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BN Style Special: An Exclusive Look Into Orange Culture’s ‘Windy Path’ Autumn/Winter 2016 Collection




See me, Hear me, Touch Me are some of the poignant catch-phrases printed on Orange Culture’s Autumn/Winter 2016 collection that most succinctly convey the essence of this collection which uses a variety of mediums such as textures; rough and smooth, colours; warm and cold and fabrics ranging from cotton, silk, linen and denim to express the power of the human senses of sight, hearing and touch.

Elsewhere in the collection, on carefully knitted sweaters Yoruba words such as Oju, Eti and Enu (Eyes, Ears and Mouth) boldly seat across the knit wears like the hard to miss motifs of child like sketches of the human figure and craps carefully etched on some of the other pieces. This is the sort of collection that yearns for a closer study and understanding of its components.

Speaking on the inspiration behind the collection and look book direction, Adebayo Oke Lawal the designer behind the brand had this to say: “[The shoot] Reminds me of the times when I felt alone before my talent helped me find my voice. Almost blown away by norms and expectations until I found out exactly what my channel of communication was supposed to be. Clothes helped me connect with the world. Before I could sketch I remember feeling misunderstood, not heard and unable to speak. For me clothes became my senses before I learnt how to confidently utilise my actual senses.” 

Just like a toddler seeks attention with his cries or like North West with her tantrums, this collection cries out to you saying; Hear me, See me, Touch me with such innocence that can melt the stoniest of hearts. Who can resist such tempting allure?

Instagram: @orangecultureNG

Photography: Travys Owen at One league agency @travysowen
Styling, Art direction and Casting: Gabrielle Kannemeyer at One league agency and Lampost SA – @gabriellekannemeyer
Models: Kevwe, Ronald, Kwen and Samuel from 20model management @20modelmanagement

Collection Collaborations
Bags: Nodrog Street
Jewellery: Neon Zinn @neonzinn
Shoes: Maxivive @maxivive
Eddie Okolo @edgothboy

Richard Akuson is founder at The PR Boy a boutique media and press relations agency for fashion, beauty and lifestyle brands with a specialty in raising the overall awareness of a brand, product or image of a company or person. Richard is also a weekly columnist at ('On The Catwalk' and 'Collection Conversations'), he's also a party host at The Front Row and a vlogger at Get Pink with Richard . Want to reach out? Follow @richardakuson on Instagram and @richardakuson on Twitter or send an email to [email protected]


  1. Yve

    April 19, 2016 at 10:05 am

    ‘ Who can resist such tempting allure?’…. I can

  2. Tosin

    April 19, 2016 at 10:50 am


  3. lola

    April 19, 2016 at 11:11 am


  4. Adun

    April 19, 2016 at 7:51 pm

    I love this – interesting and transports me to a place of feelings: seeing, hearing, touching. I could almost hear the garments say ‘touch me’

    Great models, lovely colours. Not sure if the target market is Nigerian though….would love dresses and blouses in these rich rich rich colours. I want the necklace

  5. Tinuke

    April 19, 2016 at 8:07 pm

    “Just like a toddler seeks attention with his cries or like North West with her tantrums”,

    – this is so senseless. has no place in the write up. who ever wrote this must have been feeling themselves.

    from the way the it was even posted i cant tell if BN wrote it or if the designer did.
    either way it annoyed me..

    and the collection comes off like the creative was trying way to hard to be different.

  6. Jagaban

    April 19, 2016 at 8:14 pm

    Never really understood this Orange Culture’s designs(or the hype to it)……the designs are usually very very tacky and look distasteful(and also very unpractical). Well whatever rocks your boat.

  7. tamy

    April 19, 2016 at 9:58 pm

    Lol let me be passing…

  8. Mena (Just my two cents)

    April 20, 2016 at 3:47 pm

    I like this a lot more compared to the other lookbook. Take away all the distractions and unnecessary accessories, there are actually pieces i wouldn’t mind picking out for the bae. I agree it is a bit over hyped, but for what it’s worth they’re trying, (and I say that with a lot of stretch) to think outside the box for the eccentric man

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