Jumia, one of the leading pan-African e-commerce platforms, today announced the start of its anniversary sales campaign, offering millions of consumers in Nigeria exciting offers on a wide range of products.
The campaign tagged ‘10 Years Together, which runs from June 14 – July 3, 2022, aims to celebrate consumers shopping on Jumia over the past decade. Consumers will have the opportunity to get the best deals from a wide selection through its partnership with brands such as Adidas, Xiaomi, Diageo, Oraimo, Nivea, DeFacto, Samsung, Umidigi, Itel, and Coca-Cola.
“We are delighted and humbled by the support from our consumers and vendors over the past decade. Through their support, we have been able to positively impact the lives of millions of Nigerians and change the way of shopping in Nigeria. We will continue to support our vendors and partners to grow their businesses while offering convenience and affordability to our consumers. Our Anniversary Sales Campaign is an opportunity for us to say thank you to all our consumers for the trust they have placed in the Jumia brand,” said Massimiliano Spalazzi, CEO, Jumia Nigeria.
Commenting on the partnership with Jumia for the anniversary sale, Adidas Head of e-commerce, Nawel Chachi said
“At Adidas, we are delighted to be deepening our partnership with Jumia through events such as Jumia Anniversary as we continue to bring new and exciting products to Nigerian consumers. Our collaboration with Jumia helps us reach consumers on the full territory and offer a carefully curated selection to the market. Consumers will be at the heart of this exciting partnership and will be able to experience the Adidas brand and its key products.”
“It’s the fourth year for Xiaomi to collaborate with Jumia on its Anniversary Sales Campaign in Nigeria. Xiaomi together with our amazing partner Jumia has created lots of joyful shopping memories for consumers over the years. With this in mind, we look forward to giving our consumers access to the best deals on innovative Xiaomi smartphones and accessories during the 2022 anniversary sale,” said Xingyu Yang, Sales Manager,
Xiaomi added that smartphone adoption has played a key role in e-commerce penetration in Nigeria by enabling sellers to engage with consumers over mobile phones.
Consumers can take advantage of the amazing offers during the Anniversary Sale by simply downloading the Jumia App. The campaign will feature Explosion days, Daily Check-In, Brand days, Flash Sale, and Treasure Hunt, where consumers can win exciting prizes and get further discounts on several products.
They believe that technology has the potential to transform everyday life in Africa, for the better. They built Jumia to help consumers access millions of goods and services conveniently and at the best prices while opening up a new way for sellers to reach consumers and grow their businesses.
Jumia is one of the leading e-commerce platforms in Africa. Their marketplace is supported by our proprietary logistics business, Jumia Logistics, and their digital payment and fintech platform, JumiaPay. Jumia Logistics enables the seamless delivery of millions of packages while JumiaPay facilitates online payments and the distribution of a broad range of digital and financial services.
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