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Life begins at 9 as Etisalat Nigeria becomes 9mobile




By now you would have heard that Nigeria’s most innovative telecommunications company, formerly known as Etisalat Nigeria recently morphed into 9mobile, unveiling the new name and logo whilst promising to continuously provide innovative and value-adding propositions which it has delivered since inception 9 years ago.




Director, Brand and Experience, 9Mobile , Elvis Ogiemwanye

At a press briefing in Lagos, Chief Executive Officer, 9mobile, Boye Olusanya, said the new brand identity reflects the bold and creative attributes which the organization shares with its valued subscribers.

The telco said that the new name and brand is a deliberate representation and confirmation of its Nigerian heritage and 9ja-centricity.  Although its name and brand changes, it assured its customers that the values on which it operates remain the same.

The new logo, a number-themed one, represents resilience and continuity and also reflects the network’s futuristic perspective. The colour green, both its light and dark variants, reflects vibrancy, dynamism, life, and youth as well as the brand’s ‘Nigerianness’.

Rebranding has commenced at all of the company’s offices, Experience Centres, online and physical touch points, to facilitate seamless integration, as 9mobile guards its position as the most customer-centric and leading innovative telecoms company in Nigeria.

Vice President, Regulatory and Corporate Affairs, Ibrahim Dikko; Chief Executive Officer, Boye Olusanya; Chief Financial Officer, Funke Ighodaro and Vice President, Marketing, Adebisi Idowu all of 9mobile at the launch of 9mobile’s new brand identity​

Click here to visit 9Mobile’s web page.


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  1. iyun

    July 21, 2017 at 11:40 am

    Is that why they want to kill us with sms


    July 23, 2017 at 5:56 pm

    wow this is really lovely and impresing .. we pray they rebrand for better as they have promised

  3. ibrahim m inuwa

    August 21, 2017 at 12:42 am

    i wish you good successes in your businesses in Nigeria. good-luck

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