Connect with us


“A Great Night for African Fashion” – Black Coffee, Ituen Basi, YSL, Duro Olowu & BellaNaija Win at Africa Fashion Awards 2010



After four days of outstanding fashion on the ramps at Africa Fashion Week, last night at the Sandton Convention Centre in Johannesburg, South Africa, the best of African Fashion was celebrated at the 2010 Africa Fashion Awards.
The event which is in its second year of existence was organized by Africa Fashion International which is headed by Dr. Precious Moloi Motsepe. Designers from all over the continent gathered with bated breath to find out who would win the prestigious awards while artists such as Naeto C and Sasha performed for the crowd. With many of the categories split to accommodate African designers based on the continent and those based all around the globe, there was a wide variety of winners.

South Africa’s Black Coffee won the 2010 Designer of Year (Africa) award while Nigerian/British Duro Olowu won in the corresponding international category. South African fashion design pioneer, Marianne Fassler won the Most Outstanding Fashion Contribution award. Nigerian designer Ituen Basi becomes the first ever winner of multiple Africa Fashion Awards, she won the Emerging Designer of the Year award, she adds that to the Most Innovative Designer (2009) award which she won last year. Other winners included Ghanaian/British designer, Ozwald Boateng, American model – Sessilee Lopez and fashion legends – Yves Saint Laurant, Azzedine Alaïa and Joseph Joseph Ettedgui. was honoured with the Outstanding Contribution to Fashion Communication Award. We are truly honoured! Our Style/Fashion team headed by Ijeoma Ndekwu has worked tirelessly over the last year and a half. We are grateful to AFI for recognizing the team!

Africa Fashion Awards 2010 – The Winners
Designer of the Year (Africa): Black Coffee
Designer of the Year (International): Duro Olowu
Emerging Designer of the Year (Africa) – Ituen Basi
Emerging Designer of the Year (International) – Bunmi Koko
Retailer of the Year:
Top Makeup Artist: Pat McGrath
Stylist of the Year: Edward Enniful (Ghana)
Accessories Designer of the Year: Albertus Swanepoel
Menswear Designer of the Year (Africa): Stiaan Louw
Menswear Designer of the Year (International): Ozwald Boateng
Male Style Influencer: Michael Jackson
Miriam Makeba Female Style Influencer: Grace Jones
Outstanding Contribution in Photography: Koto Bofolo
Outstanding Contribution for Hair Direction: Saadique Ryklief
Model of the Year: Sessilee Lopez
Most Outstanding Fashion Contribution: Marianne Fassler
Lifetime Achievement Award: Yves Saint Laurant, Azzedine Alaïa and Joseph Joseph Ettedgui
Outstanding Contribution to Fashion Communication: (WOW! We are elated. Thank you!)

Thanks to Ladybrille | ShopLiquorice | & our Twitter Friends for the list of winners

Africa Fashion International Chairperson - Dr. Precious Moloi Motsepe

Designer - Bunmi Koko with partner, Francis Udom

Somali/Canadian Supermodel - Yasmin Warsame

Naeto C performed

Model of the Year winner, Sessilee Lopez


Music star K'Naan with Fashion Stylist - Arieta Mujay

Ituen Basi

Aisha Obuobi - Designer, Christie Brown

Miss SA 2008, Tatum Keshwar

Designing Duo - Ayaan and Idyl Mohallim of Mataano

Hot Models at the awards!

Red Carpet at the 2010 Africa Fashion Awards

Photo Credit: SDR


  1. Pipiiiihooray!

    July 6, 2010 at 6:39 pm

    Ahn!! Bella where is ur pic now??Congrats! we are solidly behind u as ur fans….who is dat —— in a scottish kirtle!!mscheww. That Sasha is firece, I love the way she showcased the frill detail in the pic. All of u look nice except wannabe scotsman.

  2. bimpe

    July 6, 2010 at 6:46 pm

    Welldone bellanaija and congrats!Thanks for the consant information.

  3. adenike

    July 6, 2010 at 6:52 pm

    Congrats Bella! You deserve it big time! It must have been a fab event;looks it though..Bryan,i really don’t understand you o! Sasha,the frills and your hair na big time contrast,but the dress accentuates your shape well…and sorry the dress in the 7th picture reminds me of Mike Okri’s Rhumba Dance

  4. Bisqo

    July 6, 2010 at 6:54 pm

    Congrats on your award Bella. You and your team ROCK!!!!

  5. babylawyer

    July 6, 2010 at 6:54 pm

    Congrats Bella, you’ve come a long way from the blog. You’ve earned your stripes dear!

  6. MiaJadore

    July 6, 2010 at 6:58 pm



    July 6, 2010 at 7:13 pm

    congrats Bella!!!
    where is your picture? ah ahn! LOL
    here is a red carpet done right! lol

  8. Debbie

    July 6, 2010 at 7:15 pm

    pretty pictures

  9. Munaluchi Bridal Magazine

    July 6, 2010 at 7:20 pm

    CONGRATULATIONS!!!!! We arevery proud of you….Keep up the good work.
    Love and blessings.
    The Munaluchi Bridal team.

  10. ij

    July 6, 2010 at 8:34 pm

    em, francis udom what r u abt really?

  11. Duvy

    July 6, 2010 at 8:44 pm

    Bella Naija…. You make me proud to be from Naija…. Keep the flag flying. You guys rock.

  12. Ujubaby

    July 6, 2010 at 10:05 pm

    Congrats Bella! Why is dat guy wearing a skirt, is dat fashion for guys? Tschew, disgusting!!!

  13. by

    July 6, 2010 at 11:18 pm

    @Ujubaby, haven’t you ever heard of scottish skirts? pls stop acting ignorant

  14. paradis

    July 6, 2010 at 11:36 pm

    woooooooo this is awesome!
    very impressive!great work.

  15. D.O.T.M.H.

    July 7, 2010 at 12:30 am

    Pls leave the guy alone now? ahn ahn. He’s dressed as a Scot fullstop it doesn’t make him a Scot wanna be. If that’s the case ALL OF US are British/American wanna-bes. Even our Itsekiri men and some Igbos and the rest tie wrappers so leave him be!
    Congratulations BN! Hard work really pays off…

  16. Douby

    July 7, 2010 at 12:51 am

    Sasha’s outfit looked horrible and cheap

  17. Lola

    July 7, 2010 at 1:11 am

    Your ignorance is unbelievable.
    For the first time in my life,i actually feel like crying for someone else.
    Now i understand why most people emphasise the importance of exposure.


    But to make it easier for you,GOOGLE IS YOUR FRIEND.


  18. Ebs

    July 7, 2010 at 6:08 am

    congrats BellaNaija…it’s a well-deserved award.

  19. Chiccu

    July 7, 2010 at 8:13 am

    Congratulations Bella, am from Malawi but love & follow every detail of information you provide. Thanks to the whole team and Ijeoma Ndekwa.You guys rock. Congrats to the rest of the Africa fashion award winners!

  20. Rhoda Ebun

    July 7, 2010 at 10:13 am

    Congrats Bella Naija…..
    love Sasha’s dress but dnt she wear it to the FAB magazine launch at Marquee??
    Hmmn somebody refer that chic to a stylist……

  21. a mon avis

    July 7, 2010 at 11:03 am

    Sasha wan wear that dress die?? But she should know better than to let her hair down on the frilly part of her dress. Looks like she’s got too much going on that side of her body, I like the dress though.

  22. bbb

    July 7, 2010 at 2:46 pm


  23. fre

    July 7, 2010 at 3:14 pm

    Congrats BN!!! But sasha, u shouldn’t do things like dat now. Uve worn dat dress b4…….shd ve @least made it in another colour

  24. Asa

    July 7, 2010 at 3:34 pm

    Thumbs up bella, sasha’s looking fab, love ituen basi, love k’naan, francis udom isn’t wearing a skirt he’s wearing a scottish kilt and looks great in it, if you don’t know what it is pls google ,thank you.

  25. Abigail

    July 7, 2010 at 4:53 pm

    Hi all, its great to see Nigerians doing well and representing a good cause globally. I just thought I’d let some very ignorant people know that Francis Udom is actually the Great Great Grandson of Scottish Missionary Mary Slessor who stopped the killing of twins in Calabar, Nigeria. She is on the Scottish Clydesdale ten pounds note with her kids and the village map in Calabr is there. There you go, guys! Google is very informative. He actually dedicated this collection to Mary Slessor and a charity cause to empower women (which is why the collection is called Matriarchy). Actually we also heard that he and partner were invited by The Great Leader and Legend, Nelson Mandela to give his blessings. Well done Bunmi Koko and we are soo proud of you guys. Long live BK xxxx

  26. Dee

    July 7, 2010 at 5:04 pm

    Duro Olowu is so deserving of the Best International Designer Award……he totally rocks!

  27. sarah

    July 7, 2010 at 5:19 pm

    Congrats to all the winners! especially to Bunmi and Francis Udom. (Francis is of Nigerian/Scottish heritage….and he wears his Kilt well!!!)

  28. Dee

    July 7, 2010 at 5:20 pm

    I went straight to the pics and didnt see that Bella scooped up outstanding contribution to fashion…..big ups Ijeoma Ndekwu and the Bella crew!!
    I love Sasha and I love the dress but she really shoulda known better :(.

  29. nini

    July 7, 2010 at 10:36 pm

    Big ups to Ijeoma Ndekwu and the BN team great work!

  30. Ijé

    July 8, 2010 at 1:40 am

    loooooovvvveeeee it!! 😀

  31. fokasibe

    July 8, 2010 at 11:03 am

    So because Sasha re-rocked a dress she’s a loser? Dang! Yeah, I know you are not supposed to re-rock too close together but doing that don’t make anyone a loser!

  32. tatafo!

    July 11, 2010 at 1:11 am

    arieta has come a long way, good to see that dues people put in are paying off.
    it’s also good to put a face to the names behind some of these clothing lines.

  33. Olivia M

    July 11, 2010 at 5:08 pm

    Congrats Bella Naija! Ah! What’s up with the red trench coat?..Just wrong. lol

  34. mosquitohater

    July 14, 2010 at 2:53 pm

    lmao @ d pple crucifyin sasha for re-rocking.. lmao.. deg guys CHILLLLLL!!! and wow, thanks 4 d info on Francis Udom… love that he’s keepin d history alive!
    big ups BellaNaija

  35. Olivia

    October 15, 2010 at 8:20 pm

    Really nice pictures but the lady in the 20th picture looks like an ostrich..what was she

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Tangerine Africa