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U.K Graduate Who Held Sign Advertising Himself at Train Station Lands Dream Job



Alfred Ajani Bella NaijaAlfred Ajani is proof that thinking outside the box when pursuing one’s dreams is the key to success.

Last month, BN told you about Ajani, the 22-year-old Coventry University graduate who was unemployed for several months, and decided to stand at Waterloo train station holding up a placard advertising his degree and credentials.

You will recall that his unusual job-hunting approach attracted the attention of many commuters, including company bosses, who stopped to talk with him to discuss potential positions and pick up CVs.

Ajani, who appears to be of Nigerian parentage, didn’t want just any job – he was looking for a career specifically in Marketing, which is what he studied in the university.

HeΒ  has since landed his dream in a marketing position at the Asoria Group, a recruitment agency, Daily Mail reports.

The director of the company just happened to be at the train station on that day. And although he wasn’t one of the people that stopped to talk to Ajani, he later got in touch with him via Linked In.

The company was looking for candidates who had the ability to “think outside the box,” and the enterprising graduate proved to be the perfect candidate.

“The job is one I wouldn’t have got if I hadn’t gone to the station that morning, so I advise anyone out there who is in the same position I was to think of more direct ways to speak to employers,” says Ajani.

Alfred Ajani at Work BellaNaija

Alfred Ajani’s first day at work! His colleagues wear some awesome t-shirts to welcome him πŸ™‚


We’re definitely inspired! And we hope you are too πŸ™‚ Dream big!

Photo Credit: Daily Mail


  1. NIRA

    September 9, 2014 at 12:56 pm

    That’s nice!!

  2. Cosmic

    September 9, 2014 at 12:59 pm

    Think outside the box and act outside the box. Prayer and fasting wont get u there. Even the Bible says faith without work is dead, back up ur faith with action.

    • ak

      September 9, 2014 at 1:19 pm

      Why must you analyze everything and ADD THE BIBLE TO IT?

      Can’t you just say “CONGRATULATIONS / BEST OF LUCK/ WHAT A BRAVE GUY” like any normal person?

    • yah

      September 9, 2014 at 1:26 pm

      Haa ogbeni!!!! why so grumpy? please do us all a favour and take several seats jor. smh

    • Cosmic

      September 9, 2014 at 2:05 pm

      And ur rant is about what? Think outside the box, exercise ur brain

    • Vortex

      September 9, 2014 at 5:43 pm

      But Cosmic’s comment doesn’t show that he / she is not “like any normal person”. Nothing wrong about what was said. In fact, being that a lot of Nigerians rely on their faith alone and expect miracles to happen, the comment is in order. Pray and fast, yes but prayers and fasting alone won’t do the trick. Do your bit first- think outside the box.

    • ak

      September 10, 2014 at 8:27 pm

      First of all, her comment was out of order,

      It is the company that is quoted as seeking candidates who “think outside the box”

      Not Mr Ajani.

      So her whole “Think outside the box and act outside the box. Prayer and fasting wont get u there. Even the Bible says faith without work is dead, back up ur faith with action.” is quite baseless since it is the company’s quote and not Mr Ajani’s

      Please read and digest this post before you reply

      and lol @yah.

      I think i was having a bad morning when i posted lol

    • Bimbo

      September 9, 2014 at 7:29 pm

      I completely agree with ak what does faith or the bible have to with this? Faith never gets anybody a job! Demand for a product or service is what creates jobs and requisite qualification or experience is what gets you the job not faith. Ajayi got the job because he made himself visible and he had the requisite qualification and a lot of sense. This is all absolutely his doing . The bible or his faith have absolutely NOTHING to do with any of this.

  3. Ginika

    September 9, 2014 at 1:00 pm

    token black guy πŸ˜€

    • baboushka

      September 9, 2014 at 1:56 pm

      My thoughts exactly! I can see nothing much has changed in “The City” walking around Canary Wharf most of the black people you see are blue collar jobs workers rarely do you see a white collar job black person etc very sad situation in the UK when it comes to institutionalised racism

    • Open Sesame

      September 9, 2014 at 2:13 pm

      I disagree. I work in Canary Wharf and there are lots of black people working white collar jobs. I have friends for days in the top Investment Banks and other companies. Let’s not blame racism on everything.

    • Open Sesame

      September 9, 2014 at 2:15 pm

      *everything on racism πŸ™‚

    • Thatgidigirl

      September 9, 2014 at 2:17 pm

      sooo true my dear, you practically need a microscope to spot black white collar workers in the city. But then its a predominantly white country so…..

    • baboushka

      September 9, 2014 at 2:35 pm

      Open Sesame your friends may be the exception what is the ratio of black to white workers in these investment banks? The fact still remains that the UK still has an issue of institutionalized racism.

    • Open sesame

      September 9, 2014 at 5:03 pm

      Baboushka, the ratio is similar to any other country; of course there’ll be more of their citizens than foreigners.

      My point is racism is a reality but not everything is about racism. Some things are about hard work, persistence, out-of-the-box thinking (like we’ve seen here) and that kinna good stuff.

      Congrats to Alfred, way to go.

    • John

      September 9, 2014 at 10:19 pm

      What are you chatting better head to the canary wharf again it’s highly diverse !

    • Tito

      September 10, 2014 at 12:54 pm

      Let’s hope this is the beginning of the end! lol

  4. Chika Akua

    September 9, 2014 at 1:01 pm

    Wow, that is amazing. The only black among them. I am so happy and proud of him for taking his destiny into his own hands. God help those who help themselves for real…Congratulations!!

  5. bake

    September 9, 2014 at 1:05 pm

    awwwww this is sooo cool

  6. og's beauty box

    September 9, 2014 at 1:08 pm

    N he’s apparently d only black guy on d team…well done

  7. desiree

    September 9, 2014 at 1:12 pm

    Awesome!!! Making the move with a different approach when all else fails. Bold Mind. Bold step. Na God all the way.

  8. teepoes

    September 9, 2014 at 1:14 pm

    this is really cool

  9. slice

    September 9, 2014 at 1:19 pm

    the first chocolate in their milk πŸ™‚
    congrats on the job man

  10. Grace

    September 9, 2014 at 1:22 pm

    Wow….loved the way he was welcomed πŸ™‚ Congratulations Ajani.

  11. ej

    September 9, 2014 at 1:23 pm

    Awww thats great! soooooo happy for him!!! He has also added some colour to the team!:) well done again!!!! All the best!

  12. Grace E

    September 9, 2014 at 1:29 pm

    what he did was pretty ballsy…I don’t know him but this made me smile…so happy and incredibly proud of him….I hope he enjoys his time there

  13. kelvin

    September 9, 2014 at 1:31 pm

    LoL I guess u guy should now carry banner around too nice

  14. lila

    September 9, 2014 at 1:33 pm

    forgive me..but i just imagined someone doing that on falomo bridge or lekki toll gate…buhahahaha. lagosians will run you over!!

  15. wums

    September 9, 2014 at 1:42 pm

    Congrats, can that happen here in Nigeria?

  16. janet

    September 9, 2014 at 1:42 pm

    so inspired! Congrats to him!

  17. Emerald-Fashion Blog (plus-size fashion)

    September 9, 2014 at 1:58 pm

    wow… bold step… by a lucky man.

  18. Geraldine Ogwe

    September 9, 2014 at 1:58 pm

    Very smart. I am glad he got his dream job. The best product you can market is yourself.

  19. Wale

    September 9, 2014 at 2:40 pm

    Just goes to show…

  20. baboushka

    September 9, 2014 at 2:43 pm

    And because I just don’t run my mouth without facts here is an article from 2012 on the subject of institutionalized racism in the UK it is more geared towards the NHS but I believe it is reflective of a lot of organisations in the country. Largest employer with plenty of black and Asian nurses and doctors in hospitals but rarely will you find them in the top executives brackets at the decision making and policy making levels

  21. MzChizzy

    September 9, 2014 at 2:48 pm

    Wow! Congrats dear!

  22. Jenni

    September 9, 2014 at 2:50 pm

    Well done to him. Awesome news.

  23. Evensef

    September 9, 2014 at 2:50 pm

    Happy for him. Congrats man…you will leave to see brighter days ahead!

    • Trina

      September 9, 2014 at 5:01 pm

      He will leave ke? When?

    • Abbey

      September 9, 2014 at 8:39 pm

      LMAO! I caught that too

  24. bola

    September 9, 2014 at 2:51 pm

    A marketer who market himself

  25. Osan

    September 9, 2014 at 2:52 pm

    Recruitment is one of hardest jobs in the UK! You have to be ‘ruthless’ to make Β£200 bonus a month. Wish him all the best.

  26. tee gal

    September 9, 2014 at 3:10 pm

    Bold step, congrats bro

  27. @edDREAMZ

    September 9, 2014 at 3:16 pm

    Am happy for this dude like crazy…..

    • Mizz Twerk this, Mizz Twerk that

      September 10, 2014 at 9:37 am

      you wey dey always post tinz for BN, you no go follow me go carry sign for airport…yem hoppy for this dude lak crazy mcheew, sitdon dere. I love you still πŸ™‚

  28. sum1special

    September 9, 2014 at 3:40 pm

    nice move guy.

  29. Koenigin

    September 9, 2014 at 3:45 pm

    May the Universe keep sending positive vibes his way and open bigger doors for him. He definitely fought for this job and deserves every bit of it. Brilliant young man! More power to him!

  30. Sylvia

    September 9, 2014 at 4:31 pm

    Company CEOs don’t use Public Transportation in Nigeria! The likelihood for this approach to work here? very slim! Congrats Ajani. Job seekers: Do something that can work in our clime. God”s grace/favour

  31. Victoria

    September 9, 2014 at 4:45 pm

    Congrats! Can i do the same here in naija, especially lagos?

  32. babygiwa

    September 9, 2014 at 9:56 pm

    Wow! Congrats Ajani

  33. Mabel

    September 10, 2014 at 5:47 am

    Nothing ventured, nothing gained. His mother was also pivotal to him gaining employment, she made sure he was up at 5am replying to emails and taking care of his business. I am very happy for him.

    • Mizz Twerk this, Mizz Twerk that

      September 10, 2014 at 9:35 am

      what happened to his alarm clock? is he a child?

  34. Fey

    September 10, 2014 at 7:11 am

    God is good. .congs boy

  35. Mizz Twerk this, Mizz Twerk that

    September 10, 2014 at 9:34 am

    putting on my shoes and going to Murtala Muhammed International Airport. Congrats guy! πŸ™‚

  36. Betty

    September 10, 2014 at 10:06 am

    Amazing… Congratulations

  37. BrownSugah

    September 10, 2014 at 1:12 pm

    Inspired! Aggressive approach yield aggressive results!!!

  38. thelly

    September 10, 2014 at 7:56 pm

    congratulation! Don’t let these folks take advantage of you. Stay strong

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