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Toblerone Changes its Iconic Shape and British Chocoholics Blame Brexit




Loyal fans of Toblerone reacted with horror on Tuesday after discovering that the distance between the triangular chucks in their favorite chocolate bar had expanded overnight.

According to CNN Money,

Mondelez International (MDLZ), which produces the airport shopping staple, blamed rising ingredient prices for the change. By adding space between the triangles, the company was able to keep the bar’s original packaging and length, but reduce the amount of chocolate.

Like many other companies, unfortunately we are experiencing higher costs for many ingredients. We carry these costs for as long as possible, but to ensure Toblerone remains on shelf, is affordable and retains the iconic shape we all know and love, we have had to reduce the weight of this particular bar,” Mondelez said in a statement on its Facebook page.

The result is that bars that formerly weighed 170 gram have been slashed to 150 grams. Forty grams have been carved out of bars that used to contain 400 grams. The price remains the same, but customers are getting roughly 10% less chocolate.”

Here are some reactions on social media:

Source & Photo Credit: CNN Money


  1. Marlvina

    November 9, 2016 at 12:02 pm

    [email protected] bicycle stand. And of course the price remains the same? Hmm

  2. artklub

    November 9, 2016 at 12:03 pm

    you’ll get over it!

  3. Lala

    November 9, 2016 at 12:23 pm

    Brexit is affecting Britain negatively. The cos to end UNCONTROLLED immigration and l am glad that parliament will have a vote on the type of Brexit. Tariff free access to the single market is a necessity, else, 40% of British exports will be hanging in the balance. If those exports are lost, so will 100k plus jobs.
    Populist votes have consequences on the economy but just like with Brexit, its the uneducated working class voters who suffer most.
    The protectionism Trump is planning could drag the world economy back to a recession and the poorest in America will suffer first as its happening in the UK. Already, the British government has announced cuts to benefits for the poorest because you need more tax revenue to pay for development. Where will Trump find the money to do all he has promised while cutting corporation taxes. He has to borrow and republicans in congress are opposed to increasing the deficit.
    Many voters would soon find that any one can say what they like on the campaign trail but the money to pay for it may leave them worse of!
    No easy solutions but the real deal lies in ending all tax havens, blocking the openings that help large corporations like Google to pay $1 on billions of dollars worth of profits and cutting back on wars & crazy defense spending! Any president who attemps these solutions will be taken out like JFK for stepping on the toes of the REAL establishment. Even Donald Trump will not dare!!!!

    • Aldo m.

      November 14, 2016 at 2:34 am

      “The cos to end UNCONTROLLED immigration and l am glad that parliament will have a vote on the type of Brexit. Tariff free access to the single market is a necessity”.
      So, you want the advantage of an open market, but you refuse to accept immigration. Or to help to control it.
      Italy is asking since YEARS to help to CONTROL immigration, but usually the answer has been, more or less, “your businesses”. From France, from you. A little less from Germany.
      Do you have a pale idea of how expensive it is? And risky?
      Go and see the film Fuocoammare (Fire at Sea: a good film, it won at Berlin), so maybe you can try to understand something. Our children can understand it, so you that are a proud member if the English upper class, the elite of the world, should have no problem.
      Personally, I am glad that England leaves: the working class is… well, you know better than me, how are the English from the working class on vacation, or at the stadium. Fortunately, the members of the upper classes are just snobs.
      You do not like the politics of the EU? Leave. Fast and hard, thank you. Leave tomorrow, slam the door, and throw away the key. We will not miss you, you have necer really been part of it, you have been a problem since tge beginning. He was right Charles Degaulle when he did not want you.
      You have your commonwealth, stick to that. By the way, when in southern Europe immigration was negligible, if any, the U.K. was full of immigrants. From the commonwealth. When I was in England for the first time, in 1981, I was really impressed, I had never seen so many Africans and Indians and Pakistani.
      I only regret that also Scotland is leaving, I love them Scots, they are never snobs. I hope Scotland will leave the UK and join us again.
      By the way: did you consider that in Ireland there is an open state line? That you can’t close? Unless you want to restart a civil war. So, if in the future I ever wanted to cone to the U.K. without showing my passport, I will fly to Dublin, and from there will freely pass to Belfast. And from there to England. Did you consider that? Did you considered that England is an island, and that it is impossible to control every shore. If someone wants to come, he will come, rest assured.
      Go away, fast and hard: we do not need you, we do not import anything from England. Well, wool and wisky. Both things from Scotland.
      Go away, we will feel better.

  4. Tosin

    November 10, 2016 at 11:03 am

    Parle G buscuit nko? Heartbreaking. Slim like a quarter-to-die TB patient.

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