Award winning actress Rita Dominic and celebrated artiste eLDee will host the 2011 edition of the Headies. In its continuing commitment to the promotion and development of urbane music Smooth Promotions, producers of the Headies awards announced on Monday that the two reputable performers have signed on to anchor this year’s show.
In a news release early this week, executive producer Ayo Animashaun says eLDee and Rita Dominic – The veteran musician and respected actress are the ‘‘perfect’’ choice to host this year’s show.
Ayo Animashaun who is the CEO of Smooth promotions said in a statement released on Monday ‘‘I can exclusively tell you Rita Dominic and Eldee have signed on to host the Headies awards. We are energized by our choice of hosts and we are confident with both of them anchoring the show our audience will have fantastic moments and an amazing show. Be assured this duo brings the perfect mix of elegance and sophistication that will set the tone for an amazing show. Preparations are in top gear and we are once again presenting you with the biggest faces that you know to host the 6th edition of the Headies awards and it will be amazing’’ said Ayo Animashaun who founded the awards in 2006.
According to organizers, Eldee was a natural selection as host given his pedigree has a long standing successful music artiste and producer, while his co-host for the big night Rita Dominic is one of Nigeria’s biggest stars with a huge followership on the big and small screen.
Eldee, born Olanrewaju Dabiri is widely known by the moniker eLDee and is one of the earliest pioneers of hip hop music in Nigeria. He is a well respected artiste and music producer who released several chart topping songs and albums to much critical acclaim.
Rita Dominic exemplifies the perfect example of how a talented young girl can rise to become a household name in Nollywood with a long line of blockbuster movies to her credit. She starred in her first movie in 1998 and has since emerged as one of Nollywood’s biggest exports.
Hailed for one-of-a-kind moments, elegant fashion displays, and five star musical performances, the Headies (also refered to as Hip Hop World Awards) has produced some of the most unforgettable moments in the history of award shows in Nigeria. The annual music event is ranked among the top award shows in Africa.
The selection of the siren and the celebrated musician as masters of ceremonies for the high-profile event can best be described as a ‘‘plus’’ for this year’s edition which organizers have promised would be a wonderful experience for entertainment enthusiasts in Nigeria.
It’s the second time a movie personality will be host after fellow Nollywood actress Dakore co-hosted alongside Basketmouth in 2008.
Eldee and Rita Dominic follow in the footsteps of names such as Darey in 2006, D’banj and Tana who served as hosts in 2007, Dakore and Basketmouth in 2008, Banky W and Kemi Adetiba in 2009 all of whom have hosted the awards show in the past years.
The Headies (also known as Hip Hop World Awards) was created by Ayo Animashaun in 2006 as a platform to recognize and celebrate musical talents with the best, offering every calendar year with a total of twenty-two 21 carat gold award plaques to reward deserving artistes amid over 8,000 entries received every year.