The menswear floor of the prestigious Selfridges in London welcomed esteemed guests from London and beyond to witness the unveiling of its new collection by Davido x Orange Culture, presented by Style House Files in partnership with Nigerian Export Promotion Council (NEPC) as part of the Music Matters at Selfridges campaign.
The floor was buzzing with the press, fashion enthusiasts, stylists and clients who were hosted at the personal shopping lounge at Selfridges.
Adebayo Oke- Lawal of Orange Culture created and presented an easy-to-wear capsule collection, inspired by Davido‘s hit song, IF, to cater to both fans of Davido, Orange Culture, and Selfridges.
Davido x Orange Culture capsule collection will be sold in Selfridges, London from the 12th of September 2017.
See the official photos from the launch party
Some of the pieces