The Minister of Information and Culture, Lai Mohammed, has commended the producers of the newly premiered movie “The Wedding Party” for raising Nollywood artistic bar to international level.
The movie romantic comedy premiered at the 2016 Toronto International Film Festival (TIFF) and another version held in Lagos on November 26.
The Kemi Adetiba-directed movie had some of Africa’s biggest stars – Richard Mofe-Damijo, Sola Sobowale, Alibaba, Iretiola Doyle, Banky W and Adesua Etomi.
In his remark, Mohammed said the important thing was to see how the creative industry was moving from the margins to become one of the pillars of the economy.
“People are beginning to take the arts more seriously, a lot of things are happening. You can see the major shift that is beginning to happen.
You can imagine the amount of investment that will go into this film, you can imagine the number of jobs it will create, that’s a challenge to us in government.
It shows that this industry is sustainable when we provide the right environment in terms of regulatory framework, in terms of laws, in terms of protecting intellectual property.
What is clear is that the kind of framework the government today is providing the film industry, tourism, arts and the likes, will definitely play to become a better role in the economy,” the minister added.
Cameron Bailey, the Artistic Director of the Toronto International Film Festival had said of the movie: “We are pleased to welcome The Wedding Party by award-winning filmmaker Kemi Adetiba to the Festival. We are proud to present it to a global audience. Adetiba has delivered an exciting character-driven film on a grand scale, while putting her own unique spin on a familiar genre.”
Mo Abudu, the founder of EbonyLife, one of the producers of the movie, Mo Abudu, said the Toronto International Film Festival (TIFF)’s selection of “The Wedding Party” was a true honour.
“I can’t think of a better place, or a better global audience for the film’s festival Premiere than this,” she said.