate from?

    BN, its not by tilting the laptop o. When I first saw the post, it was white and gold. Then I saw it again but it was blue and black. In fact, the shock of it almost made me spill water down my blouse.

    • Josie

      February 27, 2015 at 12:28 pm

      So true, that just happened to me…..

  38. Mee

    February 27, 2015 at 12:06 pm

    Hey guys go to the and check out the explanation, it has to do with wavelength of light. Apparently the dress is blue and black but sometimes your eyes may confuse it for white and gold since they are really close on the spectrum

  39. Josie

    February 27, 2015 at 12:33 pm

    Ah I get it, I think it’s a mind trick helped on by the light

  40. Olamide A

    February 27, 2015 at 12:35 pm

    The conversation continues LOOOOOOL

  41. Miss_Flygerian

    February 27, 2015 at 12:40 pm

    The real color is blue and black. Roman Originals (the store carrying the dress) confirmed it on their twitter page. Phew! Problem solved. Lol.

  42. Adebola

    February 27, 2015 at 12:42 pm

    hehehe…..Abrakadabra!!! what is it about this dress sef?

  43. Tim

    February 27, 2015 at 12:47 pm

    Its just an optical illusion…. its a blue and black dress, but when u tilt ur screen it goes white and gold (jkinda like negative pictures)… I just tried it. All that crap about emotions na lie.

  44. ola

    February 27, 2015 at 12:48 pm

    bleu et noir

  45. PwettyBlessed

    February 27, 2015 at 12:57 pm

    OMG…This aint funny… Be it Science or whatever the explanation is.
    Are you kidding me? So I saw white & Gold a few mins ago, now its blue & black. “I come dey wonder whether na me get problem”
    you guys berra stop this joke o and channel your energy/talents into something productive… cos “na so craze dey take start” all these busy bodies & ITK”s…smh

  46. toby

    February 27, 2015 at 12:57 pm

    i don’t gerrit. I saw this dress a second ago in WHITE and GOLD on BN homepage, I open the link to the article and the Damn dress changed to BLUE and BLACK, a second later I croll down to the second picture of the dress,i see white and Gold as i’m strolling down and before I scroll down to the full lengh of the dress, the Damn thing changed again!

  47. Adebola

    February 27, 2015 at 1:05 pm

    The 1st picture was white with Gold lace and right now I’m looking at Blue with black lace…..Conclusion: Two pictures involved.

  48. Jo

    February 27, 2015 at 1:16 pm

    when I saw this dress earlier today it was purple and black,it later turned to blue & black and now it’s white and gold…wtf is going on?!!

  49. Jo

    February 27, 2015 at 1:20 pm


  50. Jo

    February 27, 2015 at 1:21 pm

    It’s blue and black again…I’m out of here before I lose my mind.

  51. N

    February 27, 2015 at 1:28 pm

    My colleagues think i’m crazy oooo, Oluwa o!…after BN’s trick, i saw black and blue and i tried to convince everyone but ended up looking cray, heck i even took a picture of the “black and blue” on my phone to show them, they were still seeing white and gold!!!! *crying*. Now the thing is going from white and gold to blue and black…Iya mmi

  52. C'est moi

    February 27, 2015 at 1:43 pm

    It has changed before my very eyes from white gold to blue black. Must be something to do with the lighting.

    Once it is blue black, I can’t get it to change to white/gold. I have to refresh, look at something else & come back to it.

  53. kenny obajimi

    February 27, 2015 at 1:48 pm

    This posting is sure going to set up a base for research in visual perception. I’m personally amazed at mirage and parallax errors exhibited by obsevers…a kind of colour aberration….what I see as a visual artist is purple and brown

  54. Sam

    February 27, 2015 at 1:49 pm

    Jazz no dey work for my head. When i first opened the page, it was blue and black, now i’ve read all the comments and checked the pic again and it’s still blue and black. Wonder where the white and gold is coming from? Devil is a liar, illuminati things! Lmao

  55. Blaqgirlrock

    February 27, 2015 at 1:55 pm

    This ugly dress is White and Gold, I have been looking at it since yesterday. If you see a different colour then something is wrong somewhere :-s

  56. Mizzy

    February 27, 2015 at 2:00 pm

    omg… it jst changed 4rm bin gold n white to bin blue n black, its def a blue n black dress

  57. Abena

    February 27, 2015 at 2:08 pm

    As i tweeted ,people’s b3l3 full!optical illusion or whatever ,this dress is just plain blue and black lace!
    i really think people are saying white and gold to sound different or ‘smart’
    Somebody would say they yellow and orange and would definitely jump on the bandwagon!
    RUBBISH!The way i am hungry eh..feeling for banku and tilapia

    • Nahum

      February 27, 2015 at 3:26 pm

      Why on God’s green earth, will any one say they see white and gold to feel smart???why??? If that is what they see, that is what they see. Abeg deal with your issues biko

    • mrs chidukane

      February 27, 2015 at 4:08 pm

      I see white and gold. I don’t even know where the black is coming from. I can understand blue or lilac but black? Heck no

  58. MissCaramelD

    February 27, 2015 at 2:14 pm

    All I have seen on my phone and PC is white and gold. When I tipped my screen back, the white went a bit blueish but the gold stayed in place! Not black at all!!! It’s funny though as in my office people are freaking out.

  59. tunmi

    February 27, 2015 at 2:15 pm

    Lmaooooo you guys will not kill me. I have been laughing on the train since early morning. Since I saw the post on Facebook, I thought it was solely an American thing like a symbolism for race. I was not expecting to see it on BN. BN and BNers I love you!!!! I saw on Tumble that someone showed the dress as is (black and blue) and showed another picture with the colors inverted (white and gold).

    And this experiment goes to show why eyewitness testimony is sketchy. Na the same dress we dey see oh, and people are seeing different things. To put it in Naija perspective, all the people wey dey see ghost, thieves turning into goats (that actually made it in the news in the US), or elderly women (it’s always women sha) turning into birds…take it with a pinch of salt. And this experiment is interesting for the “follow follow” mentslity, there is a psych term for it somewhere. That others are seeing something else makes us question what we are seeing, and eventually we see what they see.


    February 27, 2015 at 2:19 pm

    I see a white and GOLD dress, guess I’m a happy girl

  61. Duru John de Beloved

    February 27, 2015 at 2:26 pm

    what that F-.. Aswear that it was White and Gold just an hour ago.. #Strange

  62. Chicanita

    February 27, 2015 at 2:29 pm

    See wahala. This dress was white and gold, I just minimized the page to get something else done, and then I maximize….voila it’s blue and black. wonderful

  63. Anonymous

    February 27, 2015 at 2:29 pm

    All I see,is how bored the world has become,to sit down and debate about a dress that,has no economic or moral value.,while the world decays……….enjoy the debate.

    • Que

      February 27, 2015 at 3:51 pm

      I’m willing to bet it is a social experiment by some group of people….

  64. E.Q

    February 27, 2015 at 2:33 pm

    I see blue and burnished gold, people!

  65. BlueEyed

    February 27, 2015 at 2:34 pm

    this dress is white and gold, enough of this bull

  66. Aadey

    February 27, 2015 at 2:47 pm

    I have been waiting for the dress to change colours o. E no gree change. I see lilac and brown sha! Hoping to see white and gold soon!

  67. Iris

    February 27, 2015 at 2:49 pm

    O by the way a few people have also seen orange and pink. I’ve even heard gold and grey. It isn’t just one or the other.

  68. Atoke

    February 27, 2015 at 2:52 pm

    Purple and green! Can’t tell me no’n!

  69. abi

    February 27, 2015 at 2:52 pm

    The picture is changing…That’s ALL………………………its timed, so its black and blue sometimes, other times its White and Gold

  70. C'est moi

    February 27, 2015 at 3:15 pm

    It is now solidly white & gold in my vision. I can’t even get it to shift back to blue black (there is a lot of sunlight shining on my monitor or definitely something to do with the reflection of light). Amazeballs.

  71. Hurperyearmie

    February 27, 2015 at 3:17 pm

    it is blue and gold cos that is what i am seeing

  72. jhennique

    February 27, 2015 at 3:42 pm

    LMAOOOOOOOO. I dont ever want to see this picture again. I can imagine how y’all have increased the confusuion of the original poster of this picture

    • jhennique

      February 27, 2015 at 3:43 pm

      Anyway i have checked this picture everywhere and every way. all i see is white and gold

  73. Busarni

    February 27, 2015 at 3:50 pm

    I see green white green; rubbish. Manipulation, brainwashing abi na marketing strategy. next thing they will throw in the name of the designer. I see green white green; if you are seeing any other thing then you need to visit yaba left.

  74. Que

    February 27, 2015 at 3:50 pm

    It will shock the world to find out that this has been the biggest social experiment of the year! Keep looking for answers…. its frigging YELLOW!

  75. Linda

    February 27, 2015 at 5:13 pm

    On TV I saw blue and black. On the website I first saw white and gold. If you tilt the screen back or forward it changes color to either white and gold/blue and black.

  76. ashlie

    February 27, 2015 at 7:03 pm

    I see sky blue n gold. My sis sees royal blue n gold my friend sees blue n brownish black.

  77. Lexi

    February 27, 2015 at 7:11 pm

    Ok guys listen up. Everywhere I’ve seen people have either been seeing blue and black or white and gold yeah? And some people have actually seen it change RIGHT IN FRONT OF THEM. I thought that was ludicrous, I mean ok sure you see it’s blue and black when it’s clearly white and gold Huh? Yaaa. Sure. Nut. Or, WHAT ON EARTH ARE YOU SMOKING!? It’s clearly BLUE and BLACK! Get your eyes checked!

    That’s just slightly insane. But when THIS FREAKIN’ DRESS literally CHANGES RIGHT IN FRONT OF YOU… you need a trip to the loony bin.

    I mean, what!? ….WHAT!? Nuh uh. Nope.

    All this time….I’ve been clearly seeing blue and black. Like, not quite royal but a shade lighter? Deeper cornflower blue? I don’t know. The point was. It was clearly blue and black. I saw that. My sister saw it. My mom too. But my dad saw white and gold. Same picture, same device. What the heck?

    But that’s not all. All the pictures I’ve seen everywhere, were blue and black. Until about 15 minutes ago. That’s when things really started to go screwy. I was looking at that dang dress again with my sister and I asked, confused, if it was an edited version. She looked confused right back at me and said no. Why? BECAUSE IT WAS WHITE AND GOLD. I was seeing a white and gold dress while she was still seeing it blue and black!

    She thought I was messing with her, while I was frantically trying to explain that YES I PROMISE IT’S A WHITE AND GOLD DRESS SEE!? LOOK AT IT! CLEARLY LILAC AND BRONZE-Y GOL-Wait. WAIT.

    And my gosh would you believe it. That freakin’ demon possessed dress MORPHED I tell you TRANFORMED LIKE SOME INSANE MAGIC VOODOO TRICK RIGHT. IN. FRONT. OF. MY. EYES.

    Back to black and blue.


    …..And now, I believe all those nutters that claimed it changed right in front of them. I am one of them.

    Excuse me while I check into the nearest psychiatric hospital.

  78. kristin

    February 27, 2015 at 7:38 pm

    I just showed this dress to my dad and the 60 year old man is seeing blue and black. All I see is white and gold. Fix it Jesus

  79. Tee

    February 27, 2015 at 9:06 pm

    The dress is whitish blue and blackish gold… lol

    • Tee

      February 27, 2015 at 9:08 pm

      That should settle the controversy, i think…. :L

  80. anan

    February 27, 2015 at 10:28 pm

    I’ve got a migraine on this issue already, I saw both colours. I even took screen shots of white n gold and next thing it was blue n black. Abeg I need to sleep, there better be a tangible explanation by morning.
    Goodnight people!

  81. bbz

    February 28, 2015 at 12:05 am

    this is not funny anymore!
    How are u all seeing black n blue. cause i have been seeing white and gold since yesterday,,

  82. Person

    February 28, 2015 at 3:07 am

    I have been seeing BLUE and BLACK since yesterday. I have not seen WHITE and GOLD. I have looked on different devices at different times, in sunlight, under my comforter, in a dark room, in a lighted room and this dress is still BLUE and BLACK. My friend insists it is WHITE and GOLD. My vision is 20/20. Always has been, no history of colour blindness. How can someone say this dress is WHITE? How is it WHITE? What part is the white? Because WHITE is the background of this site I am typing on. ( I don’t mean the red PDP background.) THIS COMMENT SECTION, isn”t the background white? So where in God’s name is the white in this dress?

  83. Anon

    February 28, 2015 at 8:02 am

    The science of it all is to check the emotional stability of people. If you are emotionally stable, you will see only one colour combination throughout (either blue and black or white and gold). It’s emotionally unstable people who keep seeing the colours change.
    Check yourself!

  84. really

    February 28, 2015 at 8:57 am

    This dress can be white and gold or black and blue depending on how you look at it on your screen. Craziest thing I’ve ever saw.

  85. molarah

    March 1, 2015 at 1:12 am

    I’ve discovered the solution to this mystery! At long last! Just when I thought I was going crazy.

    Google ‘Colour constancy’ people. It has to do with the assumptions our brains make when we see something with confusing colours. Like, we all can tell its a dress hanging in a shop. But the way our brains process and try to explain the lighting in the shop is what differs. If you think the lighting comes from the sun/outside you see white and gold. If you think it comes from artificial/overhead lighting you see blue and black. Try going to a shop with overhead lighting and take a picture of a black dress. When you view the picture through your phone/camera you’ll notice that brownish gold shadow that is cast on the dress. That’s what is confusing a lot of us.

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