Trends come and go, as do some lovers and friends, but one thing that remains constant is the notion that the ideal man is always the perfect gentleman.
The qualities that make up this gentleman continue to evolve, but we can all agree that he is cool, calm and sophisticated.
Martell Brand Ambassador, Mayowa Eyitayo, is reinventing the classic cognac drinker along with our perceptions of the quintessential gent. With his relaxed but chic street style fashion and business marketing background, Mayowa embodies everything that’s right about this new age man.
“I like to be comfortable. If I had to describe my style, I’d say practical streetwear. A nice pair of jeans, trainers and a t-Shirt. I love brands but I’m very selective, I avoid following traditional trends, instead, I prefer to keep it classy.”
With a flair for fashion and creative direction, Mayowa Eyitayo understands how to market a brand.
“Martell is a classic cognac brand, that understands the importance of being a catalyst in shaping the culture of lifestyle in Nigeria. Collaborating with apparel brands like Andrea Iyamah, and partnering with a number of noteworthy events – Martell has a lot planned for 2019.”
Martell and Mayowa Eyitayo are an ideal partnership, sharing a unique bond through their commitment to timeless style, excellence, and achievement. Mayowa’s success has continued to grow over the years, building an exceptional portfolio which piqued the interest of Martell, a brand that has spent over 300 years crafting the perfect cognac.
“I was excited to work with Martell based on the strength of the brand alone. Martell is one of the most popular cognac brands in the UK where I schooled – it’s a classy brand. When approached by Martell for the brand ambassador role, I jumped at the opportunity to be a part of building the brand in Nigeria.”
The future looks bright for Mayowa Eyitato. With an extensive background in business marketing, an eye for fashion, and a strong influence in the lifestyle scene, Mayowa is rewriting the recipe for a new wave of cognac drinkers.