The Rise of the Selfie: TECNO’s Fashion centered Launch set to explore the Individuality of its Consumers

Global premier mobile phone brand, TECNO, has taken center stage once again with the newest phone in its Camon Series – the TECNO Camon 17.

Entering the scene with an exciting launch, fans and viewers were treated to a first-of-its-kind fashion-focused launch show, bringing to life the beauty of the Camon 17 series as the smartphone for the stylish, trendy and modern consumer.

The launch also highlighted thought-provoking subjects surrounding the rise of the selfie and the selfie generation’s needs.

The launch, titled “Rise of The Selfie” dived into the selfie’s history and why it has become such an essential feature of the current generation. It aligned with a cause TECNO has been championing: a smartphone is not about the brand, but about the individuality of each consumer.

For the fashion show, Kunle Afolayan, Kelechi Amadi-Obi, Bibyonce, Yolanda Okereke, and Unlimited LA, all share their valuable insights. They introduced the audience to the camera power of the Camon 17. This gave the audience an understanding of why the TECNO Camon 17 is so well-suited for its users.

They all flaunted the phone’s sleek details and camera skills, claiming that selfie phones like the TECNO Camon 17 Pro allows users to control their own images by taking photos that showcase the best of themselves.

Fitted with the most updated functions, the TECNO Camon 17 will also use the next generation TAIVOS 2.0 to optimize the camera settings based on the user’s scenery changes.

The TECNO Camon 17’s entrance to the smartphone market came at the perfect time. Users want more from their selfies and would appreciate a smartphone with a high-quality camera and grants them the freedom to explore their creativity.
The TECNO CAMON series does just that. It simplifies the photo-taking process for the user’s ease of use and made it so much more enjoyable even for someone not well-versed with technology.

The 64+8+5+2MP super-powerful camera modules bring users unprecedented clear photography experiences. Each camera lens has its own mission and an outstanding feature, truly living up to the users’ expectation that each picture could be a masterpiece. The 48MP super clear selfie lens, and 8MP ultra-wide-angle selfie lens, are such a marvelous combination that definitely set off a hot trend in the industry.

The innovative launch event exploring the story of selfie reflects the rising brand horizon to exert more effort on industrial, social, and humanistic care rather than the product portfolio only. This is an indication that TECNO is on the way to becoming one of the leading brands around the world.

The Camon 17 Series have the Camon 17 Pro, Camon 17P, Camon 17, will sell at a recommended retail price of 125,000, 97,000, and 75,000 Naira respectively, and is already available in all authorized phone dealers and retail stores nationwide.

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