Connect with us

Style

Minimalist Chic! Ghanaian Label 1981 unveils its “EDO1/2014” Collection

Published

 on

1981 EDO12014 Collection Lookbook - BellaNaija - July2014001

If there is one thing we love about Ghanaian fashion brand 1981, its their simplistic, minimalist, feminine and soft take on women’s fashion.

For their “EDO1/2014” collection, the label owned by Nana K. Brenu, is giving you a selection of beautiful pieces with detailed modern designs that can be translated from day to night – with the right accessories. Featuring architecture inspired cuts and structures, the minimalist collection has prints with a floral themes and soft hues in orange, off-whites and blue.

According to the designer -“It’s about refinement of the design until its true essence emerges, a notion based on the fundamentals of minimalism. It the beauty in that rawness and simplicity that appeals to my design sensibilities”.

See the collection below;

1981 EDO12014 Collection Lookbook - BellaNaija - July2014018 1981 EDO12014 Collection Lookbook - BellaNaija - July2014002 1981 EDO12014 Collection Lookbook - BellaNaija - July2014004 1981 EDO12014 Collection Lookbook - BellaNaija - July2014003 1981 EDO12014 Collection Lookbook - BellaNaija - July2014007 1981 EDO12014 Collection Lookbook - BellaNaija - July2014006 1981 EDO12014 Collection Lookbook - BellaNaija - July2014008 1981 EDO12014 Collection Lookbook - BellaNaija - July2014009 1981 EDO12014 Collection Lookbook - BellaNaija - July2014010 1981 EDO12014 Collection Lookbook - BellaNaija - July2014011 1981 EDO12014 Collection Lookbook - BellaNaija - July2014012 1981 EDO12014 Collection Lookbook - BellaNaija - July2014013 1981 EDO12014 Collection Lookbook - BellaNaija - July2014014 1981 EDO12014 Collection Lookbook - BellaNaija - July2014017 1981 EDO12014 Collection Lookbook - BellaNaija - July2014016 1981 EDO12014 Collection Lookbook - BellaNaija - July2014015

Photo Credit
Photographer: Livio Bez
Asst. Photographer: Laura Della Valle
Stylist: Luca Stefanelli
Hair & Makeup: barbara Bertuzzi
Model: Tiah Beye & Iryna Rozhik

Jennifer is the Beauty Editor & Style Representative of BellaNaija.com. Get in touch - Send an email to: beauty(at)bellanaija.com or style(at)bellanaija.com | Follow us on Instagram: @bellanaijabeauty OR @bellanaijastyle | Follow us on Twitter: @bellanaijastyle

16 Comments

  1. eno

    July 4, 2014 at 10:36 am

    This collection is FLAWLESS!

  2. bb

    July 4, 2014 at 11:03 am

    Is this not an African label, how many white women leave in Africa? Why in heaven’s name do we need a white model? Another black model with a curvier body would have been much better!

    • SUCCESS

      July 6, 2014 at 2:17 pm

      This is racism. If a black model is not allowed in a white country they would highly be criticized. There are white people in africa. Respect that.

  3. mo

    July 4, 2014 at 11:04 am

    this is the kind of job a designer should put out. Nigerian ‘designers’ should take a cue…

    • Nma

      July 4, 2014 at 11:38 am

      Hush ur mouth and can those stupid comparisons. Although there is a huge influx of mediocore “designers” in the Nigeria fashion market, there are some who are doing outstanding jobs. I also believe that the same apply in ghana or anywhere else in the world. Y’all annoy the hell out of me with this whole Nigeria vs ghana or Nigeria vs any other african country.

  4. tolu

    July 4, 2014 at 11:29 am

    It’s an absolutely beautiful collection! @ bb: how bout we look at it from the point of view that the label owner’s saying her brand “cuts across”
    Lancome recently used Lupita for their equally amazing ad acampaign and that dosnt make lancome less french than it is.
    Nice job Nana, and thanks BN for showcasing it

  5. Nma

    July 4, 2014 at 11:38 am

    Very chic and fab! The black model is gorgeous!

  6. amaa

    July 4, 2014 at 12:03 pm

    flawless chic design

  7. www.ANEMISTYLE.com

    July 4, 2014 at 12:50 pm

    Love this collection, classic, clean lines and very refined. Some Nigerian designers need to step up their game especially when it come to ‘ the finishing’. Fab!

    • Iris

      July 4, 2014 at 1:48 pm

      It is not a contest. It is not a contest. It is not a contest.

    • But

      July 4, 2014 at 3:13 pm

      The fashion industry is a contest for the designers. They want to make the most money. It is a contest, it is a contest, it is a contest!

  8. Abike

    July 4, 2014 at 12:55 pm

    where can one shop for these pieces please?

  9. Charis

    July 4, 2014 at 1:28 pm

    I luv it. It has a retro-futuristic vibe to it.

  10. Iris

    July 4, 2014 at 5:08 pm

    @But my point is, whenever another African country is featured positively, people start comparing them to Nigeria. Nigeria has good designers. Nigeria has not-so-good designers. Ghana has good designers. Ghana has not-so-good designers. Do not make it a national issue. Take it off the national platform and analyze within the realm of fashion. We do the same thing with red carpet events.

  11. beatrice

    July 4, 2014 at 8:49 pm

    Now this is what I call a lookbook. The model, the clothes…everything

  12. stylebymolekor

    July 7, 2014 at 10:02 pm

    I am in love with the cut and the looks! the colors too are subtle and on trend! The finishing is really great too. Nice look book

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Star Features

css.php