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BN Style Presents Emerging Fashion Talent Week – Day 1 – EJIRO AMOS TAFIRI – “Odyssey” Holiday Collection



BN Style kicked off 2011 with a special feature on the “11 Young, Fabulous & Talented Designers to Watch in 2011” – Click to Read.
Starting things off with that feature was no accident.
One of BellaNaija’s major goals for 2011 is to promote the next generation of talent across all fields – from fashion to music, movies, science, entrepreneurship and everything in between.
The BN Style team is pushing forward with this mandate, this week, we will be celebrating our “Emerging Fashion Talent Week“.
Everyday of the week, we will feature a lookbook from a promising design label. Some were included in our “11 for 2011” list and some were not, however they are all immensely talented and breaking boundaries in their own unique ways.
For Day 1 of our Emerging Fashion Talent Week, we have selected designer, EJIRO AMOS TAFIRI, the eponymous label by Yaba College of Technology graduate, Ejiro Amos-Tafiri.
The designer honed her skills as part of the design team at Zizi Cardow and Tiffany Amber. Since she emerged on the scene in 2010, the label has made significant progress. EAT showed at the LPM Grand Marche which took place in December 2011. In 2011, Ejiro Amos Tafiri will be hard at work and hopes to release 3 collections and continue to develop the brand and its client base.

The collection presented here is named “Odyssey” and was created as a special collection for the holiday season.

Photography: Barret Akpokabayen Studios
Styling: Lucy Phil-Ebosie and Ejiro Amos-Tafiri
Makeup: Lucy Phil-Ebosie
Art/Layout Design: Diana E. Ubah

[email protected]


  1. Style-me-fabulous

    February 21, 2011 at 12:06 am

    TOOOOOO much! DEFINITELY one to watch!

  2. toku.

    February 21, 2011 at 12:42 am

    I love the designs. Too cool. Ejiro is really talented. I love the dress with the slit. Although I must say I am not a fan of the layout. Its a lookbook,isn’t the focus supposed to be on the outfits? What’s up with the senrenren cutting of the pictures? I can barely see the designs clearly. That’s a major flop. The headbands too aint working for me. Its a collection,not a hippie band.

  3. IyawoBankyWNumer0Uno

    February 21, 2011 at 12:44 am

    hmmmm…. not entirely feeling it… like the one with the ankara hand though….

  4. Fairy Godsister

    February 21, 2011 at 1:08 am

    Wow!!! Home girl is on fire!!!! It’s not every day you see collections that are wearable o….Ejiro is on point with her works, and the models looked fabulous!!! I just saved your number sweetheart, you’ll be hearing from me soon!!


    February 21, 2011 at 1:08 am

    beautiful x

  6. pepepe

    February 21, 2011 at 1:28 am

    heart her

  7. Ready

    February 21, 2011 at 2:04 am

    So much hotness. I like! I want!

  8. Kechi

    February 21, 2011 at 2:43 am

    I prefer structured pieces, and Jersey is tacky (no offence to you). I appreciate you efforts, but I think you should use different fabrics! You have some potential, but you need some more trianing, and work for your outfits to look refined and appealing.

  9. viky

    February 21, 2011 at 3:19 am

    yay me…1st to comment, welll the fabrics r beautiful n very much wearable, kudos n keep up

    • storm

      February 21, 2011 at 2:06 pm

      Let me help THE AMAKA; not quite! lol.


      February 22, 2011 at 1:57 pm

      not quite! lol
      @storm, i guess i missed that one. lol

  10. angela ukekweh

    February 21, 2011 at 3:48 am


  11. mariaah

    February 21, 2011 at 4:01 am

    I want in no particular order: 1,3,6,9,10,11,12…Amen
    Absolutely beautiful..

  12. Miss J

    February 21, 2011 at 4:22 am

    Nice and wearable collection

  13. sweetie

    February 21, 2011 at 4:46 am

    LOVE IT!

  14. tosin o

    February 21, 2011 at 5:05 am

    these are really gorgeous n wearable…will definately b checking out her website…:)

  15. Lady Jaye

    February 21, 2011 at 5:18 am

    (cautiously looks left and right, and then timidly asks : 1st?)


    Erm: how much do they cost? I can’t seem to find prices on your website…


      February 21, 2011 at 11:15 am


  16. Cynthia

    February 21, 2011 at 6:01 am

    Nice, I like some of the designs

  17. someborry

    February 21, 2011 at 6:05 am

    one of the models looks like toni braxton!!!
    or maybe i need a prescription?

  18. Ayodeji

    February 21, 2011 at 6:17 am

    I like a lot of the pieces in this collection. I definitely see myself rocking some of them! The purple mini-dress for a girls night out, the black dress with the ankara arm. Really nice.

  19. ilikefashion

    February 21, 2011 at 6:27 am

    The styles are not bad but i’ve seen some better pieces from her. The black and ankara sleeved dress is very nice though.

  20. myne Whitman

    February 21, 2011 at 6:51 am

    Am I first? LOL…


      February 21, 2011 at 11:16 am

      NOT QUITE!…try harder next time…haha lol

    • myne Whitman

      February 21, 2011 at 8:22 pm

      I’m so not close, it’s not even funny. Next time eh? LOL..

  21. Mary007

    February 21, 2011 at 6:56 am

    She has talent no doubt but something is missing

  22. Janet

    February 21, 2011 at 7:00 am

    so so so cute mwahaaaaaaaaaaa

  23. Janet

    February 21, 2011 at 7:01 am

    Mary Can you tell what is missing ….naaaaaaaaaa

  24. walex taiwo

    February 21, 2011 at 8:19 am

    Love the vibrant look cute..

  25. Tomi

    February 21, 2011 at 8:32 am

    I love her clothes so classic and beautiful and well sown

  26. stella

    February 21, 2011 at 9:14 am

    This is good, i love all d collections.

  27. NIRA

    February 21, 2011 at 9:14 am

    I want all of them pls, with exception to the beads covering the boobs,lol. Absolutely love the collection, and the models are healthy, not some skinny girls they use sometimes. Kudos!!

  28. ifycee

    February 21, 2011 at 9:24 am

    impressive!!!!! definitely on d 5-star list.


    February 21, 2011 at 11:17 am

    cute & simple.

  30. Buki

    February 21, 2011 at 11:43 am

    I love the long jersey dresses…..lovely.

  31. bobbydox

    February 21, 2011 at 12:08 pm

    she is one hell of a great designer chai* hmmmmmmmmm if there is any word like that

  32. Lady Gaga/French Niara

    February 21, 2011 at 12:17 pm

    very nice
    but the beads thing without the top didnt work for me it felt a lil shy but the dresses are lovely

  33. RMG

    February 21, 2011 at 12:42 pm

    Now THIS is what i call fashion!

  34. Oma

    February 21, 2011 at 1:37 pm

  35. storm

    February 21, 2011 at 2:10 pm

    nice collection, but i don’t like the fact that i could see one of the models’ nipples ‘charging’ thru some of the clothes. IMO, #notagoodlook

  36. Chizy

    February 21, 2011 at 2:22 pm

    Wow love these, i can so wear all of them

  37. Miss ATL

    February 21, 2011 at 2:44 pm

    Not bad. I wish the photos were clearer.

  38. akudo

    February 21, 2011 at 2:55 pm

    defintly wearable collections, thumbs up ejiro. dis is a redefinition

  39. akudo

    February 21, 2011 at 2:56 pm

    nice and wearable, thumbs up ejiro. this is a redefinition.

  40. Jummy Smalls

    February 21, 2011 at 3:58 pm

    too much draping and use of same ideas….nothing really striking. also looks like deola sagoe’s. Kudos tho….good work n keep it up gal

  41. funkola

    February 21, 2011 at 4:33 pm

    Ejiro…. fabulousity!!!! biko, if u r reading my comment i want that mono strap dress asap!

  42. Chibaby

    February 21, 2011 at 10:02 pm

    Not bad at all. Some are my kind of styles.


    February 21, 2011 at 11:00 pm

    wonderful works,keep it up gal!!


    February 21, 2011 at 11:12 pm

    wonderful works.keep it up gal!!

  45. dangel

    February 22, 2011 at 8:19 am

    ejiro’s designs definitely pays attention to curves and oozes everything apart from the second dress.

  46. Leonard

    February 22, 2011 at 9:46 am

    Gud fashion feat nicy guy like me.

  47. hotmama

    February 22, 2011 at 11:27 am

    I luv it all, totally wearable. One of d models realy looks like toni braxton

  48. The chikooo

    February 22, 2011 at 11:34 am

    Nice collection!

  49. ebel8

    February 22, 2011 at 3:55 pm


  50. Akan

    February 22, 2011 at 5:18 pm

    Congratulations on your progress, Ejiro.. It’s good to know we were room mates back at Q.C. Well done and keep it up!

  51. ogodona

    February 22, 2011 at 5:48 pm

    very cute designs and nice qualities as well.i’m loving dem models..

  52. totesh

    February 23, 2011 at 11:05 am

    my cousin!!! well done. i am so proud of u

  53. ibiye

    February 23, 2011 at 2:54 pm

    this is so lovely!!!! Ejiro could u pls teach me how to sew these lovely dresses or recommend any very good fashion school in Nigeria?

  54. Miss Face

    February 24, 2011 at 12:09 am


  55. Seun Alaiye Neulagos (SAN)

    February 24, 2011 at 5:30 pm

    Congrats eji, quite impressive churn outs. keep it up

  56. Dawn

    February 24, 2011 at 7:32 pm


  57. mbabazi

    February 25, 2011 at 8:52 am

    i think sthe clothes are really wearable,therefore good job. i do not think the layout works. the dark patches arent helping as clients need to see the clothes clearly if they are going to buy them.consider lightening it up. beautiful clothes otherwise.

  58. Ejiro's classmate

    February 25, 2011 at 5:34 pm

    Well done Ejiro! wishing you much success 🙂
    I remember we used to call you teacher’s pet in C&T because all the C&T teachers loved you and you were always in the sewing room working on your projects. It’s great to see that all the hardwork you put in even from QC days is coming to fruition.

  59. 1234

    March 4, 2011 at 3:37 am

    VERY VERY NICE! KUDOS on a well executed job (outfits, there draping/colors, cohesiveness, photography, model and her modeling, etc…).

  60. zinni

    March 7, 2011 at 1:21 pm

    This is the best collection so far…cant wait to see you at Arise Fashion Week

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