Connect with us


Cowbell doubles Prize Money for Cowbellpedia to N2Million to celebrate 20 years of Mathematics Sponsorships



Cowbell, the flagship brand from Promasidor Nigeria Limited, has continuously offered quality nutrition to the Nigerian child since introduction in 1993. As part of the brand’s contribution to global education investment, Cowbell Our Milk has dedicated the last 2 decades to improving the standard of education in Nigeria with focus on Mathematics which is an important component of STEM and also pivotal for the nation’s technological advancement.

This intervention of Cowbell and more recently through the Cowbellpedia initiative, has provided a platform to identify, nurture and reward excellence in Mathematics. This platform continues to arouse and re-awaken the interest of students in Mathematics at the secondary school level and further reinforce the importance of the subject area. 2018 marks a major milestone as Cowbell celebrates its 20th year relationship with Mathematics.


At a press briefing, held in Lagos, the Managing Director, Promasidor Nigeria – Anders Einarsson announced some key initiatives to celebrate #CowbellAndMathsAt20:

  • The national winners’ prize money has been doubled to N2,000,000 (Two million naira) with an all-expense paid educational excursion outside the country while the 1st and 2nd runners up will receive N1,500,000 (One million Five hundred thousand naira) and N1,000,000 (One Million naira) respectively.
  • The teachers of the top prize winners will be awarded N500,000 (Five hundred thousand naira) while those of the first and second runners-up will receive N400,000 (Four hundred thousand naira) and N300,000 (Three hundred thousand naira) respectively.

He also mentioned that the company is launching the Cowbellpedia Compendium, which is a compilation of solved questions from the past Cowbellpedia Secondary School Mathematics TV Quiz Show editions for each category. This is to improve proficiency of students in Mathematics. In rounding up the event, the Marketing Manager, Promasidor Nigeria, Abiodun Ayodeji announced that the first stage examination will be coming up on Saturday, February 17th, 2018 while registration closes on Monday, February 11th, 2018.

He mentioned that Registration is FREE and strictly online. It is open to full-time students in JSS 3 and SSS 2 from 10 to 18 years of age in public and private schools in Nigeria.  He also reiterated the company’s stand on encouraging girl child education and appealed to mixed secondary schools to nominate minimum of two (2) girls for each category.  He encouraged all interested participants to register online at

For more enquiries on #Cowbellpedia, follow Cowbell Milk on Facebook or Twitter.

Sponsored Content


  1. Weather

    January 30, 2018 at 6:02 pm

    I am so excited to read this! Intellectual capacity needs to be nurtured and celebrated. Well done Cowbell!

  2. Ephi

    January 30, 2018 at 6:37 pm

    Well done to Promasidor for focusing on a key value adding area – Education. Really encouraging reading this.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Star Features