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“We did this for Africa!” Watch the Davido x Orange Culture Selfridges Launch Video

BellaNaija Style



Following the launch party for the Davido x Orange Culture Selfridges Collection, pop singer Davido shared the official video on his Instagram.

We get to see some of the pieces from the capsule collection including t-shirts, sweat shirts, and others which are now available for purchase.

Davido shared the video with the caption:

MADE HISTORY YESTERDAY!!! YOU CAN NOW GET the DAVIDO X Orangeculture collection @officialselfridges. WE DID THIS FOR AFRICA. @omoyemiakerele@orangecultureng@lfdw_ng , @stylehousefiles @nepcceo @missamadi


  1. x-factor

    September 13, 2017 at 2:30 pm

    good stuff!

  2. Author Unknown

    September 13, 2017 at 3:23 pm

    Good venture, but how so did you “do this for Africa”? First African to debut a clothing line at Selfridges? African inspired clothing? Part of proceeds going to African charities?

    • halima

      September 13, 2017 at 3:49 pm

      in order to put our name on the map

  3. NAH

    September 13, 2017 at 5:06 pm

    You did it for your “Bank Account instead”. Nice move though

  4. artklub

    September 13, 2017 at 9:18 pm

    where are the designs? all i see are t-shirts an IF logo….no real orange couture no real davido either. selfridges invited you and you made something really quick. i see no chemistry just hype and noise. orange couture can do better certainly so this is just a quickie thing.

  5. godwin

    September 14, 2017 at 3:38 am

    This is what is wrong with fashion. What has Davido got to do with style? The pieces are so off and Bayo doesn`t look so happy. Hype no go kill us for this country,loll. .Anyway,Show us the range so we can judge

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