Millie Bobby Brown has joined the ranks of Selena Gomez and Rihanna with the launch of her makeup and skincare line, Florence by Mills. The Stranger Things star made the news official on Instagram. “Every young person deserves to have a good start with their skin,” she shared with her 28 million followers on the ‘gram. Brown also revealed that she worked on the line for two years.
I’ve been in a makeup chair since I was 10, 11 years old, and I have really been introduced to all types of products.
I wanted to come into the space because there was a gap in the market for young people.”
I guess I could never find anything that I liked to put on my face and it felt good. I’d take off my makeup and boom, another pimple would appear.
“There are multiple different products I’ve put on that weren’t good for me. Some of those were antiaging, and I was 10 years old,” she tells WWD
Her skincare products will include the Clean Magic Face Wash, Get That Grime Face Scrub, Dream Dew Moisturizer, Look Alive Eye Balm, Zero Chill Face Mist and the Swimming Under the Eye Gel Pads (Brown’s personal favourite). While the makeup products include the Like a Light Skin Tint and the See You Never Concealer.
Proceeds from sales will go to the Olivia Hope Foundation, which was founded in honour of her late friend, Olivia Hope LoRusso, to fight childhood cancer.
Brown is the youngest star to launch a makeup brand at 15.
See the teaser video from Instagram below:
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so here it is, florence by mills. literally the love of my life, i cant begin to explain the love i have for this and how hard but crazy excited i was to create it. 2 years of creating a beauty and skincare brand jeez… that's a long time to keep a secret but now i can finally share the news with u all !! thanks for all the love and support you guys give me every single day, ohhh and also follow @florencebymills ily ♡
Photo credit: Elle Canada