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Beauty Lovers turn up in Large Numbers as SheaMoisture holds Masterclass in Nigeria



The SheaMoisture masterclass is an experience attendees will not forget in a short time. With 7 sessions all scheduled to last for 30 minutes, attendees trooped into the venue at Oriental hotel with high expectations.

The convergence of amazing personalities created a vibrant atmosphere for light-hearted enlightening conversations on topics that are dear to the #Sheafam. Panelists on all the sessions demystified the chatter on haircare, protective hairstyling, quality on a budget, the beard gang phenomenon and mum and baby treat.

The SheaMoisture international team shared their excitement on being in Nigeria. Diane C. Bailey (a celebrity hair stylist) was available for consultations and questions on product use. The experience stations featured games, interactive DIY wig installations by @nappyhairedwigs, the Shea garden, the talking drum spot, cocktails and the Shea mart.

To join the growing SheaMoisture Nigeria community, follow @sheamoisture.nigeria on Instagram and SheaMoisture Nigeria on Facebook and YouTube.

SheaMoisture products are available at all Perfect Trust Cosmetic stores nationwide.

Panel discussions

The men came out too:


Time for even more pictures


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  1. Missappleberry

    November 23, 2017 at 4:13 pm

    Chei! I absolutely missed! Work will not allow me be great. I really wanted to make it but couldn’t ?…hopefully there will be a next one. By the way, why is Nigeria blocked from accessing the shea moisture website. Searched for the site and it gave one long speech on how Nigeria was blocked or sth. Not really sure of the exact words. Sheamoisture had better get that rectified before we change our minds about their products. Nice event no doubt.

    • Bolaji

      November 23, 2017 at 8:57 pm

      Maybe they have a local dealer on an exclusive contract. They launched in Lagos so they must want to sell in Lagos.

    • Jay

      November 24, 2017 at 1:34 am

      I always wonder why people spend so much money buying these overly hyped pricey brand when there are better cheaper alternatives.

    • Ify

      November 24, 2017 at 9:33 am

      @Jay, please give us a list of cheaper alternatives.
      Thank you.

    • Jay

      November 25, 2017 at 4:33 am

      Hi Ify:
      Nigerian brand alternatives:
      Nubian roots.
      Estella’s Pride.
      Kui Care.

      Foreign brand alternatives:
      African Pride.
      Africa’s Best.

  2. Loool

    November 24, 2017 at 9:59 am

    I second Jay’s point. SM products are way overpriced. Ify, you can search for the last BN post/advert on SM, people provided a long list of alternatives.

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