Last year, premium bitters liqueur, Campari took some distributors along with the brand ambassador, 2baba Idibia on a trip to Milan where they toured Italian landmarks and visited the Campari academy and museum. This year, the brand recreational trip to South Africa.
Four lucky distributors were chosen to go on this trip with 2baba and his manager, Efe Omorogbe. During this trip, the team visited the Nelson Mandela National Museum also known as Mandela House where the late anti-apartheid revolutionary and former president lived between 1946 and 1962.
Speaking on the essence of the trip, Campari Brand Manager, Rilwan Shofunde noted, “Campari has always been known to reward loyalty and hard work, and this trip is one way to show our distributors some appreciation. Last year, we were also in Milan with 2baba to visit the home of Campari. We truly love creating this amazing experiences for our consumers, distributors and partners.”
See photos from the trip below: