Fashion Forward: TECNO and Vogue Collaborate at London Fashion Week to Revolutionalize Fashion Photography

A Collaboration Celebrating Artistry, Individuality, and Cutting-Edge Photography with CAMON 20 Premier 5G

With London Fashion Week on the horizon, TECNO, an innovative technology brand with operations in over 70 global markets, joins forces with VOGUE, one of the most influential voices of authority in fashion, to unveil an exhilarating programme to capture “Style in Motion” by its newly launched steady portrait master CAMON 20 Premier 5G during London Fashion Week.

This captivating collaboration sets the stage for an extraordinary fashion programme that celebrates expression within the vibrant world of fashion and lifestyle. Guided by the visionary eye of contributing photographer of VOGUE, CAMON 20 Premier 5G will capture the essence of style in motion, creating an exclusive photography and video experience that will be online in early July.

Embracing the Fusion of Fashion and Photography

Guided by its brand essence of “Stop At Nothing”, TECNO has shown its commitment to relentlessly pushing for the perfect integration of contemporary, aesthetic design with the latest technologies for forward-looking individuals. Its commitment to camera innovation shines through the CAMON 20 series, offering steady fashion portrait capabilities that capture every motion moment in sharper details, even in the fashion world.

This collaboration between TECNO and VOGUE aims to encapsulate the profound emotional connection the duo share in fashion. Through this programme, TECNO aims to empower individuals to embrace their own unique style and every mood, celebrating their authentic selves in a world that thrives on self-expression.

“We believe that fashion is an art form, and emotions are at its core. We are thrilled to collaborate with VOGUE, the iconic authority in the realm of fashion and style. Together, we embark on a transformative journey, fusing technology and artistic expression to reinvigorate the fashion landscape. This partnership will delve into a stunning visual storytelling format where fashion becomes an exquisite medium to express our deepest emotions, where style is truly in motion.”  Jack Guo, General Manager of TECNO.

Embody the Essence of Fashion and Innovation

The TECNO CAMON series embodies a unique fusion of fashion and technology, bringing one of the industry-leading camera technologies in an artistic, modern design form to technology and fashion enthusiasts across the globe. Drawing inspiration from artistic industries such as art, fashion, and architecture, the CAMON series is set to redefine fashion and style through the innovative integration of technology. Designed with fashionistas in mind, the CAMON series enables fashion enthusiasts to fully express their unique styles.

A shining example of this fusion is the CAMON Puzzle, a deconstructionist design, inspired by the widely admired deconstructivist elements in the fashion industry. TECNO explores how to incorporate these avant-garde concepts into the design of the CAMON 20 series of smartphones. Through innovative design concepts and material technologies, TECNO pushes the boundaries of artistic expression, creating smartphones that are not only technologically advanced but also visually stunning.

Capturing the Style in Motion by VOGUE’s Contributing Photographer

Under this collaboration, the CAMON 20 Premier 5G takes centre stage in this programme. It will be held alongside London Fashion Week. The fashion photographer will harness the unique features of this smartphone to capture style and emotion in motion.

TECNO CAMON 20 Premier 5G‘s Sensor-Shift OIS Anti-Shaking Technology enables images and videos, especially portraits, to be crisp and vivid, even taken while moving at speed. The feature empowers the photographer to capture crowds on the street with unparalleled clarity and stability, effectively freezing the raw emotions of fashion in motion. Through the Night Portrait, CAMON 20 Premier 5G breathes life into the night scene, showcasing the interplay between fashion and the ever-changing cityscape.

Inspired by the deconstructionist genre of postmodern architecture, the CAMON PUZZLE deconstructionist design on the CAMON 20 Premier 5G embodies a bold and innovative spirit, celebrating the essence of individuality and creativity captured in every frame. This is reminiscent of the fashion industry’s evolving landscape.

Showcased through the artistic eye of VOGUE’s fashion photographer using the cutting-edge technology of the CAMON 20 Premier 5G, he will seek to explore the way fashion and photography intertwine to represent one’s innermost self.

Stay tuned for the extraordinary visual experience that awaits during London Fashion Week!

About TECNO

TECNO is an innovative technology brand with operations in over 70 countries and regions across five continents. Since its launch, TECNO has been revolutionising the digital experience in emerging global markets, relentlessly pushing for the perfect integration of contemporary, aesthetic design with the latest technologies. Today, TECNO has developed into a recognised leader in its target markets, delivering state-of-the-art innovation through a wide range of smartphones, smart wearables, laptops and tablets, HiOS operating systems, and smart home products. Guided by its brand essence of “Stop At Nothing”, TECNO is committed to unlocking the best and newest technologies for forward-looking individuals. By creating stylish, intelligent products, TECNO inspires consumers worldwide to never stop pursuing their best selves and their best futures.

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