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Enchanted by “Inception”! Photos from the Launch of Eclectic by Sasha’s Debut Collection at L’Espace | Mo Abudu, Toolz, Obi Asika, Muna, Noble Igwe, Naeto C, Toju Foyeh & Oreka Godis Lookin’ Fab



Sasha – Creative Director, Eclectic by Sasha

On Sunday 19th August 2012, Nigerian music star, Sasha launched her design label Eclectic by Sasha‘s debut collection “Inception” at premier fashion retail store, L’Espace in Victoria Island, Lagos.

For her label’s first collection debut, the Storm Records rap star arrived at L’Espace in red dress from the new collection. She accessorized her look with geek glasses, bang-on-trend feather earrings – which we have spotted international celebs including Jessica Biel and Jordin Sparks rocking, she completed her look with a red belt and yellow wedge pumps.

To show support love and support to the “Gidi Babe” star as well as shop the new collection, stars from the entertainment and fashion industries including host/presenter Ebuka Obi-Uchendu, radio sensation Toolz, Storm Records CEO Obi Asika – who came with his wife Yets and their cute daughter, rap stars Naeto C and Munachi Abii, “Moments with Mo” host Mo Abudu, designers Kunbi Oyelese of April by Kunbi and Toju Foyeh, stylists Lilian Unachukwu, Ngozi Pere Okotie and Funmi St Matthew Daniel and many more.

BN was on the scene at the event and we have all the photos. P.S – BN style watchers, couldn’t help but notice that most of the attendees donned neon coloured outfits. So many neon hues were on display! From Noviol Gold, Ice Blue, Neon Blue and Orange.


First Look at Eclectic by Sasha’s “The Inception Collection”

Shopping Action

BN Glam Cam

Ngozi Pere Okotie

Funmi St. Matthew Daniel

Mo Abudu

Ijeoma Ndekwu

Oreka Godis

Jumai Shaba


Ms. Jaie

Kunbi Oyelese

Lilian Unachukwu

Noble Igwe

Ebuka Obi-Uchendu

Munachi Abii


Ifeoma Nwajagu

Omoyeni Disu

Isoken Ogiemwonyi

Olamide Adedeji

Chinny Johnson & Toju Foyeh

Naeto C & Sasha

Miss Asika

Obi & Yets Asika with their daughter


Ebun Feludu, Dammie Amolegbe

Temi Remi Adeoye

Photo Credit: Kola Oshalusi for Insigna


  1. Oyinlola

    August 23, 2012 at 10:23 am

    Is it just me or Ms.Jaie is just everywhere these days *rme

    • ms_dee

      August 23, 2012 at 10:57 am

      thot it was only me also

  2. olabisi

    August 23, 2012 at 10:30 am

    Sasha keep the good work.proud of u dear.

  3. Mirror

    August 23, 2012 at 10:43 am

    oga ..this aunty and her blue abi na neon teal hair. isorai

  4. Chattyzee

    August 23, 2012 at 10:44 am

    I love all the dresses! Especially the yellow and red one… “all the best to SaSha P” (jenifa’s voice)

  5. isoken

    August 23, 2012 at 10:53 am

    Mo abudu looks nice. I’m loving those yellow ankara shorts.

  6. Demmy

    August 23, 2012 at 10:55 am

    awww the clothes are so pretty and most of the people look nice. Why is Ms Jaei’s hands always on her hips/waist in every picture I see of her at events though? oh well! x

  7. purplepearl

    August 23, 2012 at 10:55 am

    Mo, Looking lovely as always

  8. ms_dee

    August 23, 2012 at 10:56 am

    dat lady still has d blue hair *sigh*

  9. xty

    August 23, 2012 at 10:59 am

    Sasha those glasses and shoe you wore,no no!!

  10. giggy

    August 23, 2012 at 10:59 am

    miss jaie, please smile na, na fight?

  11. D Fairy GodSister

    August 23, 2012 at 11:19 am

    Loved Sasha’s look, especially the glasses!

    Little Miss Asika is adorable!

  12. tinnu

    August 23, 2012 at 11:19 am


  13. Missy

    August 23, 2012 at 11:29 am

    I must say blue is an odd color to dye ur hair but it suits her as shocking as it may look at first sight she pulls it off very well

    • Miss Mo

      August 23, 2012 at 1:00 pm

      She does looks hot. Love her look

    • OmoMakun

      August 23, 2012 at 6:37 pm

      I totally agree with you. She’s bold for using that color. Big Ups to her!

  14. fy

    August 23, 2012 at 11:32 am

    D chic wif d aqua blue hair tho..took a huge risk n I cnt bliv iym sayin I luv it!I dunno wot it is buh it luks rili gud..I love

  15. remi

    August 23, 2012 at 12:02 pm

    I hope they all bought stuff and patronised the lady’s hustle and not just posing around for pics?
    Sasha, God bless your hustle.

  16. of course

    August 23, 2012 at 12:11 pm

    please whis is this Ms.Jaie?

    • i lovefashion

      August 23, 2012 at 7:26 pm

      She sings that song Kilon Poppin’ thats my jam babe can sing

    • Bimbola

      August 23, 2012 at 7:36 pm

      I was thinking the same thing about Ms Jaei makeup its flawless her hair is pretty as well.
      The girl with blue hair I love it!

  17. Couture By Makioba

    August 23, 2012 at 12:21 pm

    nice packaging……. oh and Muna A.K.A miss pass d mic meeehnn is here too… 🙂

  18. Rita luv

    August 23, 2012 at 12:27 pm

    na wa 4 naeto cs'”trousser…hmmmm. plz women control ur hubby'”s tummy nah,if ur takin care of urs dnt ignore hs own*referin 2 d woman with her husband & beautiful daughtr*

  19. Bex

    August 23, 2012 at 12:29 pm

    Love Isoken’s yellow dress. It’s sooooooo pwetty.

  20. Bewi

    August 23, 2012 at 12:29 pm

    Great to see her doing well

  21. Annie

    August 23, 2012 at 12:48 pm

    I refuse to believe lilian unnachukwu is a stylist.Mo abudu is gorgeous tho.

    • Duchess Jacob Abayomi

      August 23, 2012 at 1:18 pm

      My thoughts too, think she’s more of a socialite….lol


      August 23, 2012 at 1:47 pm

      your refusing bah? am also refusing to believe Noble Igwe does not own a mirror in his house, or owns anoda pair of decent jeans. cuz thats the same pair he wore that i said was preventing his balls from getting a decent amount of oxygen . one day his balls will rebel against him .

    • Numommy

      August 23, 2012 at 3:55 pm

      OMG, I agree …his jeans are simple toooooo tight. @Noble Igwe, please free yourself a lil down there, its so uncomfortable to look at.

    • remi

      August 23, 2012 at 4:04 pm

      He has different pairs but same cut and fit.
      He has a love-in with his tailor a.k.a designer.
      Due to the constraints in the pants,he seems to have a permanent boner.

  22. anna

    August 23, 2012 at 12:51 pm

    well done Sasha P. You are just the greatest young female artist in Nigeria

  23. Theodora

    August 23, 2012 at 1:19 pm

    Loving Mo abudu outfit, Jumai shaba always know how to keep it simple and for Lilian unachukwu its a NO NO NO…. All the best sasha, i must confess very lovely collections.

  24. fre

    August 23, 2012 at 1:36 pm

    Miss Asika would be Yetunde Asika’s daughter? Tooo cute!! I want a babyyy 🙁

    • fre

      August 23, 2012 at 2:09 pm

      Oh! X_x Commented before next pic

  25. alexie

    August 23, 2012 at 1:38 pm

    Lovely collection… God bless ur hustle Sasha

  26. Ajoke

    August 23, 2012 at 3:06 pm

    Love that girl with the blue hair, it’s working for her.. at least in the photo lol

  27. Sydney

    August 23, 2012 at 3:24 pm

    Jumai Shaba always looks messy.

    Ms Jaie reminds me of Nene Leakes. What does she do?

    Hello, welcome back Mr. Noble Igwe and the crotch!

    Blue hair girl reminds me of a superhero. If she loves it then I like it. Free yourself!

    Congrats Sasha! I’m
    Wondering how she’s going to manage this business and her music. From what I remember and hear about Nigerian biz, you have to be present (physically and mentally) or else your employees will turn it into something else.

  28. honey

    August 23, 2012 at 3:26 pm

    hmmmm can see moi sis… oyinlola!!! and the agagu sisters!

  29. Naveah

    August 23, 2012 at 3:33 pm

    I like that the first set of pictures we see at off the goods and people actually seeming to try them on and shopping BEFORE we see who was there. Good luck, Sasha…this might be more guaranteed money than the rap game which isn’t really about the women in Nigeria and more for the dudes. Also, you can sell market at 35 but rapping at 35? Nahhhhhhh! So good move on your part, darlin’ and GOOD LUCK!

    • boss da boss

      August 23, 2012 at 9:02 pm

      i dont think sasha is even 29 sef shes young o

  30. berry

    August 23, 2012 at 3:46 pm

  31. Nkelly

    August 23, 2012 at 4:04 pm

    pass the mic is looking so good……………Sasha congrats

  32. Queen

    August 23, 2012 at 4:33 pm

    Am I the only person tired of seeing these men dress like women?? I know mens fashion is trying to form a new identity with color pallets and stuff, but please, i cannot tell which men are gay and straight, i don’t want to accidentally hit on a gay man na 🙁 this is so SADD!!!

    • [email protected]

      August 25, 2012 at 6:49 am

      Lol I feel you and to think that African men don’t know that they are endowed skinniest where not made with them in mind so please don’t make your self impotent all in the name of fashion

  33. Madam the Madam

    August 23, 2012 at 4:53 pm

    Did Funmi St. Matthew show up in her nightgown? That material isn’t working at all.

    Ms. Jaie has this one pose. She needs to start practicing other ones.

    That aside, nice red carpet.People for the most part were appropriately dressed, and it looked like an all around well attended event. Congrats to Sasha!

  34. @ajiriavae

    August 23, 2012 at 5:02 pm

    From the little I can see hanging, the clothes are well made, wearable and nicely packaged. Sasha, good job. Just keep up with quality control. I’m impressed. I see you Toolz. Love the kaftan.

  35. auntie

    August 23, 2012 at 5:15 pm

    blue hair looks great! she tots pulled it off!
    lilian? o…k… u go dey ok

  36. spinky

    August 23, 2012 at 5:26 pm

    muna looks nice and simple and the lady with the bubble gum hair colour i mean c’mon!!! the amber look style is not cool a enough anymore? someone should help her!

  37. cool

    August 23, 2012 at 5:31 pm

    I see you Fope:) you look so pretty.

  38. i lovefashion

    August 23, 2012 at 7:21 pm

    who does Ms. Jaies makeup it always looks so perfect?

  39. Evann

    August 23, 2012 at 7:30 pm

    What does MO Abudu do to remain ever young???????? Pls I need to know.Does any1 here have her contact??????? Gosh,sh’s ever young.U won’t believe how old she is.

    And who shaved that baby’s eyebrow? Or is it my eye seeing double?

    Ok,where is Uti Nwachukwu? Mayb,he was denied entrance!

    • Aduke

      August 24, 2012 at 6:36 pm

      @Evann: I noticed the babys brows too, but looks like its brow pencil used. 🙂

  40. Bimbola

    August 23, 2012 at 7:41 pm

    I was thinking the same thing about Ms Jaei makeup its flawless her hair is pretty as well.
    The girl with blue hair I love it!

  41. Bossy

    August 23, 2012 at 8:20 pm

    Girl with the blue hair seem to be everywhere dis days guess she is trying to make her mark in Lagos, , she use to stay in London., she is famous for her hair colours, suits her thou, so I say rock on Lola

    • boss da boss

      August 23, 2012 at 8:54 pm

      She’s Ms. Jaies manager, seen her in a few on Ms. Jaie’s tweets

  42. C

    August 23, 2012 at 10:24 pm

    Biko one question, why are these people mislabeled ? I see toolz name where three girls are, I see Ebuka obi where some lady is….. Double check before posting pls, thank you!!!


      August 23, 2012 at 10:31 pm

      Photos are labelled correctly, perhaps it’s your browser. Thank you.

  43. No dissing

    August 24, 2012 at 1:39 am

    Lovely…Goodluck Sasha

    You need to start tagging along with UTI una go match….Anywhere people are shopping,u are there posing for Bella and never carrying a shopping bag.

  44. Anne

    August 24, 2012 at 2:59 am

    Lol,bella naija ever ready with a defensive answer !!!

  45. Sabirah

    August 24, 2012 at 3:49 am

    OMG the girl with the blue hair!!! <3 love love love

  46. Aduke

    August 24, 2012 at 7:45 am

    Nice event and lovely collection! Well done Sasha…Congrats!!

    I love this girl, she’s sooo gorgeous and always does it right! Always looking classy n tres chic! Her makeup is always simple n flawless! She got taste mehnnn!! Her blonde hair before was super gorgeous n this blue, too dope!! ——>
    2.Ms Jaie’s hair n makeup always on point!! She looks nice.
    3.Lilian Unachukwu: errrrr??…whats all that about?!? Big NO n a HOT HOT MESS!!

  47. bbb

    August 24, 2012 at 5:05 pm

    dami amolegbe missed u o! looking good darling…nice collections

  48. Amber

    August 25, 2012 at 3:41 am

    Men too dey do colour blocking( in jenifa’s voice)… Lola…hmh I see that pair of black sandals on kunbi,looks like itz from Payless

  49. Omo

    August 28, 2012 at 3:05 pm

    Nice one Sasha! Thumbs up!!
    Did this lady spot green hair??????

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