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View London-based Nigerian Design Label GBEMi’s Vibrant Spring/Summer 2015 Collection

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GBEMi Spring Summer 2015 Collection Lookbook - Bellanaija - September 20140014Hey fashion lovers, we are about to make your day!

We bring to you the Spring/Summer 2015 collection from GBEMi – the London-based Nigerian design label owned by Alice Oluyitan.

The brand’s new collection is inspired by colour, especially those created by light. Alice also gets her inspiration from growing up in East-London with hints of sports/streetwear.

Speaking on her aesthetic, Alice believes that “it is important to always do something fresh and unique but the heart of my label will always be vibrant colour“.

The GBEMi woman is one who loves to dress up and enjoys incorporating touches of colour into her wardrobe. She is a confident woman.

Check out her new collection below;

GBEMi Spring Summer 2015 Collection Lookbook - Bellanaija - September 2014 GBEMi Spring Summer 2015 Collection Lookbook - Bellanaija - September 2014001 GBEMi Spring Summer 2015 Collection Lookbook - Bellanaija - September 2014002 GBEMi Spring Summer 2015 Collection Lookbook - Bellanaija - September 20140012 GBEMi Spring Summer 2015 Collection Lookbook - Bellanaija - September 2014006 GBEMi Spring Summer 2015 Collection Lookbook - Bellanaija - September 2014004 GBEMi Spring Summer 2015 Collection Lookbook - Bellanaija - September 20140013 GBEMi Spring Summer 2015 Collection Lookbook - Bellanaija - September 20140011 GBEMi Spring Summer 2015 Collection Lookbook - Bellanaija - September 2014007 GBEMi Spring Summer 2015 Collection Lookbook - Bellanaija - September 2014003 GBEMi Spring Summer 2015 Collection Lookbook - Bellanaija - September 2014009

To find out more about the brand, you can visit www.gbemiloves.co.uk

 

Jennifer is the Beauty Editor & Style Representative of BellaNaija.com. Get in touch - Send an email to: beauty(at)bellanaija.com or style(at)bellanaija.com | Follow us on Instagram: @bellanaijabeauty OR @bellanaijastyle | Follow us on Twitter: @bellanaijastyle

22 Comments

  1. Truth

    September 18, 2014 at 4:58 pm

    Very asiatic… Not my style, but creative

  2. UgoBabeeee

    September 18, 2014 at 5:27 pm

    Couldnt give one black model a job..thinking that it will push other consumers away…so you use oyibo……yet you want me to support your business,,,,get the fruck out of here with that……..

    • Shadie

      September 18, 2014 at 6:48 pm

      @ugoBabeeee you are very right, our money is good enough but our skin colour is a thing of shame to her as such we not worthy to model her dresses. Shameful things.

    • humm

      September 20, 2014 at 4:28 pm

      @ Shadie, thank you I said it earlier, but smart BN moderator deleted my comment. Loooog hiss

    • Non professional opinion

      September 18, 2014 at 7:16 pm

      I feel you, but it’s not an easy road for designers of colour and buyers will look for any reason to tell you no Sometimes when you use blacks models they say, “it’s nice but, how are we sure these colours will work on white skin”. Or you get categorized as an “ethnic” designer even if your work has no cultural references whatsoever. It’s a catch22

    • Shadie

      September 18, 2014 at 7:50 pm

      Use black models for ethnic market, that way we might be convinced to actually buy them. Catch 22 solved.

  3. Name

    September 18, 2014 at 6:05 pm

    Love it! Ill rock everything!. Does she have an online or walk-in store

  4. Buki

    September 18, 2014 at 6:45 pm

    I love the freshness, simplicity and detail….its clean. Great job Alice.

  5. nina

    September 18, 2014 at 7:12 pm

    The clothing is ok but could have given those model smoky eyes, pull the hair back , give them strappy sandals etc. Its way too plain.

  6. tinnnnnnnu 29

    September 18, 2014 at 7:13 pm

    This ugo babe mad die,looool….funny but very true and the designer shld change her name to Gbems too.

  7. Tee

    September 18, 2014 at 7:51 pm

    You people just talk anyhow sometimes. Did you consider the struggle she may have gone through to find a model? For all you know, this model could be a friend, or someone who is helping for free. What is wrong with using a white model in LONDON?? If the designer were based in Nigeria, I may understand. Secondly, did the designer tell you that her outfits are solely for Nigerians?? No!, so free her. You were asked to look at her designs and not the colour of her model. Remain blessed

    • akinn

      September 18, 2014 at 8:30 pm

      I sure say you u be gbemi publicist.yeye dey smell smh

    • ..

      September 18, 2014 at 9:15 pm

      No but if you look at the fashion world, advertisements etcetera black people are barely represented, do you not buy any of those products? when people usually complain I’m usually of the notion that why don’t black people start their own brands and promote the race however, this has not been happening.

  8. akinn

    September 18, 2014 at 8:33 pm

    Pele o madam publicist.shm

  9. polishedcrown

    September 18, 2014 at 9:06 pm

    Why are people so narrow minded?. It’s fashion and if the designer has this vision for the clothing let her be. A white or black model does not make the clothing more or less beautiful. If you do your research you would know that she pays homage to her Nigeria roots by naming the items in the collection after Yoruba names such as Kemi. The name of a label is Yoruba what else do narrow minded people want?

    • tunmi

      September 18, 2014 at 10:47 pm

      Have black models. That one is an economic opportunity. When the white designers only use black and asian and other nonwhite models (exclusively), then we shall not be so narrow-minded.

  10. Mercy

    September 19, 2014 at 7:21 am

    O my God!!!This is pure beauty!But why one silhouette though?More like textile designer than fashion designer,like when Mary Katrantzou started.Kudos anyway.forget the naysayers!This is just the beginning.

  11. Berry Dakara

    September 19, 2014 at 7:52 am

    I think this collection looks very good! The lines look clean and the clothes are well sewn. Very good job!

    berrydakara.blogspot.com

  12. lizzy

    September 19, 2014 at 8:36 am

    it fresh and clean. love the simplicty

  13. Fre

    September 19, 2014 at 10:15 am

    Nice, but everything looks the same

  14. stylebymolekor

    September 20, 2014 at 12:17 pm

    The clothes are really cool, not a fan of the sleeves though but like the colors and cut. The designs actually tend towards the Asian than British I think….

  15. kassy dameji

    September 21, 2014 at 7:40 pm

    lv d colors but will l put on such?emmmmm..NO!give it more touch let’s say heeled plups or sandles n change d hair styles then….n pls nxt time give it spice by using more race as models.No b beans O girl u try more suga to ur garri.

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