Building a personal brand requires authenticity, and it is easy to spot when your personal brand lacks authenticity. Thus, when your brand lacks authenticity, it can...
Building a consistent personal brand is no easy feat, and consistency is what distinguishes one great personal brand from the other. Consistency is what imprints your...
When it comes to personal brands, most people see a new year as a great time to either build a new brand, or refresh their...
People often ask me if there are some form of requirements or qualifications needed to build a personal brand online. Specifically, they want to know if...
As a personal branding strategist, one thing that I can tell you for sure about building a personal brand is that there is no great brand...
“I don’t know what to say.” “I am scared of what people will think.” These are some of the thoughts that come to mind when you want...
Do you often hear about brand identity but don’t know what it is about? Simply put, your brand identity is how your audience identifies your brand...
If you keep asking questions and you don’t implement any necessary changes, then your audience may not consider your brand as a serious one.
Your profile says a lot about you and what you're offering, so you need to ensure it is communicating the right thing. Update your social media...
I have heard stories of people who have stayed long in their careers or at a business, doing what they love to do and getting better...
It is no longer news that personal branding is an important aspect of one’s business or professional career. We however can’t neglect the fact that there...
As a personal brand, you need to know your skills so well that you become an authority in your field. This can only be achieved through...
You think working on your personal brand is expensive, but have you calculated the cost of not working on it? As an online marketing strategist, I...
Your brand message needs a focus, and it starts with identifying who you are talking to. How do you identify who you need to talk to? You...
Your personal brand needs to be driven by the service you are rendering to others. You don’t build a personal brand just because it sounds cool,...
Your ideal audience already has a perception about your personal brand. What you need to focus on is how to shape those perceptions to be in line...
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