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Khloé, Kim & Kourtney Take on Hair Care with New Line – “Kardashaian Beauty”



Kim Kardashian Celebrates Her Birthday At Tao Nightclub

The Kardashians are literally everywhere!

Like ruling the television, fashion, fragrance and video game industries wasn’t enough, the Kardashian sisters – Kourtney, Kim Kardashian West and Khloé are teaming up with hair care company Farouk Systems Inc. to launch their own hair line – “Kardashian Beauty“.

Kardashian Beauty Line - Bellanaija - August2014

The line is scheduled to hit stores this Spring and will feature styling products, tools and accessories.

In a joint statement, the Kardashian sisters commented on their new venture saying “We have been developing Kardashian Beauty carefully with our fans’ needs in mind as well as our individual hair-care needs“. “Our personal desire for healthy, beautiful hair and hands-on product development has allowed us to design products we felt were missing in the market.

Basim Shami (CEO, Farouk Systems Inc.) stated “The partnership with Kourtney, Kim and Khloé to introduce Kardashian Beauty was a natural fit“. “Our team worked hand-in-hand with the sisters to create a premium product line directly inspired by their iconic styles and individual hair needs“.

Photo Credit:

Jennifer is the Beauty Editor & Style Representative of Get in touch - Send an email to: beauty(at) or style(at) | Follow us on Instagram: @bellanaijabeauty OR @bellanaijastyle | Follow us on Twitter: @bellanaijastyle


  1. Anon

    August 7, 2014 at 2:20 pm

    Oh they didn’t try to spell beauty as “keauty” in line with the KKK loving? No pun intended re-the real meaning of KKK.

  2. jessica

    August 7, 2014 at 2:25 pm

    This family is unstoppable

  3. Bella

    August 7, 2014 at 2:38 pm

    You cant keep these ladies down biko. No matter how you feel, these ladies are creating an empire in front of our very own eyes o.

  4. Anon

    August 7, 2014 at 2:48 pm

    Products missing in the market? Straighteners and blow dryers? Ok now!

    • Mimi

      August 7, 2014 at 5:58 pm

      Hahaha I love them but I didn’t get that part either. Maybe theirs would be like CHI but more affordable? GO Kards!

    • Mimi

      August 7, 2014 at 6:00 pm

      Actually, I see what they mean…The straightener/curler 2 in 1 in the middle might be something new? I would def be buying it.

    • UG

      August 7, 2014 at 6:15 pm

      It’s not, I have one that’s 2-in-1


    August 7, 2014 at 3:09 pm

    The sky is big enuff for everyone!

  6. Cheliz

    August 7, 2014 at 3:14 pm

    nice one!

  7. Maksy

    August 7, 2014 at 3:54 pm

    Are those veins on Kim’s boobs?!?

  8. 4tunechuks

    August 7, 2014 at 4:25 pm

    they are all beautiful…………….chaiiiiiiiii

  9. smhsmh

    August 7, 2014 at 4:57 pm

    One sex tape=one large empire. Aint no stooping these ladies

  10. Lorna

    August 7, 2014 at 5:31 pm

    @Maksy, you can look…what took ur eyes there? lol 🙂
    Way to go ladies, kudos!

    • Chloe

      August 7, 2014 at 11:36 pm

      Nne it is o, Kim be looking like all them Yoruba bleaching girls, lol

  11. truthDiva

    August 7, 2014 at 5:49 pm

    #THEHUSTLEISREAL!!!…………………….. Ain’t no stopping now…..

  12. pearly cherub

    August 7, 2014 at 8:37 pm

    I just dey love dem more nd forever don’t care wateva der past is or will be…

  13. TexasHausaGirl

    August 8, 2014 at 6:46 am

    Nigerians are catastrophically obsessed with the Kardarshian’s that they appear more in Nigerian blogs and news, than Armenian blogs knowing quite well they are part Armenians.

  14. sum1special

    August 8, 2014 at 9:37 am

    strong business women..These family is unstoppable.

  15. oj

    August 8, 2014 at 2:33 pm

    upon all the hating…

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