Nigerian menswear brand OUCH has extended their reach to womenswear with the introduction of OUCH Woman. To herald the launch of the new line, OUCH has chosen 3 young Nigerian women as brand ambassadors – Yolanda Okereke, Dabota Lawson & Munachi Abii.
Here is what OUCH CEO Uche Nnaji had to say about the new line and brand ambassadors.
OUCH w o m a n is for the ouchrageously beautiful woman; the stylish individual who understands that the only limits she has are the ones she places on herself. She is sensual as she is strong; and she can handle the limelight as much as she enjoys her private life. Now OUCH brings you the first innings of a full female line, “we are opening the line with beautifully crafted female blazers in a variety of styles and colours. To cater for a wide range of size and body types, we made blazers from size 6 – 16”
Yolanda Okereke – Celebrity Fashion Stylist & Fashion Columnist
Yolanda is one of Nigeria’s foremost stylists. Nominated for Stylist of the year at ELOY, her in-depth knowledge of what flatters the Nigerian woman has made her thoughts on fashion the bible on style for her enviable clientele that make up most Nollywood’s celebrity A list.
Dabota Lawson – Actress & Miss Nigeria UK 2010
Dabota is the beautiful leggy former beauty queen and model. She won the award for Best Int’l Beauty Queen at the Lagos Youth Resource Center amongst several. The River state indigene is fast gaining ground as a Nollywood personality; she has six movies under her belt including a pan African production, shot in Sierra Leone.
Munachi Abii - Hip Hop Artiste & Most Beautiful Girl 2007
Muna needs little introduction. Arguably the most renowned MBGN winner after Agbani Darego, the beautiful MC that bears the appellation ‘body of a goddess, mind of a hustler’ has since established herself as one of Nigerian entertainment biggest personalities.